As the Marketing Director at Tribel, I lead a team of marketing professionals in implementing cutting-edge AI and digital marketing strategies that have driven substantial growth. Since taking on this role, I have been instrumental in achieving a 150% increase in our user base, growing our community from 200,000 to over 500,000 active users. This success is largely due to the innovative strategies my team and I have developed, including a proprietary influencer marketing approach that has significantly boosted brand awareness and user engagement in key urban markets.I oversee the development and execution of comprehensive marketing campaigns aligned with Tribel’s growth objectives. Central to our digital strategy is the strategic use of Search Engine Marketing (SEM) and advanced keyword bidding techniques. By leveraging sophisticated SEM campaigns, we’ve optimized visibility across search engines, driving high-intent traffic and reducing our cost per acquisition (CPA).My responsibilities include driving user acquisition and retention through data-driven digital marketing technologies, with a focus on AI-powered analytics to refine our keyword strategies. This precision and adaptability in SEM have been critical in expanding our user base and enhancing our market presence.Additionally, I play a key role in brand positioning, managing strategic partnerships, and ensuring content localization to resonate with diverse audiences. I mentor the marketing team, fostering a culture of innovation and collaboration. By maximizing our strategic vision and optimizing resources, I ensure we meet our ambitious targets and continue to position Tribel as a leading start-up in the social media space.

As the Social Media Content Director at Tribel, I spearheaded a dynamic content strategy that significantly enhanced user engagement and brand reputation across the platform. Leading a diverse, cross-functional team—including a dedicated group based in Bangladesh—I ensured the delivery of high-quality, compelling content from concept through to production. My leadership was instrumental in adapting content for new geographical markets, driving reach, and boosting revenue.I took a hands-on approach to content management, prioritizing user experience, accessibility, and usability while collaborating closely with data and marketing teams to refine our strategies. Additionally, I played a critical role in maintaining the integrity of our platform by overseeing the identification and blocking of trolls and bots, safeguarding our community’s quality and trustworthiness.Through strategic vision, effective stakeholder management, and a commitment to mentoring and developing my team, I not only achieved our content objectives but also positioned Tribel as a leader in the social media landscape.

• Successfully launched a skin serum brand from scratch, achieving $100,000 in sales through a strategic marketing campaign with influencers on a limited budget.• Collaborated with a pharmacist and dermatologist in British Columbia, Canada to personally design the serum recipe, showcasing innovation and dedication to quality.- leveraged the power of Ai to hire GPT4 as CMO and COO allowing it to asign me tasks to get the company running from the ground up.

Led Sales Efforts: Successfully sold luxury Silversea cruises, expeditions, and related shore-side products to consumers through both inbound and outbound channels, utilizing web-based leads and inquiries.Cultivated Client Relationships: Built and maintained strong customer relationships by proactively initiating calls, emails, and personalized communications, tailoring luxury voyage and vacation packages to meet clients' unique needs.Collaborated Globally: Worked closely with global sales and support teams to drive customer satisfaction, achieve revenue goals, and align with the company’s vision and values.Ensured Client Satisfaction: Consistently maintained high levels of client satisfaction by providing exceptional service and optimizing long-term customer value, resulting in the achievement of monthly, quarterly, and annual sales targets.Executed Sales Strategies: Utilized advanced selling techniques and comprehensive product knowledge to deliver compelling presentations, maximize sales opportunities, and effectively upsell throughout the customer journey.Generated Leads & Built a Database: Played a key role in developing a database of qualified leads through referrals, direct mail, email campaigns, and networking, while meticulously maintaining accurate client records.Optimized Performance: Managed a high-volume workload, consistently met productivity goals, and refined the selling process through proactive customer engagement and effective communication with key decision-makers.Supported Sales & Inventory Management: Assisted in driving departmental sales efforts by managing soft sailings and last-minute inventory, ensuring optimal performance and customer satisfaction.

Essential in company pivot to a new business model to generate revenue during covid19 , using our popbookings platform with a successful & unique algorithm around a market-based approach with Micro-Influencer Brand Ambassadors online to evangelize B2C brands in the new post-covid19 Digital Era.

PopBookings is a cloud-based software and app. We automate the hiring process for events, promotional staffing companies and anyone looking to hire talent.PopBookings has made finding, hiring, and managing event staff and talent simple and nimble. The platform is totally self-service so you are the one deciding who works where, when, and for what price without bringing on more people to your payroll. Uses GPS location services to track talent checkin among one of the key features in a platform that makes the process of finding , booking, communicating, grouping, managing , & paying event staff and talent simple by streamlining every step on one easy platform.

Director of Enterprise Marketing projects, conducting strategic vendor evaluations for F1000 brands. To essentially guide their investments to the right niche and nimble solution providers, and on the flip side connecting solution providers to the brand's active projects, and their budget holding C-suite executives. Effectively reducing sales cycles, and transforming new net logo strategies with our Project-based approach.

Project intelligence company assisting our clients CIO'S and VP'S of digital from the fortune 1000 with business transformation and project implementations. They come to us with Specific projects, budgets and timelines and we find the right technology vendor partners that have the domain expertise to offer potential partnership support. In simple terms they use us for the vendor evaluation process to get ahead of a traditional RFP/ RFI process and skip straight to implementation.• Building and maintaining customer relationships with key decision-makers• Managing the new business sales process end-to-end against key performance metrics• Engaging prospects with solution-based selling (business cases, ROI analysis, best practice)• Generating short-term results within a long-term plan for maximum revenue generation• Understanding and articulating domain and vertical expertise• Self-generating leads and experimenting with various methods across channels to do so• Learning fast to understand our summit relevant verticals, trends, solutions, customers and competition• Using Salesforce to track and develop a prospect pipeline

As a Media Specialist for American Airlines' in-flight magazines, I played a pivotal role in connecting global brands with the airline’s extensive passenger base, reaching over 170 million travelers annually across 168 destinations in 119 countries. My responsibilities included coordinating and executing strategic partnerships on behalf of American Airlines and its publications, driving brand visibility through in-flight magazine advertising.Key Achievements:Client Engagement & Lead Generation: Actively identified and sourced prospective clients, maintaining a robust pipeline of business leads. Engaged with prospects, followed up on sales opportunities, and successfully created and executed territory growth strategies.Sales & Negotiation: Negotiated sales agreements and payment terms within company parameters, consistently meeting and exceeding performance metrics.Industry Insight & Strategy: Maintained up-to-date knowledge of industry trends and changing territory demographics, ensuring that our advertising strategies were always ahead of the curve.Presentation & Client Relations: Prepared and delivered compelling sales presentations, coordinated closing agreements, and served as the main point of contact for addressing client and prospect questions and concerns.This role allowed me to leverage my expertise in media sales to significantly contribute to the growth and success of American Airlines' in-flight magazine advertising, connecting leading brands with a global audience.

Curated and designed indelible highly rated unique experiences, Worked with hosts to ensure optimized and seamless experiences as well as maintaining enduring professional relationships . Helped promote experiences throughout South Florida.

• Lead Front office through sales, Remained top 1 & 2 in monthly sales goals out of 12 for 2.5 yrs.• Managed account of High-end clientele top 10% of earners. • Exceeded sales quotas by consultativly approaching guest and bringing $350k of extra revenue year 1.• Initiated the development of new guest strategies to upsell, as well as maintaining an account of C-suite clients throughout the year.• Truly worked multi departmentally to exceed relationships.