Peter Wasmer Email & Phone Number

Naples, Fl, Us

Founded Pure Coastal to develop a cloud-based software platform employing 90 years of combined experience simplifying and automating service business operations with simple, easy-to-use technology.As entrepreneurs and regular consumers of RISC™ (Regular Interval Service Companies) services, we understand both sides of the business coin. We continue to use our experience and expertise to bring automation and empathetic innovation to field service businesses across the country.

Capitalizing on our experience building Chrome Capital into a National presence that changed the powersports industry, Fuel is the next generation consumer leasing platform. Focused on supporting dealers and riders of all motorcycle brands. Opening new asset channels that benefit from the simplicity of a lease and our commanding automated end to end system technology. Fuel Capital Group• BUSINESS DEVELOPMENT: Building a team of professionals to continue to transform an industry using leasing to put more riders on more Harley motorcycles. Building company infrastructure, and driving day-to-day operations. • SALES & MARKETING: Building B2B relationship while maintaining exceptional focus on developing world class servicing for our B2C relationships. • BRAND STRATEGY: Fuel Capital's brand platform is distinguished by the value of the automation experience in the dealership. Fast and accurate, the Fuel system gives a dealer the advantage to build trust by completing transactions and deliveries immediately. Consistently employ consumer insights and deep knowledge of behavior to foster vision and execution.• SYSTEMS VISIONING: Developing processes and system automation to deliver consistent predictability allowing teams to focus on the important human factor, and deliver profitability. Fuel Capital - The Next Generation of Consumer Leasing

Our mission is to build exceptional relationships with our dealer partners across the country, and help them put more riders on more Harleys at great rates and easy terms with options, not obligationsSet strategic path and organizational direction while driving day-to-day leadership and management of an exceptionally talented team of 50 professionals focused on vision that every Harley-Davidson motorcycle ought to be leased.• In its first two years, Chrome has leased $10M of pre-owned Harley-Davidsons. 36 months later, the total was $125M. • Cultivated lasting partnerships with our vendors and dealer partners by ensuring the development and delivery of professional services and resources, including sales, marketing, training, management, and customer service. • Secured more than $150M in financing commitments to support growing dealer base to offer conventional 2, 3, and 4 year leases pre-owned Harley-Davidson motorcycles. Chrome managed 750 dealer partnerships in 42 states.• Developed Corporate brand identity, along with creating integrated marketing plan between dealers, riders, and Chrome using digital, web and social based marketing to drive awareness and communication.• Built System suite to execute and capture the market through an intuitive portal- End-to-end origination, management, and servicing platform

Founded Lion Hill Capital, an investment and consulting firm targeting high-quality assets and companies with long-term growth strategies in the finance and high-tech industries. Managed a team of specialists to deliver business and application development, finance, sales, branding, and marketing consulting that supported strong ROI.Primary projects included:• ORBIAN – Leader in supply chain financing. Assisted management in developing strategies that tightened sales cycle.• NUMIYO – Social platform application development focused on consumer engagement and brand sell-through.• PREPSYS – Market and patent analysis for development of the ‘Kuerig’ for baby formula

Milford, Ct, Us

Member of the Board of DirectorsMember of the Executive Steering CommitteeLed the Sales and Marketing team for an equipment leasing company specializing in structuring operating leases for Fortune 1000 firms. Equipment included high-tech and industrial assets. Designed strategies and negotiations to maximize investors’ return and company profits on investment in the leases of a $650M portfolio.• Completed a corporate re-branding initiative and designed a secure, interactive client interface to differentiate Somerset’s solutions, thereby extending long-term relationships and expanding new client acquisitions.• New brand messaging and improved visibility contributed to increased sales volume and industry recognitions (e.g., Equipment Leasing & Finance Assoc. Operations & Technology Excellence Award Mentions, Monitor 100 Listing) and national awards (Top 100 Minority-Owned Cos., Fastest 50 Growing Hispanic Cos.).• Dramatically reduced cycle time in meeting client needs, lowered internal costs and substantially improved customer service and relationships by overseeing a re-engineered workflow from a linear standard to a hub-and-spoke team approach.• Earned direct responsibility for 15 Tier-One client relationships, actively managing their lease originations and lease renewal requirements.• Participated in successful sale of this company to an investor-led management buyout in December 2007.

Account management for equipment leasing company targeting Fortune 500 firms

Series 6, 63

Bs, Marketing And Finance

Education record