Establish new global business unit in UK for Brazil-based cyber security services company with oversight of development of infrastructure, staffing and back office functions to build a successful global security business outside of Latin America. Developed a budget, performance goals, tracking of P&L, plus oversight of payroll, hiring, employment contracts and management of outside accountants and attorneys. Lead strategy planning in collaboration with parent company to build a higher performance company with definition and execution of a global strategy that encompasses strong company values, adaptability to meet local needs, and sales to enterprise and SMB.Key Achievements:✪ Business Growth – Within one year, developed a successful cyber security services business from zero to £1m annually in revenues and a pipeline growth from zero to £2m. Currently outperforming Brazil in product differentiation and marketing.✪ Client Relationship – Built a client base to over 20 Tier 1 clients within Financial Services, Retail, Media, Technology, and Consulting sectors in the US and Europe. Keen ability to establish and nurture high profile accounts including UKs largest retailer and other clientele within public and private sector. Successful in beating the Number One competitor in the UK in competitive process.✪ Team Leadership – Built a top-performing integrated team of 20 with ability to adapt quickly to meet client needs. ► Sales: with a high-performance expectation to meet goals and track sales cycle effectively.► Marketing: focused on branding and compelling content messaging to build awareness to attract clients.► Delivery: to provide optimal support for a growing global customer base ensuring service and retention.► Product: leader using creative strategies to differentiate product from competitors.► Development: team focused on driving innovation to maintain market leadership position.

In parallel to my day job, I am delighted to join the CIPFA team focusing on the Counter Fraud Hub that they are building in London. I have been combatting fraud & crime for 15 years now and am delighted to be part of the next major milestone in counter fraud in the UK.

Directed daily sales and marketing operations for Cyber and Financial Crime Sales and Pre-Sales with a team of 25 focused on commercial solutions outside banking within Government, Insurance, Legal, Telco, Media, Utilities, Energy, Automotive, and Pharmaceutical industries. Key Achievements: Sales Growth – Consistently over-achieved sales goals YoY with £27m in 2016. High Performance Team – Built an outstanding team of 25, integrating sales, pre-sales, marketing and product to improve efficiencies and align team goals. Strategy Planning – Proactive in development of go-to-market planning that aligned sales, product, product marketing, and marketing. Developed strategy and innovative market propositions with future focused differentiators. Market Review & Product Alignment – Assessed in detail the market requirements for financial crime and define, built and sold new platform to tackle organised crime against financial services and the public sector.

Led sales and key account management as individual contributor.Key Achievements: Financial Services Projects – Led sales and successful delivery of numerous £1m-£10m client projects into Financial Services. Sales & Business Development – Won major procurements into Financial Services and Public Sector and consistently exceeded sales goals.

Provided joint leadership for sales and marketing for Detica into Policing with oversight of key Secure Government accounts with annual sales of £2-4m. Identified and developed partnerships with leading suppliers in the police market.Key Achievements: Key Wins – Led design of some technical solutions including a successful digital forensics pilot for data analysis and a pilot for Intelligence Led Policing for a regional police force.  Sales Success – Developed and sold a communications data analysis tool and a NetReveal solution for the National Fraud Intelligence Bureau.