Patricia (Patti) Foley Email & Phone Number

United States

Destination Experience-Summary Across All Companies:1. New England: To include fall foliage2. National Parks: Yosemite, Yellowstone, Glacier, Badlands, Theodore Roosevelt, Death Valley, Grand Canyon, Canadian Rockies, Joshua Tree, Sequoia and Kings Canyon, Grand Tetons3. International: Tijuana, Spain, Portugal, Canada (Canadian Rockies & Niagra Falls), Switzerland, Northern Italy4. California: All major cities & attractions between Napa and San Diego: Hearst Castle, Redwoods, Monterey, Pacific Coast Highway, 17-mile drive, Queen Mary, Hollywood, Santa Monica. Rose parade5. Extensive Los Angeles experience of venues, attractions and events6. San Diego step-on, walking and private tours 7. Inter-model experience: Cruise ships, ferries, trains, coaches8. Colorado Highlights to include Silverton to Durango narrow gauge railroad, Colorado National Monument, Garden of the Gods and the Air Force Academy9. Washington D.C. and area to include but not limited to the Smithsonian museums, U.S. capitol, monuments, Arlington Cemetery and Mt. Vernon

Eau Claire, Wisconsin Area

Destination Experience includes: 1)Canadian Rockies: Intermodal-Ferries, trains and motor-coaches2)New England: Boston/Massachusetts/New Hampshire/Vermont/New York City3)California: San Francisco, Monterey, Santa Barbara, Los Angeles, San Diego, Palm Springs4)Colorado Highlights: Denver, Rocky Mountain National Park, Silverton, Durango, Colorado Springs5)National Parks: Badlands, Glacier, Grand Tetons, Joshua Tree, Theodore Roosevelt and Yellowstone6)Rose Parade7)Niagra Falls-Canada8)Washington D.C.9)Switzerland & Northern Italy

Destination Experience Includes: 1. San Antonio/Houston/Fredericksburg2. Nashville/Paducah3. Portland/Oregon Coast/Sisters/Bend4. Spain/Portugal5. Charleston/Savanah/Jekyll Island6. Kansas/NebraskaCountry Heritage Tours offers unique tours focused around quilt/textile shows in cities in the United States and cities in 3 continents. In addition to the shows, there is a blend of history, points of interest and evening entertainment. The camaraderie on these tours is energizing!

Greater San Diego Area

We provide private and uniquely designed tours based on the guests desires. This association with Bespoke Experiences allows me to treat guests like family members. The experiences are catered to their individual desires and areas of specialty. I love taking guests into little niches of San Diego, thus providing them with a an experience that you won't see on a motor coach.

DayTripper Tours is a San Diego based company that primarily provides day trips to venues in the San Diego, Los Angeles and California National Parks (Death Valley, Sequoia & Kings Canyon, Yosemite). These venues can vary between museums, entertainment venues and interesting niches in Los Angeles that even long-time residents of Los Angeles don't know about. Venues and attractions include, but not limited to: Getty and Getty Villa Museums, Norton Simon Museum, Huntington Library, Hindu Temple, Rubel's Castle, Long Beach Aquarium, Reagan Library, Pasadena Rose Parade, Pasadena and Will Roger's Ranch House, Santa Monica Museum of Flying, Chinese New Year Parade, Union Station, LA City Hall, Fillmore & Western Train, Catalina, and Mexico-Guadalupe Valley wine region & Rosarito. In additional to the wonderful guests we travel with, I write travel blogs of the experiences and they are posted regularly on the DayTripper Tours website.

Washington D.C. Metro Area

World Strides is a world leader in providing educational student travel. Typical tours include the highlights of the Washington D.C. area including: Mt. Vernon, Capital, famous monuments & memorials, National Cathedral, Ford's Theater, Smithsonian Museums, Arlington National Cemetery, Holocaust Museum and the Newseum.

The World

As an indépendent contractor, here are some additional experiencesWORLD OF TRAVEL-California: San Diego, Long Beach, Santa Barbara, Hearst Castle, Solvang, Big Sur, Monterey/Salinas, Yosemite, San Francisco and SonomaPlanned, organized and led: Memphis & Little Rock (5 days); New England, Novia Scotia & PEI (7 days); Wyoming (7 days); New York (5 days); Washington D.C. (5 days-2x); England (7 days) and Denver/Colorado Springs to include the Royal River Gorge & Pikes Peak Cog Railroad and the Amtrak Zephyr to California.FAM TOUR/CRUISE EXPERIENCESmartours: China (8 days); Thailand (14 days); Spain (14 days); Eastern Europe (10 days); Turkey (14 days)Gate One: Italy (10 days)Princess Cruise: Alaska (10 days)Amtrak: Coast Starlight (2x-Seattle & Oakland final destinations), San Diego/Los Angeles (30x) and Zephyr Denver/Oakland (1x)DOMESTIC INDEPENDENT TRAVEL/DESTINATION KNOWLEDGEI have visited 43 states and the major cities within these states. In several instances, I have visited the cities multiple times. I am a confident in mapping the route and providing the driving directions (and in most instances, traveling alone). Enjoy learning and taking the public transportation that often gives a different perspective on the visit.INTERNATIONAL INDEPENDENT TRAVEL/DESTINATION KNOWLEDGEI lived in Pueblo, Mexico for 6 weeks; Traveled the U.K. (2x); Europe (1 month): Belgium, Germany, France, Austria, Italy, Holland, LichtensteinOTHER EXPERIENCEPlanned and organized Jack in the Box Investors Meetings/Transportation/Hotel (2x/50-70 people)

San Diego

I have lived in San Diego for over 40 years. I am a local tour guide licensed by the San Diego Professional Tour Guide Association. This is a self-governing association that insures local guides are sharing accurate historical information and facts about points of interest. Over-the-road experience includes California and all the major cities within the state. National Parks within the Western United States.I specialize in Gaslamp and Balboa Park walking tours. In addition, I am an enthusiastic step-on guide that provides engaging dialog. My goal is to have our visitors love San Diego even more when they leave.

Greater San Diego Area

I have managed a staff of 4-6 people across three departments (Media, Merchandising and Print Production) along with three core agencies/vendors. Annually, 8-12 media plans were developed and 45 merchandising packages were produced to support the marketing calendar.• Managed multiple budgets to achieve financial goals: $135MM media budget, $5MM merchandising budget and $400K General & Administrative.• Supervised on-going media, merchandising planning and budget management to keep pace with frequent calendar changes and budget adjustments.• Led the integration of barter resulting in $1MM incremental funds to the media budget.• Managed media optimization analysis results to shape media tests and on-going media evolution for increasing ROI.• Developed and presented media plans to key stakeholders to support changing media landscape, product support and new market introductions.• Collaborated with internal cross-functional team to develop efficient creative review process (RACI) and foster better communications and engagement across all Marketing departments.• Strengthened the multiple agency relationship by defining roles and responsibilities to better support the expanding media plans.• Restructured the media budget to empower the regional media managers to develop local media plans to meet the local market needs.• Reorganized the internal team to more efficiently serve the regional marketing team and franchise operators.• Overhauled the merchandising fulfillment, pre-media and printing services to improve processes and meet financial goals.

Greater San Diego Area

This was exciting transition to the client side that allowed me to a strong liaison between Jack in the Box and our agencies. I was able to manage the internal team to understand the question-behind-the-question in order to get efficient and effective work from our agencies. This role allowed me to follow-up on my promise that if I ever went client side, I would view my relationship with the agency as a team partnership, a valued team member, and to provide thorough and frequent communication so they would be an extension to Jack in the Box. •Integrated the discipline of media planning into the marketing plans resulting in defining communication goals and more targeted media plans.•Evolved media plans to keep pace with changing media environment, growing Hispanic importance and diversified product rollouts.•Managed annual media strategy review and revamping based on media trends and marketing objectives.•Led the cross-functional team to develop the first website to include the agency search and discipline for on-going updating and maintenance.•Increased responsibility to include managing creative development and calendar strategy review.

Greater San Diego Area

I was responsible for media planning and account management for the following accounts:Paragon Steakhouse Restaurants, Inc. ($2.5MM) and Popeye's Chicken & Biscuits ($2MM)

Greater Los Angeles Area

I was lucky to have landed a position at this agency that allowed me to gain great experience to include media planning for a variety of industries, target markets, budgets and media types: Spot TV & radio, national broadcast and cable, print, outdoor, radio, place-based media and newspaper. I had to provided oral and written communication with clients on a regular basis to include budget management and media evaluations. My responsibilities included media negotiations in certain disciplines: print, outdoor, sponsorships and added-value.Accounts Included:Mattel Toys ($50MM), Sunkist Growers ($7MM), Hot ‘n Now ($3MM), Farmers Insurance ($17MM), California Milk Advisory Board ($2MM), Universal Studios Theme Park (Hollywood & Orlando $10MM), Albertsons ($20MM)

Adult And Pediatric First Aid/Cpr/Aed Certified

Certified Domestic And International Tour Director

An intensive 125 hour course of study in local guiding, receptive and incentive travel, meeting and events, planning, domestic.

B.S. Marketing

Associate Of Arts (Aa)