Per Robert F.
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Per Robert F. Email & Phone Number

VP Infrastructure and Solutions at PEDAB
Location: Greater Oslo Region, Norway 13 work roles
1 work email found @no.ibm.com LinkedIn matched
✓ Verified July 2026 3 data sources Profile completeness 86%

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Work email f****@no.ibm.com
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Current company
Role
VP Infrastructure and Solutions
Location
Greater Oslo Region, Norway
Company size

Who is Per Robert F.? Overview

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Quick answer

Per Robert F. is listed as VP Infrastructure and Solutions at PEDAB, a with 11 employees, based in Greater Oslo Region, Norway. AeroLeads shows a work email signal at no.ibm.com and a matched LinkedIn profile for Per Robert F..

Per Robert F. previously worked as Board Member IBM norway - Employee representative at Ibm and IBM Technology Partner Manager at Ibm.

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Email format at PEDAB

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*@no.ibm.com
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Profile bio

About Per Robert F.

Welcome to my profile!I'm thrilled to have you here, especially if you share an interest in the dynamic and ever-evolving world of IT business. As someone deeply passionate about the intersection of technology and business, I believe that innovation and collaboration are the driving forces behind success in today's digital landscape. But this cannot be a reality without a healthy and working ecosystem. My journey in the IT business has been an exhilarating one, marked by diverse experiences, continuous learning, and a commitment to staying at the forefront of industry trends. Whether it's navigating the complexities of cybersecurity, harnessing the power of data analytics, AI or optimizing IT infrastructure, I'm always eager to explore new frontiers and share insights with like-minded professionals.Let's connect and collaborate to shape a world where technology not only empowers but inspires. Together, we can turn dreams into achievements, challenges into triumphs, and ideas int reality.

Listed skills include Hpc, X86, Brand Mangement, Bladecenter, and 44 others.

Current workplace

Per Robert F.'s current company

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PEDAB
Pedab
VP Infrastructure and Solutions
Oslo, NO
Website
Employees
11
AeroLeads page
13 roles · 31 years

Per Robert F. work experience

A career timeline built from the work history available for this profile.

Vp Infrastructure And Solutions

Oslo, No

Vp Infrastructure And Solutions

Current

Norway, Sweden, Denmark, Finland, Baltikum

Leading our IBM Infrastructure and Solutions to the next level leveraging the ecosystem- Day to day management of the Infrastructure Solution team including planning sales activities and Business Partner coverage- Responsible for P&L- Manage sales execution and take proactive steps to mitigate any gaps to plan and budgets- Maintain a close relationship to key Vendor and Business Partner executives- Secure that Pedab has the right capabilities and… Show more Leading our IBM Infrastructure and Solutions to the next level leveraging the ecosystem- Day to day management of the Infrastructure Solution team including planning sales activities and Business Partner coverage- Responsible for P&L- Manage sales execution and take proactive steps to mitigate any gaps to plan and budgets- Maintain a close relationship to key Vendor and Business Partner executives- Secure that Pedab has the right capabilities and team to meet vendor and market demands- Leverage resources from key vendors in sales, marketing, and support activities. Develop a positive relationship to vendors- Collaborate with Pedab Group business units for effective execution- Maximize Pedab’s Revenue and Profit based on Infrastructure solutions- Develop and execute Pedab’s Infrastructure Solution strategy- creating a collaborative, proactive and high-performance sales culture in Pedab- Part of top management team in Pedab Show less

Sep 2022 - Present

Board Member Ibm Norway - Employee Representative

Ibm

Norway

Jun 2021 - Sep 2022

Ibm Technology Partner Manager

Ibm

Oslo, Norway

Leading our Customer, partners and distributors to success - Drive activities on the total IBM SW, HW and service portfolio- Be a active player on strategic IBM partners and build partner growth plans- Develop strategy and tactics on the total IBM portfolio- Run Quarterly business review with leadership teams- Engage in solutions and inspire distributors, partners and end customers - Be a escalation point when needed - Run activities with… Show more Leading our Customer, partners and distributors to success - Drive activities on the total IBM SW, HW and service portfolio- Be a active player on strategic IBM partners and build partner growth plans- Develop strategy and tactics on the total IBM portfolio- Run Quarterly business review with leadership teams- Engage in solutions and inspire distributors, partners and end customers - Be a escalation point when needed - Run activities with the partners and distributors - Build a yearly budget with the distributors and influence with the partners to their success- Drive Growth Initiatives - Engage in Nordic and European team- Have close interlock with the local sales team - Lead by example Show less

Apr 2021 - Sep 2022

Acting Ecosystem Leader Norway

Ibm

Leading the Ecosystem team and implemented the new Go to marked model on a local level. Part of the core leadership team.- Implement the new Ecosystem strategy and articulate this to IBM locally and to the new Ecosystem team- Have weekly meetings with the team on actions, updates, sales motions and on strategic initiatives from Nordic and Europe- Have executive meetings with key partners - Have quarterly Business review with Nordic leadership team and to make… Show more Leading the Ecosystem team and implemented the new Go to marked model on a local level. Part of the core leadership team.- Implement the new Ecosystem strategy and articulate this to IBM locally and to the new Ecosystem team- Have weekly meetings with the team on actions, updates, sales motions and on strategic initiatives from Nordic and Europe- Have executive meetings with key partners - Have quarterly Business review with Nordic leadership team and to make corrections and tactics to grow our revenue- Be a team player with the other business units within IBM- Part of the IBM’s core leadership team Show less

Jan 2021 - Apr 2021

Ibm Systems Channel Manager

Ibm

Oslo Area, Norway

Supporting our platform ecosystem . Driving our sales team and acted as a deputy for the country manager of systems and Nordic Channel Manager when needed. - Build strategic plans with our partners on IBM solutions related to Infrastructure- Make sure that our partners always where on top of our solutions and co creation of new markeds to attack- Drive events with our partners for end customers- Influence the revenue delivered by partners on IBM by helping out on… Show more Supporting our platform ecosystem . Driving our sales team and acted as a deputy for the country manager of systems and Nordic Channel Manager when needed. - Build strategic plans with our partners on IBM solutions related to Infrastructure- Make sure that our partners always where on top of our solutions and co creation of new markeds to attack- Drive events with our partners for end customers- Influence the revenue delivered by partners on IBM by helping out on RFP’s , meetings and demos. - Make sure that our partners made usage of funds related to their earnings of selling IBM solutions- Have weekly interlock with key partners to help them build success with IBM- Drive the New Route partner program to create incremental revenue on IBM with new and existing partners- Act as a mentor for IBM Systems sales graduates in onboarding and their two year journey of becoming a IBM’er- Have weekly interlock with the sales team on deal progression and coaching - Work close with Nordic team on cross learning to drive success locally Show less

Jun 2017 - Jan 2021

(Pta) Partner Technical Advocate

Ibm

Norway

Responsible for supporting and enabling our business partners and distributors in IBM Systems Business partner ecosystem. I was also was partly responsible for the IBM System Channel Ecosystem in Norway in a dual role. - Build the technical foundation for the Norwegian Ecosystem. - Creation of strategic plans for enabling our Ecosystem- Drive client/partner satisfaction and other business objectives in supporting their sales of IBM solutions- Be on top of our… Show more Responsible for supporting and enabling our business partners and distributors in IBM Systems Business partner ecosystem. I was also was partly responsible for the IBM System Channel Ecosystem in Norway in a dual role. - Build the technical foundation for the Norwegian Ecosystem. - Creation of strategic plans for enabling our Ecosystem- Drive client/partner satisfaction and other business objectives in supporting their sales of IBM solutions- Be on top of our technical solutions within the Ecosystem and to help partners in their delivery of RFP's and other technical issues. - Be an escalation point when solutions did not meet the clients expectations- Drive our partners and clients to events that made sense to their strategy partnering with IBM Show less

Feb 2016 - Jun 2017

Nordic Storage Sales Manager

Ibm

Norway

Responsible for IBM midrange storage portfolio in Nordics. My role was to drive and grow the midrange storage business in the Nordic region. I was also part of the extended leadership team and extended strategic team in IBM Systems. - Worked virtually cross IBM Europe to gain insight and to articulate our excellence of our storage solutions to our partners. - Plan activities to boost sales and to create and drive quarterly campaigns - Run and influence quarterly… Show more Responsible for IBM midrange storage portfolio in Nordics. My role was to drive and grow the midrange storage business in the Nordic region. I was also part of the extended leadership team and extended strategic team in IBM Systems. - Worked virtually cross IBM Europe to gain insight and to articulate our excellence of our storage solutions to our partners. - Plan activities to boost sales and to create and drive quarterly campaigns - Run and influence quarterly education for the nordic sales team- Involvement in key customer solutions - Be on top of the marked dynamics and to drive tactical changes when needed- Build strategic plans to drive sales for commitment to grow our marked share Show less

Jan 2015 - Feb 2016

Enteprise Field Marketing Manager

Oslo Area, Norway

Responsible for building and leading an end-to-end regional commercial marketing organization that delivers on EMEA commercial business goals in Dell Enteprise division. Driving the transformation agenda, lead the conversation on market opportunities. Create and execute well integrated Go-To-Market marketing plans and enable sales to win with our customers. Engagement in PR and social media delivering the Dell Enteprise value and to drive events.

Sep 2013 - Dec 2014

Ftss Ibm Norway

Ibm

Oslo Area, Norway

Technical management for Virtualization, Cloud and x86 servers - Technical support and technical advisor in larger projects within x86 market - Responsible for educating customers, business partners and resellers - Part of the Systemx Flex/PureFlex Technical Field Advisory Board. - Focal point for VMware and Cloud in Nordics - Keep up to date within technical areas that have an impact on delivering x86 technical solutionsSupporting sales in… Show more Technical management for Virtualization, Cloud and x86 servers - Technical support and technical advisor in larger projects within x86 market - Responsible for educating customers, business partners and resellers - Part of the Systemx Flex/PureFlex Technical Field Advisory Board. - Focal point for VMware and Cloud in Nordics - Keep up to date within technical areas that have an impact on delivering x86 technical solutionsSupporting sales in technical questions as well as writing offers to customers. Involvement in customer cases where x86, Virtualization, system management, Cloud and network is part of the solution. Because of my long career in IBM AS I have not listed all of my work areas, but if any information about these is wanted they will be given at request! Show less

Aug 2009 - Sep 2013

Nordic Brand Manager

Ibm

Oslo Area, Norway

Responsible for announcment, campaigns, technical understanding of all x86 related products including software in x86. Also held the nordic responsibillity of VMware and had a platform leading role all in the nordic region.

Jan 2008 - Aug 2009

Brand Manager Ibm Norway

Ibm

Oslo Area, Norway

Responsible for all technical announcement of all IBM x86 servers, options and software solutions.This included understanding the technology behind each solution as well as educate internal team and presenting this to partners and customers.

Dec 2000 - Jan 2008

Administrator Ibm Education Center

Ibm

Oslo Area, Norway

OS/2 LAN server administrator and responsible for technical setup and administration of servers for IBM's education center. I was responsible for preparing and setup of hardware/Software related to technical and sales course held by IBM Education center. We where a team that hosted two locations and where responsible to prepare and to have each course ready for the team hosting the courses. We where also responsible for technical issues that occurred and to resolve these.

1996 - 2000 ~4 yrs
Team & coworkers

Colleagues at PEDAB

Other employees you can reach at pedab.com. View company contacts for 11 employees →

FAQ

Frequently asked questions about Per Robert F.

Quick answers generated from the profile data available on this page.

What company does Per Robert F. work for?

Per Robert F. works for PEDAB.

What is Per Robert F.'s role at PEDAB?

Per Robert F. is listed as VP Infrastructure and Solutions at PEDAB.

What is Per Robert F.'s email address?

AeroLeads has found 1 work email signal at @no.ibm.com for Per Robert F. at PEDAB.

Where is Per Robert F. based?

Per Robert F. is based in Greater Oslo Region, Norway while working with PEDAB.

What companies has Per Robert F. worked for?

Per Robert F. has worked for Pedab, Ibm, and Dell.

Who are Per Robert F.'s colleagues at PEDAB?

Per Robert F.'s colleagues at PEDAB include Pawel Radzimski, Risto Laine, Claus Friberg Stensbjerg, Marianne Hoel Støylen, and Olga Mazur.

How can I contact Per Robert F.?

You can use AeroLeads to view verified contact signals for Per Robert F. at PEDAB, including work email, phone, and LinkedIn data when available.

What skills is Per Robert F. known for?

Per Robert F. is listed with skills including Hpc, X86, Brand Mangement, Bladecenter, Xseries, Storage, Server Virtualisation, and Cloud Computing.

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