With a robust foundation in PR and Mass Communications, the journey at NR Consult sharpened my skills in leading sales strategies and fostering team growth. Our collaborative efforts resulted in enhanced sales performance and a culture of continuous learning within the team. The insights gained from directing the sales team align with my academic mastery from New Bulgarian University, where I delved deep into the nuances of public engagement and digital narratives.My tenure as Guest PR Manager at Shangri-La honed my ability to craft compelling media strategies, leveraging relationships across various platforms to elevate brand presence. This role distilled the essence of effective communication, which I seamlessly integrate into my sales leadership, ensuring that every interaction is an opportunity to strengthen client relations and drive our organizational mission forward.
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Teacher AssistantKiddie AcademyWashington, Dc, Us
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Digital Marketing StrategistNew Campaign Sep 2023 - Present• Increasing brand awareness through different digital channels.• Identifying target audience and plan media campaigns.• Ensuring ads are creative and displayed appropriately.• Conversion rate optimization.• Executing integrated digital media campaigns.• Developing performance campaigns on social media platforms and Google.• Monitoring digital campaigns on different platforms.• Generating Search engine marketing (SEM) campaigns.• Producing keyword analysis and research.
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Internet Marketing AnalystNr Consult Sep 2018 - Sep 2023Sofia, Sofia City, Bulgaria• Generated Leads campaigns through different platforms.• Assisted with the strategic digital marketing plan.• Developed and monitored campaign budgets.• Tracked, analyzed, and interpreted sales results and reports.• Analyzed business performance with the help of digital tools and reports.• Monitored costs and return on investment (ROI).
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Guest Pr ManagerShangri-La Hotel Public Company Limited May 2016 - Jun 2018Dubai, United Arab Emirates• Developed a marketing communications plan including strategy, goals, budget, and tactics.• Developed media relations strategy, seeking high-level placements in print, broadcast, and online media.• Coordinated all events activities.• Directed the social media team to engage audiences across traditional and new media.• Leveraged existing media relationships and cultivated new contacts within business and industry media.• Monitored, analyzed, and communicated PR results on a quarterly basis.• Evaluated opportunities for partnerships, sponsorships, and advertising.• Maintained an understanding of industry trends affecting the hotel industry and made appropriate recommendations regarding communication strategy surrounding them.
Petya S. Education Details
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Master Degree Of Public Relations And Mass Communictaions -
Cultural Studies/Critical Theory And Analysis -
Pr And Communications
Frequently Asked Questions about Petya S.
What company does Petya S. work for?
Petya S. works for Kiddie Academy
What is Petya S.'s role at the current company?
Petya S.'s current role is Teacher Assistant.
What schools did Petya S. attend?
Petya S. attended New Bulgarian University, Sofia University St. Kliment Ohridski, New Bulgarian University.
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