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Peter Feld is Political Director at The Insurrection, a digital political messaging and targeting agency for progressive candidates and nonprofits.Peter has worked as a political pollster, market research executive in magazine publishing, print and online editor, content strategist, and writer on politics, media and other topics. He created and was editor in chief of Scooter, the NY Observer's magazine for NYC parents. His writing has appeared in Ad Age, NY Observer, Esquire.com, NY Post, Gawker, Wonkette, Radar Online, Salon, Portfolio.com, Gourmet Live, Guest of a Guest, Mediaite, Foxnews.com, Brandchannel, Mugshot, Open, Boston Globe, Vice, Daily Candy and Cookie. Some publications are linked below.Peter was Director of Custom Research at Condé Nast, where he supervised research studies for publications including Vogue, Teen Vogue, Men's Vogue, Vanity Fair, Wired, Condé Nast Traveler, The New Yorker, GQ, Details, Allure, Jane and Cookie. Earlier he was a pollster at Democratic political consulting firms including Global Strategy Group, Hart Research, Lake Research and Frederick/Schneiders. He designed the strategy that helped elect Congresswomen Loretta and Linda Sanchez and was research director for the 1992 presidential campaign of Paul Tsongas.Peter has conducted focus groups among Serb and Croat refugees, and was chosen by the National Democratic Institute to lead the first post-war political focus groups in Kosovo in April 2000. He holds a Ph.D. in clinical psychology from the University of California, Berkeley, where he studied child personality development. He taught polling and political strategy in NYU's graduate Political Campaign Management program.Specialties: Web launch/relaunch strategy, print-online translations, editing, writing, market research, consumer insight, survey research, focus groups, print magazine cover testing, political strategy, teen trends
The Insurrection
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Political DirectorThe Insurrection Jan 2018 - PresentGreater New York City AreaDirect political messaging at a New York-based digital political media and targeting startup. -
Director Of ResearchThe Insurrection May 2016 - PresentGreater New York City AreaDirect the research team at a New York City-based creative and research shop founded by a team of veteran media and research professionals with a special focus on digital media and virtual reality. -
Web Content Strategy Consultant, Freelance Writer. May 2007 - May 2016*Content strategist for launches and relaunches of editorial websites.*Writer on politics and other topics for publications including Gourmet Live, Esquire.com, Salon, Guest of a Guest, the NY Post, Ad Age, Mediaite, Portfolio.com, Gawker, Radar Online, Foxnews.com, Brandchannel, Mugshot Magazine, the Boston Globe, VBS.TV, and Cookie. See below under Publications.*Strategic consumer insight/market research consultant (focus groups, surveys, etc.).
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Editor In Chief, Scooter MagazineNew York Observer May 2011 - Oct 2013Greater New York City AreaCreated and edited new magazine aimed at New York City parents and companion website at ScooterNY.com. -
Web Editor, Cookie MagazineConde Nast Publications May 2006 - Apr 2007Online editor for a newly launched parenting lifestyle publication from Conde Nast. Tasks involved launching a magazine companion site from scratch, working with programmers, freelance designers, user experience consultants from Razorfish, corporate departments and Cookie's print editors and art department. Site (check archive.org circa Oct. 2006 for cookiemag.com to see post-launch pages) had verticals for health, personal essays, style, home, travel, and shopping, and two daily blogs including daily parenting news summaries. -
Director Of Custom ResearchConde Nast Publications Jun 2001 - May 2006Responsible for primary strategic market research for the editors, publishers and marketing directors of Vogue, The New Yorker, Vanity Fair, GQ, Wired, Condé Nast Traveler, Jane, Allure, Men's Vogue, Cookie and Teen Vogue. Directed online cover testing and subscriber profile studies. Developed and launched online reader panels. Conducted value-added focus groups and online surveys for key advertising clients. Developed new research methods to demonstrate advertising effectiveness. -
Associate FacultyNew York University Sep 2001 - May 2006Taught a graduate seminar in polling and political strategy in the now-discontinued Political Campaign Management master's program, in the Department of Politics. -
Evp/Director Of ResearchGlobal Strategy Group Mar 1997 - Jun 2001Directed polling and focus group projects for political candidates, news organizations, non-profit advocacy groups and think tanks, corporations and labor unions. Responsible for staff supervision in questionnaire design and report writing. Supervised studies of health care access for low-income and immigrant populations for the Commonwealth Fund and Henry J. Kaiser Family Foundation. -
Vice PresidentLake Research Partners Jan 1996 - Mar 1997Conduct and supervise polls and focus groups for political candidates, labor unions, non-profit organizations and corporations. Key clients and projects included Congresswoman Loretta Sanchez, who won a close upset of an 18-year Republican incumbent in Orange County, California; US News & World Report, the Battleground Poll, and Washington Gov. Gary Locke. -
Political DirectorFrederick/Schneiders Research 1994 - 1996Design polls and focus groups to devise message strategy for political candidates running for local and state offices. Market firm's services to prospective clients. Design polls for general public and opinion leaders to assist lobbying and public relations firms with messaging on behalf of the long distance telephone industry during the 1995-96 telecommunications reform debate in Congress.
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AnalystPeter D. Hart Research Associates 1992 - 1994Conduct, manage and analyze polls and focus groups for corporations, news organizations, labor unions and political candidates. Key projects included the NBC/Wall Street Journal poll and consumer tracking for MCI. -
Director Of ResearchTsongas For President Campaign 1991 - 1992Responsible for in-house polling and ad-testing focus groups for message guidance and targeting. Assisted with press and issues, e.g., opposition research, debate prep, daily press statements to drive coverage.
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Deputy Western States Director (Primary); Sf Press (General)Dukakis For President Jun 1987 - Nov 1988Finance/correspondence. Iowa phone bank. Southern desk. Western desk. Council Bluffs, IA field organizer. CA delegate selection. Set up SF office for primary. Atlanta convention. Press in SF for fall campaign.
Peter Feld Skills
Peter Feld Education Details
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Clinical Psychology -
Psychology -
Psychology
Frequently Asked Questions about Peter Feld
What company does Peter Feld work for?
Peter Feld works for The Insurrection
What is Peter Feld's role at the current company?
Peter Feld's current role is Political Director at The Insurrection.
What is Peter Feld's email address?
Peter Feld's email address is pf****@****lue.com
What is Peter Feld's direct phone number?
Peter Feld's direct phone number is +191776*****
What schools did Peter Feld attend?
Peter Feld attended University Of California, Berkeley, Columbia University, Columbia University In The City Of New York.
What skills is Peter Feld known for?
Peter Feld has skills like Blogging, Content Strategy, Editorial, Editing, Publishing, Magazines, Social Media, Digital Media, Publications, Advertising, New Media, Copy Editing.
Who are Peter Feld's colleagues?
Peter Feld's colleagues are Shervin Khorramzade.
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Peter Feld
New York, Ny1hotmail.com -
Peter Landefeld
San Francisco, Ca5gmail.com, gmail.com, greenhill.com, moelis.com, oath.com1 (212) 2XXXXXXX
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Peter Ostenfeld-Rosenthal
Mission, Ks2gmail.com, gmail.com
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