I run the revops and professional services functions at MadKudu. In the past year, I've helped 224 go-to-market leaders generate $50MM+ in pipeline through predictive modeling and sales plays. Sometimes I get to share learnings at conferences like MOps-Apalooza, B2BMX, and GTM Partners Summit.

Led marketing operations, sales operations, and business systems functions at $40MM ARR business unit within Fiserv (FISV). Drove operational improvement for sales and marketing team of 70 and expanded scope to support Clover business unit.

Led marketing operations and seller experience teams. Built plays in partnership with sales that drove $15MM incremental ARR from Lucid suite. Owned capture, handoff, and performance measurement of 15,000+ leads/month across ABM, inbound, and product qualified motions.

Led marketing operations and account-based marketing engagements. Prepared in-depth audits highlighting areas for growth and solutions to key issues. Drove strategy and supported campaign operations and analysis across 20 client teams.

Led marketing team and drove multi-channel acquisition strategy. Drove significant channel growth through PPC, SEO, email, and social. Owned for forecasting and reporting on marketing activities and performance.

Designed and developed Cotopaxi's first light jackets, accessories, and sleeping bags. Owned some of the first studio photoshoots and helped inform the first Cotopaxi crowdfunding campaign. Won an award from Outdoor Retailer for making a technical hoodie (fabric and all) entirely in the US. Had a blast!

Made some of the first men's athleisure pants, ran a crowdfunding campaign, and sold hundreds of pairs to people around the world! Made a collab Ledge Pants x Cotopaxi apparel line in May 2015 and got acquired.