Provided seamless customer experience through product demonstrations, visual merchandising, setup assistance, and personalized support. Employed effective communication and interpersonal skills to identify customer needs and requirements, recommending tailored product solutions.• Achieved excellent TMS rating for consistently driving store growth, exceeding expectations, and delivering exceptional customer experiences, resulting in frequent positive customer feedback and performance reviews from the management team.• Strengthened customer loyalty and expanded the client base by effectively advising, selling, and setting up new products, including data transfers and cellular activations, contributing to increased repeat business and customer referrals.• Reinforced the store's reputation for inclusivity and excellence in service. Provided bilingual support for Spanish-speaking customers by managing an estimated 20-25% of interactions with non-English speakers, becoming a key asset in supporting diverse clientele. • Increased product adoption and customer understanding by providing education on device features & capabilities through demonstrations, including 30-minute Apple Vision Pro sessions and Apple Pencil lessons.• Maintained store visual appeal by adhering to visual standards for product displays, enhancing customer experience and boosting product engagement.• Elevated customer satisfaction scores by uncovering needs & delivering tailored solutions using Apple’s Steps of Service framework.

Helped manage the department's official Instagram page (@calpolygrc), including content creation, copywriting, digital marketing, visual communication, and social media strategy. Increased page engagement by designing graphics for social media posts leveraging Adobe Creative Cloud, including Illustrator, Express, InDesign, and Photoshop, enhancing the aesthetic appeal.• Delivered a significant increase in student enrollment inquiries and admissions, supporting the university's overarching recruitment goals by planning, organizing, and coordinating targeted Instagram advertising and marketing campaigns.• Enhanced reach and engagement metrics by creating and maintaining a strategic posting schedule using the Excel Master Calendar.• Contributed to developing a content strategy that drove higher student interaction with university events and announcements.• Boosted Instagram page followership by designing and posting visually captivating content following the Cal Poly GrC style guide.

Enhanced ALBA’s online presence and brand image by redesigning web pages, creating creative social posts, managing social media channels, and creating data-driven insights and marketing strategies to engage the target audience. Leveraged bilingual fluency in Spanish and English to support the international student community.• Achieved higher visitor retention rates by building an intuitive and engaging online presence through web page redesigns, enhancing visual appeal and user experience. • Developed and executed a data-driven schedule for social media posts, utilizing insights from analytics to increase user interaction across multiple platforms.• Utilized diverse research methodologies, including surveys, social media analytics, interviews, focus groups, and user testing, to inform data-driven decisions and optimize web design & social media content, ensuring alignment with user needs & preferences.• Managed a demanding academic schedule while excelling in a hybrid UX internship role, becoming a key resource for fellow students and optimizing their study abroad experiences through effective communication and proactive support.