Peter Granger Email & Phone Number

Phoenix, AZ, US

Pleased to be appointed as Analyst Relations Lead for Edgio. Working towards building our reputation with key analyst firms and influencers. Driving responses to RFIs with relevant industry and vertical content, especially in the industrial, security and vertical areas.

Sunnyvale, CA, US

Senior executive with the newly minted Yahoo! (previously part of Verizon Media, now privately owned by Apollo Investments), responsible for driving positive analyst relations and competitive differentiation for the 'edgecast' and 'ad tech' divisions. Focused on influencers for various vertical markets.

Dublin 2, IE

As a part of the Accenture Strategy and Consulting Group, I was the lead for Industry Marketing Analyst Relations to streamline the communication of customer-centric vertical-specific case studies and vertical stories to analysts and industry influencers. My unique experience with industry marketing, analyst relations, partner management, and sales.

I run my own independent consultancy (more info here: https://www.pgranger.com/) but remain available for new opportunities with companies either part time or for ad-hoc projectsSpecialties of mine include: Technology Partnerships, Sales Transformation, Industry Marketing and Analyst Relations.For consultancy contracts I have various partnerships to.

San Jose, CA, US

Responsible for driving Cisco sales transformation for customer journeys. Senior Sales Play Program Leader and responsible for helping Cisco continue its transformation of the customer sales motion as part of the Global Sales Segments and Industries team in Cisco.

San Jose, CA, US

On contract from Netchannels to Cisco Systems as Analyst Relations Managing Director for IoT/Industries.Responsible for relationships with key analyst companies (Forrester, Gartner, IDC, 451 Research, MachNation, Ovum, GlobalData etc), representing Cisco Business Units (BUs), Marketing, and Cisco Corporate focusing on the Internet of Things (IoT) and.

Targeted industry marketing, and business development consultancy for two clients:- Client (1) needed subject matter expertise on The Internet of Things (IoT). Topics covered ROI, Use-cases, success factors and project planning.- Client (2) wanted relationship management consultancy. Industrial partner landscape, competitive channel overview, channel.

San Jose, CA, US

• Responsible for marketing with technology, software, and system integrator partners. Provided global direction to marketing and sales functions for marketing deliverables, thought leadership and execution.
• Created new, and amplified existing, partner participations for AR/PR and Social Media, gaining awards for success, especially in vertical markets.
• Increased engagement and sales conversion at trade shows implementing new competitive strategies, and delivered dozens of ‘hard’ leads on-site.
• Presented to dozens of customers and partners especially in the industrial space, gaining high mark evaluations for content and needs (top marks of 5/5)
• Extended Social Media penetration and ‘Impressions’ to hundreds of thousands of targeted professionals, developing multiple vertical industry engagements

San Jose, CA, US

• With Increased company focus on Oil and Gas and Power Utilities I was appointed Global Industry marketing lead orchestrating marketing strategy including deliverables and collateral – presentation decks, solutions.
• Gained highest marks for presenting at dozens of customer and prospect briefings; a sought out Subject Matter Expert for energy sector digitization and technology adoption. Created or influenced several industry.
• Created first Cisco Energy blog and Twitter handles. Awarded honor for extensive first social media impressions and new outreach to industry; grew blogger community from zero bloggers to over 30. Created ‘first-time.
• Lead trade event marketing, developing successful partner relationships. Developed innovative marketing initiatives with social media to capture audiences and prospects.

San Jose, CA, US

• Responsible for the strategic global industry marketing plan, providing leadership to field marketing and sales for corporate campaigns and smart solutions, and supporting Industry Business Units and the field with.
• Responsible for developing and promoting solutions with added responsibilities of direct reports to create over 20 new customer and partner case studies, led social media and PR, providing industry influence with.
• Created Cisco’s first multi-industry Cisco Corporate industry blog sites and revamped Cisco YouTube channels representing all Marketing Industries, gaining corporate award and promotion to senior grade.

San Jose, CA, US

• Responsible for recruitment, development and management of Technology Solution partners in the Manufacturing Industry marketplace and developing routes to revenue with Integrators and resellers.
• Developed over 10 joint solutions with partners such as AEROSCOUT, PELCO, INTERMEC, EMERSON, OSISOFT and LIBRESTREAM.
• Orchestrated relationships with multiple business units, the field, and corporate marketing to develop new and innovative joint industry demonstration facilities presented and provided globally 100s of times.
• Created validated customer business outcome deliverables including product collateral and presentations.

Bachelor Of Science (Bsc) Honours, (Chemistry, Computer Studies, And Applied Physics, Triple Honours)

Post Graduate Certified Diploma In Accounting And Finance (Cdipaf, Acca), Accounting And Finance

Fellowship, Analysis And Programming