Peter Weberg Email & Phone Number

Stamford, Ct, Us

Connecticut, United States

West Haven, Connecticut

Fairfield Ct

Brand Building Strategies, Revenue Generation through new product development, New Site Acquisition & Development. Creator of concept and location. Responsible for the design and creative look of the restaurant interior and exterior. Developer of website design and management. Create innovative marketing campaigns to drive business. Oversee public relations initiatives, advertising and promotions. (Facebook/Social Media Advertising, Direct Mail, POS Limited Time Offers, Local Fundraisers, Event Sponsored Promotions, Radio and Television Commercials). Implement Menu Engineering and Analysis to maximize profitability. Hire, train, supervise, and schedule kitchen and service staff. Manage purchasing and inventory control. Monitor compliance with safety, sanitation, and food preparation standards. Develop and revise kitchen procedures to optimize workflow. Compile, analyze, and interpret financial data to develop accurate projections and ensure profitability.

Managed the north east sales territory ensuring that independent and regional account business is developed providing quality products, services, and customer-focused strategies. Specialized in Menu Engineering & Analysis & Design to analyze to help customers identify top gross profit & maximize profitability. Consulted on operations efficiency on kitchen management, product elections and inventory control. Developed mass distribution agreements for restaurant groups. Coordinated volume drop size incentives, deviated manufacturer and contract pricing and conversion funds for transitioning new business from competitors. Designed new product placement to help with customer’s business goals and success. .

Conceptualize highly effective Loyalty & Incentive Marketing Programs; Consumer Sell Through Programs, Dealer Loader Programs, and Reward Programs. Creates customized logoed promotional products; cobranded merchandise through corporate identity expertise to build brand awareness; Manufacturer Representative of name brand merchandise; Global Sourcing Specialist that identifies untapped resources, creates solutions, and provides support every step of the way, from the inception of an idea, to pre-production samples, to the manufacturing and shipping of final product, and provides streamlined sourcing for our customers

Over Twenty years of professional sales experience in the food products industry, with a history of aggressive revenue growth. Market multiple food products to clients including single and multi-outlet restaurants, schools, and healthcare facilites. Perform competitior analysis including price, availabilty, and volume to create a clear distinction between Sysco and other providers. Established client focused partnerships through the use of "value added" services including menu engineering, incentive plans, new product innovations, and consulting services to improve client profitability. Function as a solutions provider linking products and services to client's long term business strategies.Negotiated bulk purchase agreements with manufactures to obtain pricing discounts for clients.

Fast food operation - Managed all business operations including purchasing, inventory, food preparation, and compliance with health codes. Negotiated with food vendors to obtain quality food products at competitive prices. Successfully developed and implemented advertising and marketing campaigns. Used competitor analysis and consumer trends to evaluate new and innovative menu items. Developed strategic partnerships with business owners and company organizations.