Tactic creates design and technology solutions for AR/VR/MR/XR, as well as interactive retail and event installations, Virtual Reality, stereoscopic 360° video capture, game engine content, Augmented Reality (AR), NUI (gesture and multitouch) kiosks, custom-branded mobile applications, wearable technologies, etc. Our branded apps+experiences have had millions of users. As the founder and President of Tactic, I've built a roster of brand and agency clients, including: Coca-ColaP&GBrown Forman (Jack Daniel's)Beam Suntory (Jim Beam)Keurig/Dr. Pepper (Keurig)Blue Diamond (Almond Breeze, Blue Diamond Almonds)White CastleSix FlagsTreasury Wine Estates (19 Crimes/Living Wine Labels)TGI FridaysDeutsch NYBBDOChiat/DayWunderman Thompson (as JWT)Sparks

Float is an entertainment company, which develops User Experience (UX) prototypes and interactive experiences for mobile devices, gesture UI, smart TV, and connected platforms. Float pushes emergent technology and platforms through prototype experience design. Co founded in partnership with VFX supervisor/designer John Gaeta in 2010, Float was deeply involved for multiple years in the prototyping and development of the Kinect with Microsoft, both pre- and post- release, and worked closely with Microsoft's Analog group to test and prototype experiences for the platform. We were also involved for a time with Microsoft's early phase AR projects, which eventually contributed to the HoloLens prototype.Some of my accomplishments at Float:· Set up San Francisco facility, including negotiating office lease, organizing all aspects of equipment and technology purchases.· Grew the company from 2 founders to 25 staff members.· Completed initial round of $1 million in seed funding.· Established initial clientele and negotiated contracts.· Doubled revenues each of the first three consecutive years of operations.· Headed sales operations and talent acquisition.· Led client pitch meetings and creative briefs.· Prepared internal budgets, and presented quarterly reports for investors.· Float clientele includes Microsoft, Pepsi, HP, LG, BBDO and others.· Instituted lean startup ideas, such as implementing minimum viable product criteria for Float technology prototypes.The Float team employs a special focus on leveraging proprietary knowledge, methods and tech into compelling content needed within broad markets (apps, games, connected, brand and other experiences).

Reliance recruited me to helm and set up their first Visual Effects facility in the U.S., and use my experience in the Film and VFX industry to spearhead their expansion into the Visual Effects Realm. Reliance is a large Indian conglomerate that has major interest in U.S. and Indian film investment and production, as well as industrial and telecommunications interests. As Director at Reliance Mediaworks VFX:· Set up San Francisco facility, including equipment and technology pipeline.· Led sales and business development, successfully signing three feature film projects in 2009/2010.· Initiated Reliance Mediaworks /Digital Domain partnership discussions, which led to RMW investment in $30m joint venture with Digital Domain.· RMW/Digital Domain deal led to expansion of VFX business into the U.K. and India.· Led training efforts for Mumbai based VFX crew.· Conceived and implemented communication and QA pipeline between Mumbai, L.A., and San Francisco for Visual Effects.· Led on-location VFX Supervision for Robert Redford’s “The Conspirator”.

I co-founded Giant Killer Robots, a visual effects production studio that had grown over eleven productive years from several artists into a facility of 90+ artists and production staff. My company was honored with two Academy Awards, one for Visual Effects, and one for Animation, along with accolades including an additional Academy Award Nomination for VFX, and an Emmy Award in VFX for television. My accomplishments at Giant Killer Robots:· Led creative pitches to film studios, directors, & movie productions.· Supervised multidisciplinary teams of up to 60 VFX artists & technicians on several major Hollywood features.· Led creative supervision within the studio.· Led entire film VFX Supervision for “Fantastic Four”, overseeing GKR and 4 other VFX facilities for Fox Studios.· Led on-set VFX supervision on six feature films on behalf Giant Killer Robots.· Client list included Fox, Warner Brothers, Universal, Paramount and New Line.· Helped hire and grow staff to 90 artists and technicians over 11 years.Some of the projects we worked on over the past ten years at GKR included:FANTASTIC FOUR: RISE OF THE SILVER SURFER 2007 (Senior Staff, Bidding and Production) SPIDERMAN 3 2007 WORLD TRADE CENTER 2007THE LAST MIMZY (Vfx Supervisor) 2007 HAPPY FEET (Vfx Supervisor) 2006POSEIDON 2006 THE FOUNTAIN (Vfx Supervisor) 2006 THE PRODUCERS 2006 FANTASTIC FOUR (Visual Effects Supervisor Fox/GKR) 2005 SON OF THE MASK 2004 BLADE: TRINITY 2004 DREAMKEEPER (Technical Director) 2004 TERMINATOR 3 2003 (Technical Director) 2004 LEAGUE OF EXTRAORDINARY GENTLEMEN (TD/Senior Staff)2003 MATRIX: REVOLUTIONS (Digital Assets/Senior Staff) 2003 MATRIX: RELOADED (Sequence Supervisor/TD) 2003 SCOOBY DOO: MONSTERS UNLIMITED (Visual Effects Supervisor) 2003 SCOOBY DOO (Visual Effects Supervisor) 2001 ROMEO MUST DIE (Technical Director) 1998 MONKEYBONE (Technical Director) 1998 WHAT DREAMS MAY COME (Technical Director) 1998

The first and original Previsualization Company. Senior Staff and co-owner during "Judge Dredd", "Eraser", "Sense and Sensibility" and "Starship Troopers" work done by the company. During this time I was also asked to create 3d effects and animation for many of the agencies, production houses and broadcast companies in the NYC area, including Editel NY, Charlex, Click 3x, Spontaneous Combustion, Manhattan Transfer/Post, Curious Pictures, Viacom, CBS, NBC, and many others.

Lighting, Rigging, Modeling, Particle Effects, Rendering of multiple commercial projects.

Member of the very first feature film Previsualization department: Modeling, Lighting, Layout, Design, Animation, Interface Design, Virtual Cameras, digital/analog camera workflow.