Lecturing Digital Marketing

Performing the roles of campaign manager, ad product specialist, ad trafficker, web analyst, account management as needed during daily support of our business:- Educating and guiding the clients/partners on best practices in online campaigns tracking;- Communication of technical specifications to sales, clients, agencies and creative agencies;- Trooubleshooting operational campaigns;- Working closely with Managing/Sales Director during sales activities;- Testing new features… Show more Performing the roles of campaign manager, ad product specialist, ad trafficker, web analyst, account management as needed during daily support of our business:- Educating and guiding the clients/partners on best practices in online campaigns tracking;- Communication of technical specifications to sales, clients, agencies and creative agencies;- Trooubleshooting operational campaigns;- Working closely with Managing/Sales Director during sales activities;- Testing new features of our products and communicating them to clients/partners; providing feedback & insights to our developers;- Working closely with clients' IT concerning any backend technical issues also queries regarding proper tagging of their website;- Managing and preparing various reports both to clients and internaly;Providing support to our clients regarding various website analytics issues:- Performing integration of our own and 3rd party tools with online campaigns in order to track post-click and post-view activities on clients' landing pages;- Encouraging the clients to adapt new ways and methods in campaign and landing page tracking to see better picture of campaigns' impact on the audience;- Assiting the clients in optimisation of campaigns in order to increase conversions and/or revenues;- Educating and guiding the clients to understand key site paths, used metrics and indicators, building reports, analysing the trends. Show less