Petra Loho

Petra Loho Email and Phone Number

Freelance journalist covering Art | Travel | Architecture and Design | for Print and Digital Media @ Freiberuflich
Vienna, AT
Petra Loho's Location
Vienna, Vienna, Austria, Austria
Petra Loho's Contact Details

Petra Loho personal email

n/a
About Petra Loho

My forte lies in sharing stories of art, architecture, design, and travel from around the globe, exploring the world through in-depth research and thought-provoking interviews. 🖋️ I specialize in crafting captivating features, insightful trend articles, and engaging lifestyle blogs, all marked by simplicity, clarity, and linguistic elegance. With a focus on architecture, design, business, and travel, I bring a keen eye for detail and a deep passion for storytelling to every project. My writing turns complex ideas into compelling narratives that resonate with readers. Let me elevate your content with tailored copy that authentically reflects the essence of your brand and vision.I'm available for commissions. Contact me at petra.loho@gmail.com for print and digital writing projects in English or German. Let's bring your story to life!📰 Here you can read my writing: Artsy, Wallpaper*, Metropolis Magazine, Interior Design, AZURE Magazine, H.O.M.E. Magazine, Architectural Record, Silkwinds Magazine (SilkAir inflight magazine), Wings (Eurowings inflight magazine), Wine Enthusiast, Lonely Planet, CNBC Global Traveler, Observer, Business Jet Traveler, Culture Trip, Fodor's Travel, Viator/Tripadvisor, MoreThanDesign, South China Morning Post, and more.

Petra Loho's Current Company Details
Freiberuflich

Freiberuflich

View
Freelance journalist covering Art | Travel | Architecture and Design | for Print and Digital Media
Vienna, AT
Petra Loho Work Experience Details
  • Freiberuflich
    Freelance Journalist Covering Art | Travel | Architecture And Design | For Print And Digital Media
    Freiberuflich
    Vienna, At
  • Freelance Journalist/Photojournalist
    Travel | Architecture & Design | Business Writer For Print And Digital Media
    Freelance Journalist/Photojournalist Nov 2018 - Present
    Vienna
    I am an independent journalist with more than 10 years writing experience. I work across a range of disciplines, including business and feature writing, specialising in content for art, architecture & design, and travel publications.My work has been published by award-winning magazines like Silkwinds Magazine (SilkAir inflight magazine), Wings (Eurowings inflight magazine), Wallpaper*, Artsy, AZURE Magazine, Architectural Record, Metropolis Magazine, MoreThanDesign, CBS, Business Jet… Show more I am an independent journalist with more than 10 years writing experience. I work across a range of disciplines, including business and feature writing, specialising in content for art, architecture & design, and travel publications.My work has been published by award-winning magazines like Silkwinds Magazine (SilkAir inflight magazine), Wings (Eurowings inflight magazine), Wallpaper*, Artsy, AZURE Magazine, Architectural Record, Metropolis Magazine, MoreThanDesign, CBS, Business Jet Traveler, Culture Trip, Fodor’s Travel, Viator/Tripadvisor, Salaam Gateway, South China Morning Post, Hong Kong Free Press, and specialist trade publications.I have contributed to the Annual Report of Hong Kong's Hospital Authority, New Territories East Cluster, edited the Sappi Trading newsletter and produced content for the brand agency of a renowned Asian publisher. Show less
  • Michelangelo Foundation For Creativity And Craftsmanship
    Contributing Writer (Homo Faber Guide)
    Michelangelo Foundation For Creativity And Craftsmanship Jan 2021 - Present
    As a contributing writer for the Homo Faber Guide, I delve into the world of master artisans, uncovering the stories behind their exceptional craftsmanship. My role involves sourcing talented artisans from across the globe, capturing the essence of their work through in-depth interviews and detailed profiles. I meticulously collect visual materials that showcase their creations, bringing their artistry to life for a global audience.Through my writing, I aim to bridge the gap between… Show more As a contributing writer for the Homo Faber Guide, I delve into the world of master artisans, uncovering the stories behind their exceptional craftsmanship. My role involves sourcing talented artisans from across the globe, capturing the essence of their work through in-depth interviews and detailed profiles. I meticulously collect visual materials that showcase their creations, bringing their artistry to life for a global audience.Through my writing, I aim to bridge the gap between these artisans and those who appreciate the beauty of handmade, expertly crafted pieces. Each profile I create not only highlights the unique skills and traditions of the artisans but also tells a story that resonates with readers, celebrating the enduring legacy of craftsmanship in a rapidly changing world. Show less
  • Blue Ocean Marketing Ltd.
    Managing Director
    Blue Ocean Marketing Ltd. Jan 2008 - Jan 2019
    Hong Kong
    Blue Ocean Marketing is a boutique marketing agency helping small and medium sized enterprisesto establish and develop their business. We design integrated marketing solutions to help our clients to take their business to the next level. From initial market research and strategic planning, to design and editorial services, media relation management, and social media strategy & execution - our services are tailored to fit individual business needs.Clients we have worked with:… Show more Blue Ocean Marketing is a boutique marketing agency helping small and medium sized enterprisesto establish and develop their business. We design integrated marketing solutions to help our clients to take their business to the next level. From initial market research and strategic planning, to design and editorial services, media relation management, and social media strategy & execution - our services are tailored to fit individual business needs.Clients we have worked with: METRO Sourcing International (www.metro-sourcing.hk), Sappi (www.sappi.com), InvestHK (www.investhk.gov.hk/), Hospital Authority (www.ha.org.hk), (Lifestyle Solutions (www.lifestylesolutions.org.au), IMSB Austria (imsb.at) and many more. Show less
  • German Swiss International School
    Communications & Relationship Manager
    German Swiss International School Aug 2013 - Nov 2018
    Hong Kong
    The German Swiss International School (GSIS) is one of Hong Kong's leading international schools and an IB world school. GSIS provides dual language education to a multinational student body of more than 1300 students. • Develop and implement the branding, communications, marketing, promotion, and social media strategies for the School• Lead and coordinate communications initiatives, ensure consistency of messaging and alignment with the School’s vision, mission and value… Show more The German Swiss International School (GSIS) is one of Hong Kong's leading international schools and an IB world school. GSIS provides dual language education to a multinational student body of more than 1300 students. • Develop and implement the branding, communications, marketing, promotion, and social media strategies for the School• Lead and coordinate communications initiatives, ensure consistency of messaging and alignment with the School’s vision, mission and value proposition• Develop content strategy and lead content development to align with organizational goals across multiple communications channels• Identify trends and new developments that impact strategic marketing plans, and advise senior management team• Supporting the School’s Principal and senior management by drafting and editing communications as needed• Provide direction for the School’s external media relations activities• Manage relationships with external vendors, including designers, copywriters, photographers, videographers, and agencies• Prepare and oversee the marketing and communications budget Show less
  • Active Communication
    Director, Coaching Programs
    Active Communication Mar 2008 - Oct 2008
    Planning and managing the launch of Ontological Coaching programs in Hong Kong and Singapore. Driving these programs from conception to establishing them as a core business offering through building an alliance with Newfield's Institute, Australia and liaising with the Education Bureau Hong Kong. • Led the concept development and guided the execution of all different marketing mix elements as defined in the marketing plan• Led the creation and production of all local marketing and… Show more Planning and managing the launch of Ontological Coaching programs in Hong Kong and Singapore. Driving these programs from conception to establishing them as a core business offering through building an alliance with Newfield's Institute, Australia and liaising with the Education Bureau Hong Kong. • Led the concept development and guided the execution of all different marketing mix elements as defined in the marketing plan• Led the creation and production of all local marketing and promotional materials in line with the client’s brand positioning • Managed the marketing campaigns (online/offline) including advertising, PR, social media, SEO, content management, and events• Tracked and evaluated campaign results Show less
  • Sappi Trading Hong Kong
    Marketing Services Manager
    Sappi Trading Hong Kong Oct 2002 - Dec 2007
    Hong Kong
    Successfully managed the divisional Fine Paper revenue budget of US$320m by leading six regional sales offices in a matrix organisation and working with the three supplying divisions in North America, Europe, and South Africa. Set the Sales & Marketing strategies for the China joint venture mill and oversaw its execution and the design and implementation of work flow and operational processes.
  • Sappi
    General Manager
    Sappi Oct 2001 - Sep 2002
    Mexico City
    Full P&L responsibility (US$ 28m)Managing the office with a staff of 10

Petra Loho Skills

Marketing Communications Marketing Strategy Marketing Management B2b Social Media Marketing Coaching Entrepreneurship Corporate Communications Direct Marketing Business Development Integrated Marketing Change Management Strategy Start Ups Public Relations Marketing Business To Business

Petra Loho Education Details

Frequently Asked Questions about Petra Loho

What company does Petra Loho work for?

Petra Loho works for Freiberuflich

What is Petra Loho's role at the current company?

Petra Loho's current role is Freelance journalist covering Art | Travel | Architecture and Design | for Print and Digital Media.

What is Petra Loho's email address?

Petra Loho's email address is pe****@****ing.com

What schools did Petra Loho attend?

Petra Loho attended The University Of Hong Kong, European Academy Of Business Coaching, Macquarie Graduate School Of Management, Macquarie Graduate School Of Management.

What are some of Petra Loho's interests?

Petra Loho has interest in Children, Education, Environment, Poverty Alleviation, Animal Welfare.

What skills is Petra Loho known for?

Petra Loho has skills like Marketing Communications, Marketing Strategy, Marketing Management, B2b, Social Media Marketing, Coaching, Entrepreneurship, Corporate Communications, Direct Marketing, Business Development, Integrated Marketing, Change Management.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.