Peter Q. Luong Email & Phone Number

California, United States

Various short-term consulting work for professional salons and non-profits (i.e., an arts organization and an orphan-support group): Concurrently worked on three customers and supporters databases; data processing, data cleaning (utilizing Excel). Categorized open-ended customer satisfaction questionnaires.Brainstorming start-up projects (Virtual Machines; cloud computing).

San Francisco, Ca

Formerly Bracket; previously United Biosource Corp

Customer Research Analysis: Brought in for assistance in a departmental transition - personnel changes and new management. Able to continue providing monthly customer satisfaction database analyses; tracked on-going survey results and identified significant changes or trends. Created reports (i.e., methodology, enduring ethical policies, proper procedures, Excel charts and graphs, plus statistical techniques).Research Project Management/Project Development: Have worked with research vendors in resolving changing methodologies and costs, defining vendor tasks and deliverables according to the project’s budget. An understanding of the role market research plays in strategic planning; communicated concepts to internal partners.Data/Process Analysis: Ability to quickly learn new softwares. Gathered assorted data from new and existing customer-research database to build comprehensive, logical, and coherent stories for senior management. Advised the Data Management Group in SQL and SAS coding.MIS Reporting: Independently assembled and automate written reports (Word, Excel table manipulations) and PowerPoint presentations. Comfortable with ambiguity.

Newly created Data Analysis Department organized and unified department procedures and processes. Improved performance measuring; industry standard reporting; documented software usage and the required skill set for various specialized studies; allowed flexibility in drawing conclusions for added value.Comprehensive usage of Wincross, SAS (BASE and SAS STAT), SPSS, S-Plus and Excel macros in statistical analyses of sensory and behavioral tests - managed multiple projects under tight deadlines. Collaborated with account managers and clients in project mapping, data retrieval and analysis of results.Synthesized information from previous studies to present or address an issue. Created PowerPoint reports and assisted project presentations; identified consumer habits and practices, satisfaction levels, usage and awareness, purchase drivers, plus branding and positioning to attain additional value to data.Additional duties: analyses and reporting (e.g., product optimization, trends and principal component analyses, factor analysis, monadic- and paired-comparison tests, statistical significance testing, preference rankings, demographic cross-tabulations, and relationship correlations). Drafted tab and banner reporting plans; coded open-ended questions; used appropriate charts according to objectives; wrote codes to verify data quality, validated data in-house and data files provided by clients or vendors.

Bachelor Of Science (B.S.), Business/Managerial Economics

Activities and Societies: Vietnamese Student Association

Masters, Business Administration