Petrus Schoeman Email & Phone Number

Auckland, New Zealand

Ghent, Flemish Region, Belgium

A SaaS platform providing cloud-based accounting software, enabling real-time financial data management, automated reporting, & workflow optimisation for accountants & financial professionals. Part of the Visma Group.Responsibilities:- Led Wordpress website development & operations focused on SEO optimisation, ensuring alignment with business goals.- Project managed migration & localisation of a multi-language website, reducing costs & enhancing regional usability.- Managed the marketing tech stack of 66 tools & plug-ins with user license management, optimising performance, security & cost efficiency.- Collaborated cross-functionally with development, marketing & external agencies to drive measurable improvements in marketing automation & campaign effectiveness.- Implemented digital tools to streamline content management, improving team collaboration & operational efficiency.- Managed the Marketing Operations Executive to deliver dashboards & manage the HubSpot platform, providing data insights for informed data-driven decisions enabling improved campaign performance & lead generation through streamlined processes & enhanced use of marketing tools.Key achievements:- Successfully project-managed the end-to-end delivery of a global multi-language website from HubSpot to WordPress in under three months. Worked closely with developers & stakeholders. Achieved a delivery cost saving of 90% of budget. Prioritised features to improve site performance & user experience across 5 regions & 3 languages.- Optimised the marketing tech stack by identifying new technology, cost-saving opportunities, restructuring user licenses & reduced fees, resulting in an annual saving of over 50% in the first year. - Implemented a Digital Asset Management (DAM) platform, improving team collaboration & streamlining digital asset management sharing. Significantly increased operational efficiency & reduced asset retrieval times.

Auckland, New Zealand

A leading SaaS company that provides ERP business management solutions, including workforce management (WFM) and payroll products such as MYOB Advanced WFM and PayGlobal, designed to streamline HR, payroll, and workforce operations for businesses of all sizes.Responsibilities:- Develop and implement segment-specific product strategies driving business value, aligning with business objectives and customer needs.- Collaborate closely with sales, support, and cross-functional teams to ensure successful product delivery and execution.- Lead and manage go-to-market processes, including roadmap planning, launch timelines, enablement and execution scenarios.- Continuously assess and refine product strategies based on customer feedback, market trends, and performance data.Key achievements:- Developed and delivered a comprehensive dashboard integrating data from six diverse platforms using Power BI, Tableau and other data platforms, providing clear, actionable insights and empowering data-driven decision-making across these products.

Auckland, New Zealand

A leading provider of business management solutions, offering comprehensive payment services that streamline financial processes for businesses.Responsibilities:- Gathered and documented customer requirements for payment gateway features, ensuring alignment with business needs and priorities.- Collaborated with product and development teams in a scrum environment to assess capacity, prioritise tasks and allocate resources efficiently.- Acted as the primary communication bridge between banks, payment providers, customers, and stakeholders, facilitating seamless information flow.- Resolved technical queries and researched solutions to address customer and stakeholder concerns.Led the implementation of legal and risk-compliant processes, ensuring regulatory compliance through data-sharing mechanisms.- Worked in an Agile environment, participating in daily stand-ups, backlog management and refinement, and sprint planning to ensure timely project delivery.- Project-managed the end-to-end execution of technical requirements, coordinating with development teams to guarantee on-time, high-quality deliverables.Key achievements:- Project-managed the migration of an Australian Telecommunication provider's payment processing data. Worked with cross-functional teams of various different pods ensuring a seamless transition with minimal disruption.- Delivered the migration of 300+ clients across 4 countries and 5 time zones in 2 months, project-managing and coordinating efforts for successful, on-time delivery.- Collaborated closely with clients, managing expectations, identifying needs, and providing expert support during transitions to new payment providers.

Auckland, New Zealand

A cloud-based SaaS inventory management solution that helps businesses streamline operations, track stock in real-time, and optimise supply chain efficiency. Part of the Access GroupResponsibilities: - Led a team of 2 designers and developer to deliver brand-aligned assets to support product and marketing activities.- Managed website architecture, integrations, and performance, optimising UX/UI and boosting traffic with SEO strategies.- Developed and enforced design standards to streamline workflows and ensure consistency.- Project-managed timelines, priorities, resource allocation, and delivery, ensuring alignment with product and business objectives delivering value to the customer and business.- Contributed to product development through effective cross-functional collaboration and technical oversight including UX/UI and product design.Key Achievements:- Twice awarded the quarterly marketing recognition for outstanding performance.- Collaborated with product managers and developers to improve product design, focusing on UI, UX, and customer journeys.- Led brand and design efforts, empowering designers to expand the brand with strategic marketing collateral.- Created a marketing section on the app’s login page to promote new features, upsell services, and inform clients.- Launched "Good Products Matter" website in 5 days during COVID lockdown, driving 663 customer listings and earning the "Xero App Partner of the Month" award.- Delivered a regional webinar platform across 3 global regions, generating 2,000 registrations, 47% attendance, and a 14% conversion rate in the UK, later expanding to a week-long 11-webinar summit in Australia.- Rolled out a business booster video competition with public voting, supporting innovative companies through software memberships, mentorships, and cash prizes.

Cape Town Area, South Africa

Turnkey Design studio – a freelance design business working both in-house and freelance for various clients. Overseeing projects from initial brief through to printing, managing clients, suppliers and printers. Corporate clients included: PayGate, Cape Grace Hotel, Westin Hotel (Cape Town). KEY PERFORMANCE AREAS: • Art Direction and Graphic Design• Social Media strategy and implementation• Website and eCommerce Design (Wordpress)• Online Marketing Campaigns• Electronic mailing campaigns with response tracking, etc.• UX / UI Design and Project Management• Payment Systems Design – Front and Back End Functionality

Cape Town

As the owner of a leading LED lighting solutions company, I specialised in delivering energy-efficient lighting systems for new builds and retrofit projects across various sectors, including hotels, commercial buildings, offices, shops, warehouses, and shopping centers. I collaborated closely with key stakeholders such as architects, interior designers, contractors, and property managers on various construction and interior projects to ensure that our solutions are seamlessly integrated into each project. My expertise included providing tailored LED lighting solutions that significantly reduce electricity and maintenance costs, resulting in rapid ROI — often as quickly as 3 months for lights burning 24/7 in public areas such as hotel lobbies, passages, stairwells etc. These were often combined with smart switching solutions to increase efficiency.I took pride in conducting detailed ROI analyses for clients, demonstrating how our solutions not only improve sustainability but also enhance long-term savings and operational efficiency.KEY PERFORMANCE AREAS: - Sales and Business Development- Project Management and Execution of various projects at the same time- Energy and Cost Efficiency Analysis- Supply Chain Management- Relationship management: Client Satisfaction and After-Sales Service- Financial Management- Compliance and Sustainability

Cape Town Area, South Africa

• Creating new company brand• Updating the user experience and interface design of the company website• Updating online presence in general• Rebranding across all documentation and platforms

Cape Town Area, South Africa

To assist the company in building a client facing proposition by managing and capturing all requirements and deliverables with regards to company design aspects.

Cape Town Area, South Africa

A global payment gateway in the eCommerce & Fintech sectors, specialising in online payment solutions localised to various countries. Responsibilities:- Conceptualised, Project Managed & developed eCommerce websites, managing all technical & delivery requirements while liaising with stakeholders & developers to ensure alignment with business objectives.- Led the development & integration of web-based payment gateways, ensuring seamless functionality & user experience.- Sourced & maintained merchant & supplier relationships, contributing to product development through partner collaboration & long-term business growth.- Identified & pursued new business opportunities, performing risk analysis & feasibility assessment to support product strategy & client acquisition.- Delivered value to the business and customer using Agile methodologies, preparing & recommending proposals to optimise workflows, ensuring efficient sprint planning & backlog grooming and prioritisation.- Collaborated with global banks & financial partners to ensure compliance & operational efficiency.Key achievements:- End-to-end delivery of an online check payment system, integrating advanced fraud detection features. Led a cross-functional team, including a PHP developer & risk agent, through project planning, requirement gathering & prioritisation and delivery, resulting in over $50,000 in processed transactions within the first month.- Project managed the integrations of global, multi-currency banking systems, enabling seamless currency processing solutions for merchants. - End-to-end implementations of closed-loop prepaid card systems, enhancing payment options for clients while improving transaction security & convenience.- Project managed the rollout of IT infrastructure for a new company entity, providing seamless onboarding for over 20 employees. Ensured the deployment met business requirements & adhered to security & operational standards.

Johannesburg Area, South Africa

A marketing and Design studio working in Lifestyle Management White Label Product sector. Started as Senior Creative Designer and took on additional role of Professional Services Coordinator. Key Performance Areas: • Creative Designer and Advisor for Lifestyle Management solutions• Liaising with clients, Account Managers and production manager• Developing and ensuring integrity of corporate identities. • Concept, design and delivery of through the line design and branding solutions. • Outsourcing and supervision of additional creative talent as needed. Corporate Blue Chip Clients included: Standard Bank, Absa (Barclays), Sanlam, Santam | Investment: Liberty Life, Stanlib, Telkom, South African Revenue Services, SAB | Motoring Companies: Ford, McCarthy | Property: Pam Golding.

Cape Town Area, South Africa

Company based in Music and Software industry focusing on Supply Chain Management (Distribution, Warehousing and Freight). Started full-time employment and then worked on retainer remotely from Johannesburg from 2006 while employed full time with Private Label Promotion. Key Performance Areas:• Graphic and Multimedia Design requirements• Quality control of international and local artwork and manufacturing in South Africa and IsraelClients included: Various South African Musicians, Microsoft DSP, Oxford University Press, Xploder, MWEB.

Ferndale, Johannesburg

Advertising and Marketing Agency. Responsibilities included all graphic design requirements as well as project management. Started as Junior Graphic Designer and promoted to Senior. Assisted in setting up of Cape Town studio.- Day-to-Day design tasks in a small design agency- Managing, printing, cutting, designing, ordering, answering phones etc.- Working with clients- Sourcing any information, materials, printers, quotes, stock etc.- Design - from the client to the finished product.- DTP

Professional Scrum Product Owner I (Pspo I)

Ba Higher Diploma In Design, Specialising In Multimedia, Distinction

Equivalent to a diploma at Level 6 according to the New Zealand Qualifications Authority (NZQA)

Matric

Certificate, User Experience Design Fundamentals, Certfication Of Completion

Certificate In Ux & Web Design Master Course, Strategy, Design And Development, Completed

Website with UX Strategies: - Apply UX strategies to a site's content & design - Understand Information Architecture to enhance.

Certificate, Social Media Marketing, Completed

Pmi Pmp, Project Managament