With 16 years of expertise in Business Intelligence, Data Analytics, and Campaign Management, I specialize in data solutions that drive decision-making at scale. Holding a Master’s in Information Systems, I’ve built my career through important BI roles in telecommunications and banking, currently serving as a Business Analyst and Solution Analyst with Teradata Austria for A1 Telekom Austria.I’m particularly skilled in campaign management and sales reporting, possessing in-depth knowledge of data-driven direct marketing campaigns from execution to evaluation. My expertise covers all facets of campaign analytics, including the critical attribution of sales to specific campaigns—a complex area that requires precision and insight. I’m the solution owner of A1’s Sales reporting solution, a system relied upon daily by the entire sales network and executive leadership to monitor sales performance and inform strategic decisions. This high-impact tool enables thousands of A1 employees, as well as top management, to view sales metrics in real-time, serving as an indispensable resource for business intelligence.I bring a comprehensive skill set in SQL, ETL, data modeling, and campaign reporting. My background working across multinational, cross-functional teams has sharpened my adaptability and collaboration, ensuring that my solutions meet both technical and business requirements seamlessly.Looking forward, I’m drawn to roles that allow me to shape data strategies, especially in telecommunications and customer-focused industries. If your team needs a BI professional with expertise in direct marketing campaigns and a track record of driving critical solutions, let’s connect.