Peter Tang Email & Phone Number

New York, Ny, Us

• Managed NYC studios, and JPMC Video Portal publishing. Responsible to manage all studio, large-scale digital media, and JPMC Video Portal related matters, optimize studio project workflow, schedule studio filming sessions with clients, senior managers, and high-profile clients, such as CEO, OC members, and business partners etc.• Successfully launched brand new communication channel, digital signage project for communication experience enhancement and brand awareness. This channel engages 250,000+ global internal viewers and external visitors to offices worldwide through eye-catching and dynamitic messaging. • Lead cross-functional team to drive firmwide digital content development strategy execution, the best practices of digital media delivery standards and process for provisioning content distribution to the various channels of the firm and branded channels on YouTube, Facebook, Vimeo, iTunes and Reuters etc. • Develop and execute management workflow for large scale of digital media assets to efficiently provide bespoke video production and digital media publishing services to the lines of business and corporate sector groups for communications, branding, $45+ millions of digital marketing, product launches and training. • Co-manage the operations of the Global Services organization, including communication emails distribution, online streaming media (webcasts) publishing/mgmt, interaction with clients/vendors, GS intranet site development & mgmt, metrics reporting and new digital media technology research & analysis.

• Formulated business strategy based on market research, competitor analysis, pricing strategies, product positioning and more.• Strategized, developed and managed workflow and operational metrics for media migration technology.• Supervised on projects with clientele to ensure best-case methodologies and schemes.

• Developed and improved the process for digitization, transcoding, analysis, cataloging, metadata entry, restoration, archiving and preservation of film and video collections.• Led The Coca-Cola Worldwide Ad Archive Project. Selected, evaluated and digitized 2,000+ valuable Coca-Cola TV commercials from 35mm, 16 mm and different video formats to various digital formats for marketing, re-production and preservation.• Collaborated with cross-functional team to execute a remarkable archive project of transferring Mr. Rogers’ Neighborhood TV series (1956 – 2007/ 433+ pieces) from 16mm and 7 video formats to various digital files.

• Led cross-functional team to create interactive audio/video brand experiences and multimedia technical initiatives by using cutting edge multimedia technology and providing clients with integrated branding and marketing strategy. Key clients include PepsiCo, Yahoo, Nokia, IBM, Johnson & Johnson, NCAA and GSK.

Redwood City, Ca, Us

• Created and deployed in game sound for top selling sports video games including NFL Street 2, MADDEN NFL 2006 / Next Generation, NCAA Football 2006 and NASCAR (PC).

• Supervised on cultural, community, legal affairs and national special events, including event planning and execution, interaction with people, media relations and communications.• Planned and organized National Cultural Award of Taiwan, including event opening speechwriting for Minister of Culture, press release writing and distribution, interaction with the board committee members and very well-known artists and vendor selection for National Cultural Award special TV programs production/distribution.• Reviewed, approved and allocated budgets for community organizations nationwide to help them drive community development. • Consulted with people in the communities for local knowledge transformation, innovation and globalization, including valuable local culture promotion and unique handcrafts commercialized/ branding & marketing.

• Leadership program. Participated the operations of the PTS, including TV production/post-production, general management, branding and marketing in domestic and internal markets.

• Successfully co-managed production team to effectively produce 9 high-end TV commercials in 2 months. Key clients include Estee Lauder, Olay, P&G, Unilever and Chunghwa Telecom.

Master'S Degree, Entertainment Technology.

Bachelor Of Arts (B.A.), Radio, Tv And Film