Paul Gerbino Email & Phone Number

Glen Ridge, Nj, Us

Triumvirate Content Consultants specializes in helping data and content publishers effectively position their information in the right place at the right time for a variety of customers to ensure it is useful today and continues to remain discoverable, relevant and profitable. We help B2B, B2C, STM and academic publishers protect their intellectual property, find new revenue streams and expose new markets and audiences.What we do• Inbound and outbound content licensing for domestic and international markets• Protect and promote copyright. • Licensing “health checks”: Revamp antiquated content license agreements with new business models and controls.• Evaluate and license technologies that manage and deliver content. • Achieve bottom line profitability, customer satisfaction and preserve favorable brand reputation and brand development.

Charged with building and growing B2B digital media advertising and marketing products for directory/search & news sites and newsletters. Products included digital display advertising, native advertising,white papers and lead generation. Developed products from ground up including infrastructure, business rules and production & operational team. Trained and traveled with sales force to sell advertising programs. Presented customer focused seminars on digital marketing and branding.

▪ Built and directed B2B news and journal products, as well as display advertising business.▪ Trained and traveled with sales force to sell advertising programs. ▪ Grew advertising revenue▪ Conducted strategic planning as member of the executive team. ▪ Managed for P&L. ▪ Created and launched display ad products, journals, and newsletters▪ Represented company to national and industry press. ▪ Developed the content syndication function and the Content Management Systems.

Responsible for integrating e-commerce in major industrial online destination and managing electronic product development. Developed and delivered seminars on Business-to-Business e-Commerce. Trained sales team of over two-hundred representatives on selling e-commerce.

New York, New York, Us

Developed first electronic products for international publishing group which included a six-language web version of print directory and magazine, first business-to-business multilingual directory online, and ten-language CD-ROM version of directory and magazine searchable in Simplified & Traditional Chinese, English, French, German, Italian, Japanese, Portuguese, Spanish, and Russian. Developed Content Management System capable of managing and publishing directory with 10,000 directory headings translated in 10 languages including romance and character based languages, 200,000 American exporting companies and services. Created and published American Export Register China, directory was completely translated into Traditional & Simplified Chinese characters and printed in China.

Responsible for sales and operations of three magazines in the railroad industry published in the US and internationally.