Chris Petty Email & Phone Number

Boca Raton, Florida, Us

Focused on crafting integrated brand strategies and orchestrating plans that build experiences that drive business growth for our clients. Within multi-discipline teams; lead and oversee a wide range of strategic activities across the funnel, including research, brand strategy, workshop facilitation, planning, and insights. Externally, I help the agency grow long-term relationships with their clients, become a go-to brand strategy consultant and advisor, and lead teams to deliver successful work. Internally, I inspire, lead and mentor junior talent on teams as I help grow the agency and it’s capabilities.

New York, Ny, Us

Guiding teams and work to help set and implement strategic brand vision for organizations and strengthen their brand offense to deliver against their priorities both long term and seasonal. Responsible for defining, delivering and implementing a future vision for dynamic brand story and experiences that drive business performance; integrating primary and secondary consumer insights, workshop facilitation, brand strategy, digital systems, and brand identity implementation in collaboration with cross functional teams.

Durham, North Carolina, Us

Developed the consultancy's core brand strategy and methodology that empowered teams to deliver consistent and exceptional results for clients. By seamlessly integrating strategic frameworks and planning, I drove the principles that delivered compelling brands and experiences that fuel business growth. Managed diverse marketing activities across all stages of the customer journey, from research and brand strategy to workshop facilitation and marketing planning, ensuring valuable insights were gained at each step. My efforts strengthened long-term client relationships, positioned the consultancy as a trusted brand marketing advisor, and inspired teams to achieve outstanding success.

Denver, Colorado, Us

The VP Brand Strategy and Identity is responsible for providing the strategic leadership to define and oversee all aspects of Healthgrades brand platform and creative execution. The position defines and continually refines the brand, as well as the brands identity system, and utilizes creative strategies to inspire, surprise and delight Healthgrades consumers and clients. Capable in building knowledge and relationships quickly, the role adds value by helping the brand deliver creative strategies & brand experiences.Acuity in understanding the complexity of organizations we work with and the systems thinking required to understand and work within this complexity as a daily function.The work spans across the organization and to all media.

Denver, Colorado, Us

In partnership with data scientists, design and production teams, project managers and our clients, responsible for inspiring and directing the teams that realize the brand experiences and tools that lead our clients through a journey of discovery, learning, understanding and transformation. Acuity in understanding the complexity of the organizations we work with and the systems thinking required to understand and work within this complexity as a daily function.Also an ambassador and maker of our culture and creativity, the position spans beyond client work. Digital emphasis is instrumental in shaping the digital future of Healthgrades and it has impact on the necessary hiring and development of our teams.The work spans all media.

Denver, Colorado, Us

With a focus on the creation of brand singularity across multiple touchpoints. Partnering with healthcare organizations to build complete brand experiences through the unique combination of creative vision, robust business strategy and integrated technology. This strategic approach to the clients business fosters an environment that enables strategic thinking and creativity.NOTE: COCG Marketing was acquired by Healthgrades Inc. November of 2014.

FA is a brand and design agency headquartered in Raleigh NC. For 10+ years, we’ve worked alongside some of the most respected business leaders, helping them envision, believe in, and fight for greatness. We help turn their customers into active participants, and strengthen their brands on an ongoing basis. Our approach gives them the confidence to make strategic moves in their category that spark desire and create utility, driving extraordinary performance.NOTE: Fabrik Agency merged with Click Optimize (Later to become COCG Marketing) September 2013.

Cary, Nc, Us

Brand Strategy, Executive Program

Bachelor'S Degree, Marketing And Visual Communications