Peter Knox

Peter Knox Email and Phone Number

Strategically Launching Books with Meaningful Impact: Book Marketing, Brand Strategy, Platform Development, Sales Packages, and Publishing Consulting @ BookHighlight
Peter Knox's Location
Brooklyn, New York, United States, United States
About Peter Knox

BookHighlight is a full service agency that specializes in a custom-designed marketing and sales strategy with comprehensive experienced support for launching your book.Your book only has one launch and deserves every opportunity to succeed. With our dedication and expertise, we know what works (and doesn’t) when it comes to book launches. Our fast and adaptive approach makes sure that every book sold counts towards achieving your goals as an author.Specialties: Airport Bookstore Placement, Book Awards, Amazon Advertising, Launch Team Development and Execution, Author Education, Bestseller Campaign Strategy, Promotional Materials, Booth Management, Online Marketing, Cover Design, Sales Materials, Social Media Marketing, Email Marketing, Advertising Strategy

Peter Knox's Current Company Details
BookHighlight

Bookhighlight

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Strategically Launching Books with Meaningful Impact: Book Marketing, Brand Strategy, Platform Development, Sales Packages, and Publishing Consulting
Peter Knox Work Experience Details
  • Bookhighlight
    Vp, Client Experience
    Bookhighlight Mar 2020 - Present
    Brooklyn, New York, Us
    I support authors throughout the publication process, from proposal through pub date and beyond, with expertise in maximizing the opportunity that comes with launching a book.
  • Wiley
    Senior Marketing Manager
    Wiley Sep 2018 - Mar 2020
    Hoboken, Nj, Us
    Partner with editors and their authors to then collaborate closely with global teams in sales, publicity, channel marketing, and marketing services, in bringing new books/products to market, launch successfully at retail, and build then sustain that momentum.Conceive and execute trade book marketing campaigns by working closely with authors, agents, sales, publicity, editorial, production, events, and retailers to maximize and leverage every opportunity at launch starting with title/sub/cover design/price/packaging/date; manage brand social media as well as that of our books and authors through our many platforms; secure title specific and category clusters promotions as well as company-wide cross promotional partnerships with retailers, third party brands and companies; manage and maintain the marketing budget for the US, UK, and Australia spend to support ~150 new business books published each year.Specialties: Author Education, Bestseller Campaign Strategy, Promotional Materials, Booth Management, Online Marketing, Catalog Production, Cover Design, Sales Materials, Social Media Marketing, Email Marketing, Advertising Strategy
  • Wiley
    Community Marketing Manager
    Wiley Oct 2013 - Sep 2018
    Hoboken, Nj, Us
    Working to build community around our customers, our authors, and our brand.
  • Wiley
    Marketing Manager
    Wiley Oct 2012 - Oct 2013
    Hoboken, Nj, Us
    Working directly with general business authors to market their books (frontlist & backlist), and managing the online presence as well as that of our books and authors through our various social media platforms.
  • Wiley
    Associate Marketing Manager
    Wiley Jul 2011 - Sep 2012
    Hoboken, Nj, Us
    Working directly with general business authors to market their books successfully alongside the senior marketing manager under the group director.
  • Wiley
    Assistant Marketing Manager
    Wiley Jul 2010 - Jun 2011
    Hoboken, Nj, Us
    Working directly with general business authors to market their books successfully alongside the senior marketing manager under the group director.
  • Wiley
    Marketing Coordinator
    Wiley Oct 2009 - Jul 2010
    Hoboken, Nj, Us
    Still supported the marketing managers & director in the business group with the addition of working with some authors directly to market their books.
  • Wiley
    Senior Marketing Assistant
    Wiley Nov 2007 - Oct 2009
    Hoboken, Nj, Us
    Directly supported the business books marketing director & managers with increased responsibilities.
  • Wiley
    Marketing Assistant
    Wiley Aug 2006 - Oct 2007
    Hoboken, Nj, Us
    Directly supported the business books marketing director & managers.
  • The Collegian
    Editor In Chief
    The Collegian May 2005 - May 2006
    College Monthly Features Magazine
  • Washington College
    Admissions Employee
    Washington College May 2005 - Apr 2006
    Chestertown, Md, Us
    Gave one-on-one campus tours, executed direct mail campaigns, and marketed the school.
  • Literary House Press Of Washington College
    Student Director
    Literary House Press Of Washington College Apr 2005 - Apr 2006
    Proposed this student director position for college credit. Managed the Literary House Press publishing program at Washington College.Took inventory, transcribed journals for publication, performed marketing duties for a book release, set up and sold books, transported books/booth, and handled bulk sales.

Peter Knox Skills

Publishing Social Media Marketing Social Media Email Marketing Online Marketing Marketing Publications Books Magazines Digital Marketing Advertising Promotions Press Releases Marketing Communications Direct Marketing Online Advertising Content Development Book Covers Events Content Strategy Ebooks Blogging Online Publishing Copy Editing Academic Publishing Publicity Proofreading Management Catalog Production Marketing Materials Copywriting Newspapers Newsletters Digital Media Digital Strategy Marketing Strategy Public Relations Creative Writing Integrated Marketing Social Media Communications Search Advertising Content Management Editorial Web Content Editing Writing Facebook Search Engine Optimization Public Speaking Email Marketing Software

Peter Knox Education Details

  • Columbia University
    Columbia University
    Publishing
  • Washington College
    Washington College
    Journalism

Frequently Asked Questions about Peter Knox

What company does Peter Knox work for?

Peter Knox works for Bookhighlight

What is Peter Knox's role at the current company?

Peter Knox's current role is Strategically Launching Books with Meaningful Impact: Book Marketing, Brand Strategy, Platform Development, Sales Packages, and Publishing Consulting.

What is Peter Knox's email address?

Peter Knox's email address is pw****@****ail.com

What is Peter Knox's direct phone number?

Peter Knox's direct phone number is +120174*****

What schools did Peter Knox attend?

Peter Knox attended Columbia University, Washington College.

What skills is Peter Knox known for?

Peter Knox has skills like Publishing, Social Media Marketing, Social Media, Email Marketing, Online Marketing, Marketing, Publications, Books, Magazines, Digital Marketing, Advertising, Promotions.

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