Digital marketing and CRM specialist with over 11 years of experience driving revenue growth, leveraging customer insights, and implementing data-driven strategies across ATL and BTL channels. My expertise spans high-impact advertising on platforms like Google and Meta Ads, alongside hands-on experience with SEO, SEM, and native advertising formats.In my current role as General Manager, I lead cross-functional teams to design and execute multi-platform campaigns that consistently exceed KPIs, optimize ad spend, and maximize ROI. My strong analytical skills enable me to transform performance data into actionable insights, ensuring that each campaign not only reaches the right audience but also drives meaningful engagement and measurable growth.With a background in financial strategy and CRM, I prioritize creating customer-centric campaigns that align with business goals while fostering strong brand-customer relationships. I’m passionate about mentoring teams, enhancing operational efficiency, and cultivating a culture of accountability, creativity, and collaboration.Open to senior roles in digital marketing, CRM, and performance analytics where I can contribute to revenue and growth strategies, lead innovative campaigns, and drive customer-focused success.