Patrick Goulet

Patrick Goulet Email and Phone Number

Strategic Leadership & Team Development, Go-to-Market & Marketing Expertise, Strategic Planning & Execution @ Actual AI
Evergreen, CO, US
Patrick Goulet's Location
Evergreen, Colorado, United States, United States
Patrick Goulet's Contact Details
About Patrick Goulet

Marketing and channel expert with 10+ years of experience leading partner-driven, cross-functional initiatives that unite sales, product, and marketing. Recognized for innovative go-to-market strategies and impactful leadership, skilled in building strategic alliances across MarTech, Cloud, and Data/Analytics. Specialized in driving ROI across verticalized GTM programs (retail, healthcare, education, and public sectors) through a partner-centric approach, improving alignment, making partners famous, and sustainably growing organizations brand reach.

Patrick Goulet's Current Company Details
Actual AI

Actual Ai

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Strategic Leadership & Team Development, Go-to-Market & Marketing Expertise, Strategic Planning & Execution
Evergreen, CO, US
Website:
actual.ai
Employees:
8
Patrick Goulet Work Experience Details
  • Actual Ai
    Actual Ai
    Evergreen, Co, Us
  • Acquia
    Sr. Director Partner & Field Marketing
    Acquia Apr 2021 - Dec 2024
    Boston, Ma, Us
    Navigated complex global market challenges post-covid, maintaining strategic partner stability and alignment with customer-centric priorities while serving as interim marketing leader for Latin America and APAC regions.Earned recognition from Forrester as the 2022 B2B Partner Program of the Year through consultative benchmarking process and expansion of partner entitlements.Improved partner engagement by 33% with the implementation of new partner portal, driving GTM enablement, account-based marketing and campaign readiness at scale.Reduced customer acquisition costs by $3M+ from partner GTM investments, achieving record deal registrations in 2023 through integrated co-marketing activities and sponsorship programs.Part of the rebuild team for AWS partnership, improving combined representation in market, maximizing MDF utilization and accelerating marketplace transactions.Integrated Field and Partner Marketing, generating $2.6M qualified pipeline from global integration of flagship customer events (Acquia Engage) into Digital Freedom Tour.
  • Acquia
    Sponsorship And Partner Gtm - Freelance
    Acquia Sep 2020 - Apr 2021
    Boston, Ma, Us
    Project manager for sponsorship and sponsored content program for Acquia Engage (Virtual), supported role of out new distributed marketing program for Acquia Partners.
  • Incorta
    Growth Marketing & Partner Gtm Consultant
    Incorta Oct 2019 - Apr 2021
    Foster City, Ca, Us
    Developed a comprehensive Partner-Readiness program, creating blueprint solutions for retail and telecom markets, onboarding 20 North American partners to accelerate pipeline creation efforts.Achieved Microsoft US Partner of the Year recognition for US Startups (2020)Secured $100K in Microsoft grants for GTM development, and strategically integrated GSI (Wipro) and Platform partners (Snowflake) into global campaign programs.Launched sales enablement programs for partners aligning GTM activities and target accounts with key partner plays in the field.Created self-service marketing toolkits (campaigns in a box) and focus partner engagement plans to drive partner success in an emerging competitive market.
  • Self-Employed
    Digital Marketing Consultant
    Self-Employed Jan 2019 - Jan 2020
    Ca
    During a gap year- I seized the opportunity to expand my skill set and contribute to global businesses while traveling, volunteering, and freelancing across the southern hemisphere. Key achievements include:Worked on a variety of digital projects in the outdoor and wellness companies reach international audiences with an optimized digital presence.Designed and developed websites and ecommerce sites that allowed small companies to open a digital front-door and to compete against larger brands, enhancing their online visibility and user experience.Worked in diverse settings, leveraging my language skills and cultural knowledge to create and translate more effective, localized content to be used cross-channel.Managed a variety of digital marketing projects, including social media management and content creation for small and developing wellness and agritourism brands.
  • Acquia
    Sr. Channel Marketing Manager, Us And Emea
    Acquia Dec 2017 - Feb 2019
    Boston, Ma, Us
    Promotion & RelocationAchieved $3M in Partner-sourced ACV for net new and cross-sell through integrated GTM activities and target account alignment with global sales organization.Generated 139% increase in partner-sourced leads through targeted demand generation and co-marketing.Expanded global partner program with increase in 23% Partner Credit (MDF) adoption.Developed 55+ strategic B2B case studies annually through Engage Awards Program.Reversing NPS decline and improved ecosystem satisfaction by 43% via partner advocacy programs (Partner Advisory and Net Promoter Score).Managed interim UK market partnerships, supporting deal management with global alliances with IBMiX and VML.
  • Acquia
    Sr. Channel Marketing Manager
    Acquia Jan 2017 - Dec 2017
    Boston, Ma, Us
    PromotionLed global channel marketing strategy, revamped the Partner Portal, and initiated demand generation programs.Achieved 21% YoY growth in Sponsorship program, totaling $600K annually, and generated a $15M quarterly new business pipeline.Deployed Acquia Partner brand and launched global sales enablement curriculum for partner community.
  • Acquia
    Channel Marketing Manager
    Acquia Dec 2015 - Jan 2017
    Boston, Ma, Us
  • Acquia
    Field Marketing Manager
    Acquia Nov 2014 - Jan 2016
    Boston, Ma, Us
    Field Marketing Manager, Americas 11/2014 - 12/2015Developed commercial and public sector pipeline generation among partner and field organizations, leading to overachievement of a $5M+ new logo cross-sell targets.Cultivated strong relationships and personal brand within Acquia and across Global sales organization.Launched VIP/executive engagement pioneering Digital Transformation Roadshow across NA markets.
  • Morning Glory Cafe
    General Manager
    Morning Glory Cafe Feb 2014 - Sep 2016
    Proudly supported my family's restaurant and business on Cape Cod
  • Lambda Legal
    National Events Manager
    Lambda Legal Jun 2013 - Sep 2014
    New York, New York, Us
    Reported to the Director of Development for the production, planning and strategic delivery of organizations national event portfolio representing over 30 events icludingn corporate partnerships and individual giving programs.Collaborated with local leadership boards and honorees to expand donor engagement and attract new sources of giving. Supported Director of Events in overhaul of digital event marketing and creative rebrand of event series.
  • T.J. Martell Foundation
    Manager, Office & Events
    T.J. Martell Foundation Jun 2012 - Jun 2013
    Nashville, Tennessee, Us
    Oversaw the production of flagship celebrity and scientific event series and managed a $1M grant portfolio distributed annually to 14 of the largest medical research universities across the U.S:Supported talent management, corporate, entertainment industry and individual giving through event sponsorship and ticketing programs. Assisted CEO and CFO as secretary to the Board of Directors and Scientific Advisory Committee Implemented a donor management software and online giving program; promoted June 2012 from Office & Events Coordinator.Oversaw NYC-office infrastructure and provided onboarding & HR for branch employees.
  • T.J. Martell Foundation
    Office And Events Coordinator
    T.J. Martell Foundation Oct 2010 - Jun 2012
    Nashville, Tennessee, Us
  • Diaspora Community Services
    Assistant To Executive Director
    Diaspora Community Services Oct 2010 - Jan 2011
    Coordinated DCS President’s daily travel schedule, executive communications and relationships with top donors and corporate partners. Oversaw the production of fundraising events and community rallies, community outreach, and collaborated with public and private grants writer.
  • Action Against Hunger
    External Relations- Development Intern
    Action Against Hunger Jul 2010 - Oct 2010
    London, England, Gb
  • Crabapples Restaurant
    General Manager
    Crabapples Restaurant May 2005 - Jun 2009
  • University Of New Hampshire
    Admin. Assistant
    University Of New Hampshire Jan 2006 - May 2009
    Durham, New Hampshire, Us
  • American Red Cross Great Bay Chapter
    Health & Safety Intern
    American Red Cross Great Bay Chapter May 2008 - Aug 2008
    Create, conduct, and interpret telephone survey for Licensed Nurse Practitioner education programManage Authorized Provider (AP) and Full-service contracts with health and safety training programsDevelop pilot newsletter for Health and Safety Department for health and safety contract holdersRecruit educators and volunteers for variety of health training programs at the chapter

Patrick Goulet Skills

Fundraising Event Planning Social Media Nonprofits Event Management Marketing Leadership Management Research Social Networking Community Outreach Social Media Marketing Newsletters Public Relations Volunteer Management Microsoft Office Recruiting Public Speaking Non Profits Microsoft Excel Program Development Customer Service Advertising Nonprofit Organizations Spss Copywriting Budgets Facebook Spanish Marketing Strategy Salesforce.com Strategy Email Marketing Digital Marketing Project Management Strategic Planning Business Development Sales Branding And Identity Brand Awareness Business Strategy Teamwork Communication Business To Business Strategic Partnerships Partner Relationship Management Sponsorship Sales Sponsorship Management Agile Project Management Digital Strategy

Patrick Goulet Education Details

  • University Of New Hampshire
    University Of New Hampshire
    Health Management & Policy
  • Permaculture Women'S Guild
    Permaculture Women'S Guild
    Sustainability Studies
  • Mashpee High School
    Mashpee High School

Frequently Asked Questions about Patrick Goulet

What company does Patrick Goulet work for?

Patrick Goulet works for Actual Ai

What is Patrick Goulet's role at the current company?

Patrick Goulet's current role is Strategic Leadership & Team Development, Go-to-Market & Marketing Expertise, Strategic Planning & Execution.

What is Patrick Goulet's email address?

Patrick Goulet's email address is go****@****ail.com

What is Patrick Goulet's direct phone number?

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What schools did Patrick Goulet attend?

Patrick Goulet attended University Of New Hampshire, Permaculture Women's Guild, Mashpee High School.

What skills is Patrick Goulet known for?

Patrick Goulet has skills like Fundraising, Event Planning, Social Media, Nonprofits, Event Management, Marketing, Leadership, Management, Research, Social Networking, Community Outreach, Social Media Marketing.

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