I lead online training sessions in partnership with Marcus Evans, specializing in the strategic use of ChatGPT to boost efficiency, enhance communication, and unlock new opportunities within organizations. My commitment lies in delivering expert guidance on leveraging artificial intelligence and natural language processing technologies to drive innovation and operational excellence.

As one of the pioneering SEO experts in Slovenia, my journey in the marketing field has spanned over 25 years, evolving from a focus on SEO to encompassing comprehensive marketing consultancy, AI strategy development, and leadership as a Fractional CMO. My global consultancy work has not only allowed me to apply my deep knowledge and innovative strategies across continents but has also positioned me as a trusted advisor for companies seeking to navigate the complexities of modern marketing… Show more As one of the pioneering SEO experts in Slovenia, my journey in the marketing field has spanned over 25 years, evolving from a focus on SEO to encompassing comprehensive marketing consultancy, AI strategy development, and leadership as a Fractional CMO. My global consultancy work has not only allowed me to apply my deep knowledge and innovative strategies across continents but has also positioned me as a trusted advisor for companies seeking to navigate the complexities of modern marketing landscapes.Professional Ethos:I am committed to offering genuine, impactful solutions tailored to each client's unique challenges and goals. My approach is rooted in a blend of data-driven insights, strategic planning, and the leverage of cutting-edge technologies, including AI, to drive marketing success. Beyond strategic consultancy, my passion lies in education; sharing knowledge through lectures and workshops, with an average rating of 4.5/5, highlights my dedication to fostering growth and innovation within the industry.Services Offered:- Fractional CMO Services- Global Marketing Consultancy- SEO Strategy and Implementation- AI Integration and Strategy Development- Educational Lectures and WorkshopsMy consultancy aims to not only address immediate marketing needs but to instill a long-term vision for success, combining strategic leadership with a commitment to education and empowerment. Whether guiding global companies in refining their marketing strategies, implementing advanced SEO tactics, or integrating AI for competitive advantage, my goal is to deliver real, measurable results.Let's Connect: For fractional CMO services, consultancy inquiries, or to schedule a lecture, reach me directly at peter@seos.si or discover more at www.seos.si. Show less

Organization of different international and national conferences.Organization and tabulation of over 100 debate tournaments.Organization of over 5 International debate academies.Webmaster of www.zainproti.com

As a marketing manager, I was responsible to prepare and implement the Google Adwords marketing strategy on all the markets (SI, DE, IT, US) and was responsible for positive ROI on those campaigns.I developed the E-mail marketing strategy, implemented new tools that lowered the e-mail marketing costs by 10 fold and prepared e-mail automation drips that are highly targeted.We used User-generated content that allows us to have a website that is continuously updated, followed by a… Show more As a marketing manager, I was responsible to prepare and implement the Google Adwords marketing strategy on all the markets (SI, DE, IT, US) and was responsible for positive ROI on those campaigns.I developed the E-mail marketing strategy, implemented new tools that lowered the e-mail marketing costs by 10 fold and prepared e-mail automation drips that are highly targeted.We used User-generated content that allows us to have a website that is continuously updated, followed by a spike in passive organic traffic and prepared other SEO optimised landing pages that are targeted to customers at the beginning of the Consumer Decision Journey.One of the main points of the company was to upgrade the ability to measure the selling process, so I worked with the IT department to upgrade the implementation and measurements with Google Analytics and implemented several Google Data Studio reports for different departments (advertising, SEO, social outreach, E-mail marketing) that allow for an easy overview of marketing results.We also implemented different tools that are increasing the value of every visitor on the website, use FOMO as a part of selling strategy and increase revenue. Show less

As the Head of the SEO department, I lead a team of experts that took on the biggest clients targeting verticals from e-commerce, tourism to SAAS in countries around the world. With deep knowledge in the way how websites should be programmed, I was able to instruct IT, teams, to upgrade their websites to follow the latest SEO guidelines. We always focused on the content on the website that allowed us to create great performing outreach campaigns, all of that together resulted in more than… Show more As the Head of the SEO department, I lead a team of experts that took on the biggest clients targeting verticals from e-commerce, tourism to SAAS in countries around the world. With deep knowledge in the way how websites should be programmed, I was able to instruct IT, teams, to upgrade their websites to follow the latest SEO guidelines. We always focused on the content on the website that allowed us to create great performing outreach campaigns, all of that together resulted in more than positive ROI SEO campaigns.Part of my position was also the development of new products, this included E-mail marketing, E-mail automation and CRO. We were able to secure big national and international clients and set-up extended e-mail automation systems (usually using SharpSpring as the main tool) that allowed the clients to increase the revenue from E-mail marketing and decrease the time spent on preparation of the e-mail campaigns.Several websites that I worked on received UX and UI awards, my input was the planning of marketing functionalities and UI/UX plan.A big content campaign that I developed and implemented, brought a client in all national newspapers, received front-page headlines and sparked a nation-wide debate on the topic. The exposure that the client received had extremely positive ROI.Rated one of the best 5 speakers at the biggest European Inbound Marketing Conference Inorbit 2017 (Growth hacking principles in marketing agencies), Inorbit 2016 (SEO for Big Brands) and at Inorbit 2015 (E-commerce Conversion Rate Optimization).Speaker at Smind E-commerce conference 2015 and 2016 (Trends in e-commerce SEO), DIGGIT 2016 (Importance of metrics in CRO campaigns), biggest regional Start-up conference PODIM 2015 (inbound marketing v2.1. 1.), guest speaker at ABC accelerator on Strategic website development and e-commerce CRO. Speaker at Online marketing for Croatian Turist Board and several other events. Show less

Responsible for Adwords (PPC) campaigns for different brands of the company, Facebook organic and paid marketing.Managed the e-mail marketing campaigns for different brands and tested hundreds of different variations of sales emails and landing pages.Along with the team we prepared one-product sales pages that regularly out-performed the "regular" website and ran different campaings to those pages.

SEO strategies and SEO implementation for different websites.Managing the company.Adwords campaignsFacebook campaigns

PR for European project for Development of the sewage system in Ljubljana.Facebook marketing strategy for summer concert series Veronikini večeri.Marketing and PR for different other projects, this includes Facebook and Adwords advertising as well as direct buy of advertising space.Development of website for www.zelenaslovenija.si, www.metalcinkara.co.rs and others.Author of different articles in the magazine Embalaža&Okolje&Logistika.