Pete Jones Email & Phone Number

Johnston, IA, US

Oshkosh, WI, US

Johnston, Iowa, US

Freelance Marketing Strategy and Campaign Management. HubSpot Solutions Partner.

Clive, IA, US

Developed the company’s growth marketing framework and marketing operations strategies that automated the lead process, created velocity and increased YOY revenue by 28%. * Created effective Paid Search (Google, Microsoft, Facebook, Twitter, LinkedIn, Pinterest) customer acquisition strategies and tactics that returned +300% ROI. * Leveraged SEO strategies.

Ames, IA, US

Structurely powers conversation for sales, marketing, and support teams through their leading conversational AI technology. As the company’s first Director of Demand Generation, I was hired to energize & drive product demand and increase brand recognition.I’ve crafted Structurely’s brand framework - including demand gen best practices like lead score.

West Des Moines, IA, US

• The initial objective of my role was to open channels to increase brand recognition and engage the current & prospective client base within a niche historically digitally-limited insurance market. However, I’ve created.
• ️ The acquisition and population of a client email database with 30k of 50k clients (requiring ground zero data collection) in less than 12 months.
• ️ Consolidation and streamlining of all digital assets. Assets included several separate non-intuitive outdated product line websites and an off-site hosted blog.
• ️ Revitalization of a 15 yr. old digital storefront with input and collaboration from 40 colleagues. Launched a seamless, zero-interruption Go Live requiring no post-launch fixes or edits.
• ️ Redevelopment of 3 separate websites 1. GuideOne’s original site only focused on new policyholder acquisition. It now interfaces with prospective clients as well as current policyholders and independent agents. Built.

West Des Moines, IA, US

• Aureon was originally part of the INS Family of Companies (see prior experience). Based on my outstanding performance in my previous roles, I was promoted to lead the digital marketing strategy and direction for the.
• ️ The creation and facilitation of product marketing strategy initiatives across 5 business units including the development of a data-driven demand generation model, collaborating with sales teams across 5 business.
• ️ Spearheading and driving the incorporation of business intelligence ( BI ) initiatives.
• ️ Facilitation of product marketing methodologies, oversight of content development, and SEO / SEM strategies.
• ️ Building Aureon’s initial market automation requirements and leading the migration from HubSpot to Act-On.

West Des Moines, IA, US

• Promoted from Marketing Strategist at Merit Senior Living to a role that encompassed brand management and marketing strategy for BOTH Merit Senior Living and Merit Resources, significantly amplifying strategic and.
• ️ Maintained demand momentum level attained for Merit Senior Living in first year as Marketing Strategist.
• ️ Surpassed goal of 20% successful lead generation through a digital demand focus for Merit Resources.
• ️ Successfully integrated websites and enhanced digital marketing strategies for 2 acquired business entities under Merit Resources.
• ️ Increased digital footprint by 600+ %; leveraged platforms such as LinkedIn, Facebook, Twitter, and industry specific organization sites.

US

• Build social community to 7k+ Facebook Likes, 12K+ Twitter Followers and 20K+ monthly page views by utilizing digital strategy.
• Develop brand to feature local businesses and entertainment in Des Moines.
• Author and Content editor to 10 contributing authors.
• Syndicated by the Des Moines Register and Des Moines Juice.

West Des Moines, IA, US

• I developed the company’s first branding and marketing strategies for market entry which catapulted brand awareness from a niche relationship-based revenue stream to an effective branding and digital marketing demand.
• ️ Created influence and brand recognition through writing copy, blog posts, white papers, case studies, E-books, and infographics. Assisted sales unit in defining ideal marketing qualified lead score threshold.
• ️ Launched automated email drip campaigns, developed strategic partnerships with 10+ industry associations, penetrated industry publications, revised website mapping, and redefined SEO.

Des Moines, IA, US

Developed and enhanced the digital marketing strategy for 30+ local and regional advertising clients through social media targeting, banner and website design, and other co-branding. Delivered monthly and quarterly digital solutions training to sales teams; collaborated on best-in-class digital options to broaden sales opportunities.

Des Moines, Iowa, US

• Established firm’s first Business Development role; defined market positioning approach strategy and ignited brand identity.
• Developed portfolio of new business accounts including a Fortune 500 client that generated more than $100k+ in revenue.

YPC's mission is to promote an environment that attracts and retains young professionals in Greater Des Moines. Our efforts focus on connecting young professionals to each other and to the community through social, civic, charitable, and professional development endeavors.We are a focused extension of the Greater Des Moines Partnership, started when.

• Recipient of Outstanding Achiever Award in 2008.
• Recognized for continual efforts and position growth; promoted to Level II Relationship Rep after three years.
• Successfully Manage $300mm Commercial Vendor Relationship with annual lease volume of $25mm.
• Continually Generate Revenue by optimizing business prospects; ensure satisfaction with existing clients/sales force.
• Act as specialized business consultant to clients; Pinpoint Key Buying Influences, Build Strong Relationships w/Key Buyers and learn business models to better reach unique needs/goals of each client.
• Stayed up-to-date on pertinent information concerning prospects' past, current and future needs.

• Recognized for efforts in Level II Equipment Portfolio Rep position; Promoted to Relationship Rep after one year.
• Managed Accounts with up to $50mm in Annual Sales for numerous commercial vendor relationships.
• Positioned financing product to enhance vendors’ sales efforts.
• Built business relationships with new vendors and facilitated the growth of existing relationships.
• Aided with the management of vendor portfolios.

• Promoted to Level II Equipment Portfolio Representative after one year.
• Responsible for large exposure, high-delinquency commercial collections.
• Administered high-quality account portfolio maintenance through collections, restructuring and modification of vendor portfolios.
• Disposed of equipment through sales renewals or release through terminations.

• Responsible for medium exposure, mid-level delinquency commercial collections.
• Administered high-quality account portfolio maintenance through collections, restructuring and modification of vendor portfolios.

Age of Conversation 3 captures the distinct shift from social media as a hypothetical consumer loyalty tool, as it was considered only a little more than a year ago, to its current state as a staple in the modern marketing toolbox. Although the book covers more than just social media, the topic is ubiquitous among the book’s 10 sections: At the Coalface.

Masters Of Business Administration (Mba), Executive Management

Bachelor Of Arts - Business Administration, Business