Allison Peterson Email & Phone Number

Milwaukee, Wisconsin, United States

Greater Milwaukee Area

Greater Milwaukee Area

Greater Milwaukee Area

Greater Milwaukee Area

Milwaukee, Wi

Matrix manage cross-functional teams throughout product lifecycle, including defining and communicating vision, strategy, requirements, and objectives. Manage stakeholder relationships and determine priorities and timelines. Collaborate with content team to develop robust content. Lead development and implementation of social media, SEO, SEM strategies in an Omni-Channel environment. Partner with marketing and sales teams to identify opportunities for future products and solutions. Primary Responsibilities:• Identify and understand editorial, user, and business needs and translate those into product requirements• Work as part of an Agile team, turning product requirements into user stories, managing the product backlog and working to set development priorities based on business value• Manage the stakeholder/developer relationship, setting expectations, determining business priorities and timelines and providing product status updates• Work closely with content team to conceive and develop a robust content, social,SEO and SEM strategy• Represent the needs of end-users, evaluates key market trends and competition, and uses this information to inform our business on what features to incorporate into our product• Maintain the product road-map and define/monitor product development milestones• Understand product sales performance, collaborating with marketing and sales to identify opportunities to be addressed by future product and/or solutions.

Greater Milwaukee Area

Assistant Product Manager for the Home & Garden line at Reader's Digest. Primary focus on FamilyHandyman.com and Birdsandblooms.com Responsibilities include:• Collaborated with key stakeholders to build and write business requirements• Served as a conduit between the development/project team and product owners• Act as facilitator and leader for User Acceptance Testing with development team, product owners and brand stakeholders that use the product• Track project progress, identify risks, communicate risks and status, and assess potential impacts to the business.• Collaborate with QA, Product Manager and Technical Leaders to ensure Business acceptance• Work with design team to prepare wire frames, mock-ups, working prototypes for proposed projects• Work within an Agile/Scrum Software Development Life Cycle (SDLC)

Brookfield, Wisconsin

Analyzed clients’ circumstances and needs to define accurate, clear, and detailed business requirements for the development of software solutions specific to health care reform. Provided project oversight in devising detailed functional designs, developing process workflows, defining timelines, monitoring / communicating progress, creating training manuals, and supporting the training process.Additional Responsibilities Include: • Develop detailed functional designs • Develop training manuals and support the training process• Use and maintain process workflows• Document and communicate software requirements with business and technical stakeholders• Customer support issue and defect analysis• Create and communicate project plans for complex projects with specific timelines• Work within an Agile/Scrum Software Development Life Cycle (SDLC)• Work with the new federal and state laws to ensure requirements conform to Health Care Reform regulations

Hired into career development program targeting graduates from the nation's top universities. Promoted to lead projects in service operations / IT within the small group category of employer insurance division (serving 7M clients). Projects impacted up to 1,400 associates across 4 regional locations and 300+ remote sites. As division's communications liaison, developed, edited, and distributed monthly newsletters and produced and wrote scripts for quarterly podcasts. Represented division on corporate-wide projects, often playing a leadership role. Completed up to 15 projects yearly.

Hired into career development program targeting graduates from the nation's top universities.