Vice President Marketing
Norfolk, Va, Us
Waterside District is a 150,000 sqft entertainment venue located along the Elizabeth River waterfront of downtown Norfolk. It is a place where the community and visitors can come together with family and friends for entertainment, a full range of culinary options, nightlife and activities for all ages, including live music, festivals and other community events. Waterside District is anchored by The Market, an eclectic and vibrant food hall featuring local and regional favorites such as Starr Hill, Luk Fu, Rappahannock Oyster Co., Cogan’s Pizza and more. Waterside District features premier national venues such as Guy Fieri’s Smokehouse, Blue Moon TapHouse, PBR Norfolk, The Fudgery, Chipotle and Stripers Waterside. • Direct and oversee the Marketing Department• Design, implement and monitor effective marketing strategies for venue and restaurants within venue to increase brand awareness• Creating and reviewing the Marketing department's budget• Setting current and long-term goals for internal teams• Develop partnership and sponsorship relationships with local businesses and city/tourism officials• All written and oral communication to press and media relations• Create and manage annual marketing calendar to include concert series, festivals, community events, restaurant promotions, and one-off special events• Develop and execute marketing plan, marketing budget, and event recaps for all events and promotions and ensure alignment with company’s sales, profit, branding, and media objectives