Peter Newton Email & Phone Number

Amesbury, Massachusetts, US

Amesbury, Massachusetts, US

Amesbury, Massachusetts, US

Miami, Florida, US

Miami, Florida, US

Singapore, SG

San Jose, CA, US

Lake City, Michigan, US

We are identifying, developing and scaling new, transformative business models for and around local news

Lake City, Michigan, US

Pittsford, New York, US

Pittsford, New York, US

Pittsford, New York, US

UpCurve helps local businesses grow by solving for their most acute pain points. Current portfolio companies include ThriveHive, a leading provider of digital marketing SAAS and services to SMB's, UpCurve Cloud, providing unified workflow, communications and IT services solutions, and GateHouse Auto, a digital marketing platform for auto dealers.

Pittsford, New York, US

Big Rock Consulting Group provides strategic consulting to help businesses grow profitably. We specialize in the media industry, working with clients to identify and size market opportunity, develop comprehensive go-to-market strategy/business plans and advise on launch and execution to ensure success.Areas of expertise include: -local market expansion.

• Developed partnerships with online and offline media companies, as well as with large brands and agencies, to utilize Helium’s content creation and social engagement platform, and for content syndication
• Created strategy and go-to-market plan scaling content sales via direct sales, third-party distribution and e-commerce. Helium content sales will grow 10X year-over-year by end of 2010.
• Directed product and quality assurance re-structuring to improve customer satisfaction and retention by 35%
• Built direct sales for online advertising and sponsorships on Helium.com, as well as for social media applications for large brand companies.

Weston, MA, US

• Developed marketing and distribution strategy with local media outlets across the US, with a co-brand model, for Monster to successfully penetrate local markets
• Developed relationships and secured partnerships with over 350 local media companies, built prospect pipeline enabling Monster to surpass CareerBuilder newspaper network in 2008
• Built model for Monster to partner with cable companies, including video-on-demand channel for jobs

Weston, MA, US

• Led largest business segment of Monster North America, with 400+ salespeople and $300M+ revenue. Responsibilities included sales, marketing, service, pricing and product strategy and business plan execution.
• Built 3rd call center in Tempe, AZ, first time Monster opened up new call center since company formation
• Created Monster Markets strategy to penetrate local markets, opening up local offices, including a cross-functional regionalization model encompassing sales, marketing, business development, product and service

Boston, MA, US

• Led sales, strategy development and operations team of 400+, with $400M revenue
• Co-chaired Classified Leadership Team in New York, to develop New York Times company-wide recruitment strategy
• Reorganized and rebuilt call center into more customer-centric operation, creating category specialists, integrating outside and inside sales staffs and instituting customer loyalty program
• Transformed outside sales staff to function that provides marketing solutions that consistently deliver customer results
• Developed cross-media platforms, and sales and marketing strategies, for non-recruitment categories such as retail, New England travel and real estate
• Implemented strategic pricing throughout all ad categories, including ratecard restructuring, premium positions, standardized packaging approach and multi-media product bundling

Boston, MA, US

US

• Create and execute strategy and business plan for standalone recruitment division encompassing all products, including print, online, job fairs, TV and niche publications
• Direct sales, marketing, product development, pricing and operations
• Gained both revenue and audience market share vs every major competitor, including Monster, in each of last 3 years
• Website honored as one of top 50 job sites by CareerXroads in 2003 and one of top 3 newspaper classified sites by Newspaper Association of America in 2004
• Create newspaper partner model since copied in other major US cities
• Innovate, innovate, innovate with new programs such as first-ever job fair at Fenway Park (over 8,000 candidates attending), annual Salute to Nurses tribute and Hiring Hub employer website