As a Marketing Executive at YesFeed, a non-profit organization dedicated to engaging Vietnamese international students in Canada, I developed and implemented marketing strategies to promote events and foster community among Vietnamese students. My key responsibilities included: - Creating and executing marketing campaigns to raise awareness of YesFeed’s events, aimed at providing a space for Vietnamese students to connect and relax.- Managing social media platforms to engage with the student community, increase event participation, and strengthen YesFeed’s presence as one of the largest organizations for Vietnamese people in Canada.- Collaborating with partners and sponsors to enhance event outreach and support.- Organizing and promoting cultural, social, and networking events to build stronger connections within the Vietnamese student community.Through strategic marketing efforts, I contributed to the growth of YesFeed’s vibrant community and helped create meaningful opportunities for Vietnamese students to connect and thrive in Canada.

Main Responsibility: - Understood your client portfolio and team's workflow in the existing media campaign- Supported team in timely tracking and reporting campaign results, weekly reports, ad-hoc reports requested by the client- Ensured smooth campaign implementation – from processing the booking, and following up to the billing post-campaign- Assisted the team in all aspects of administration tasks in media planning- Keep learning and developing technical and industry knowledge.- Developed and maintained good relationships with publishers, vendors, and stakeholders- Scope related to E-commerce: optimizing and keep tracking the campaigns.

1. About Company: iProspect, a dentsu company, is a global digital-first end to end media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions, iProspect accelerates growth for the world’s most iconic brands including Sonos, Cox, LG, Hilton, Levi’s, Budweiser, Microsoft, and Procter & Gamble. The iProspect team works across a network of more than 8,000 media and performance specialists spread across 93 global markets.2. Main responsibilities that I took-Daily monitor ongoing campaigns and report to the immediate manager-Collect essential data & information for the manager to compile reports-Curate what’s hot on digital media and put it into one source for reference-Paperwork-related scopes-Account work on : Nestlé Vietnam