Peter has extensive marketing, advertising, and design experience in most major business categories and across international borders, from global brands to startups, as well as philanthropic work and political change. He's listed in Marketing Magazine’s 'Power List'​ of the most influential people in Canadian communications. For several years he appeared at the top of Strategy Magazine’s creative report card list of the best Creative Directors, Art Directors, and Writers, in all 3 categories, at the same time. He's received some 500 awards from all major, international advertising and design award shows, including Cannes, The Clios, The One Show, NY Art Director's Club, London International, Graphis, The Andy's, and Communication Arts. He's judged and chaired several awards schemes including being the first Canadian judge of The One Show.Peter's work has appeared in university textbooks throughout the world, NBC’s and BBC’s ‘World’s Funniest Commercials’, and in the UK’s Campaign Magazine coffee table book, ‘The Signs of our Times’, of which a billboard he wrote and art directed was cited as one of history’s best.His work was curator selected and included in the inaugural and permanent advertising collection of The Royal Ontario Museum and included in The Canadian Graphic Design History Project.He is the founder of Zonetail (TSXV: ZONE), a mobile platform for condominium and apartment residents now rolling out to 50%+ of condo and apartment buildings in North America.He is co-founder of Bump 50:50, a mobile technology platform that multiplies donations to charities through 50/50 raffle programs. It hosts the No.1 NHL raffle program (Jets), the No.1 NBA raffle program (Bulls), the No.1 MLS raffle program (Timbers), and the No.1 NFL raffle program (Lions).