Paul Harper Email & Phone Number

London, England, United Kingdom

Client-facing Campaign Director working across large global accounts to deliver on time and to the highest quality. Problem-solving and solutions-focussed in a role that supports revenue and creative, working together with internal and third-party teams around the world to steward branded content across multiple platforms.Recent work as Campaign Director includes: Multi award-winning McKinsey & Co. digital and broadcast campaign - The Next Normal. A first for McKinsey and the CNBC platform. The campaign garnered several industry awards including a Gold at the Hermes Creative Awards, another Gold Winner for Creativity at the Muse Creative Awards for Branded Content and 7 Silver B2B and brand content 'Telly Awards' in 2021.2020 and 2021 World Entrepreneur of the Year Awards virtual event and broadcast, digital and social campaign.EY - The Unstoppables documentary - plus digital and social campaignDubai Tourism - Branded Content and digital campaign

United Kingdom

I work with brands and publishers to develop and deliver brand-friendly content across all platforms. I draw upon 30+ years of experience in production to work across diverse projects. From team building/creation to brand story-telling, I can apply this expertise to an existing brand brief or can develop objectives and properties together with clients and platforms to work towards new solutions.

United Kingdom

Cross discipline role pulling together sales, marketing, comms and commercial partnerships at global level. I worked directly with the Head of Revenue to develop sales pitch collateral and brand partnership opportunities for brands.

London, United Kingdom

Interim Head of the European team of global group as part of Brand Partnerships reporting to SVP Ad Sales. Task to build new custom content team by creating job specs, devising job descriptions, hiring talent and managing multi-million dollar digital content partnerships for global advertisers.

London, United Kingdom

As Executive Creative Director, and part of the One Discovery World management team, I lead commercial creative across International ad-sales business. I lead all Eurosport commercial creative work together with international sales, editorial, legal and rights acquisition teams in a client-facing capacity. A large part of the role required generating value around sports rights, platforms and talent as well as creating new branded content concepts to align with the key properties especially Winter/Summer Olympics, Grand Slam tennis, Tour de France, Bundesliga, Le Mans 24 Hours, Formula-E. To do this required assembling and mobilising international teams, both internal and external, to develop new products for brands. This included customisable programme verticals programme as long-term editorial propositions. For example editorial thematic strands around Tech, Health and Women, a social content platform to highlight the 'Future of Mobility' for partners of Formula E, re-packaging short-form editorial content for a wide range of advertiser partners and extension of America's Cup rights into update packages for Asian sponsors.I lead creative initiatives with key external partners in response to brand/agency briefs and worked proactively with together with them to develop narratives around topics like Women's Sport and the Olympics which included insights as well as campaign and content proposals to pitch to high value advertisers.Responsible for idea generation and execution across Eurosport platforms, my role functioned as an interface, or a bridge, between sales and Eurosport editorial creatives and to connect with Discovery Networks International (DNI) in order to build relationships with the commissioning teams and develop content, to review already green-lit titles and then to create presentations and participate in the pitch to clients. I represented Discovery/Eurosport International Ad sales creative at the 2017 M&M Awards as finalist judge.

Anywhere

Senior creative leader. An experienced, management-level, client-facing professional with international multi-platform, multi-sector advertising production experience. Review of global CNBC Ad Sales division involving an audit of creative and sales capabilities with a recommendations as to future direction as the output. This resulted in a rebrand, reposition and transformation of CNBC Sales to 'CNBC Catalyst', a new integrated sales/insights/strategy/creative and events agency being launched internationally in April 2016.Nat Geo/Hyundai (HMC) - Working together with senior sales team in Hong Kong and the agency Innocean, I devised and successfully pitched a video content series to publicise HMC's next generation performance cars and to highlight HMC's association with the Sony Playstation title Gran Turismo. I created and delivered 3 films to this client.

London

TCP was CNNs only fully commercial creative department, I built the team from scratch, operating as the head of an internal creative agency. I worked on high-end brands from ideation to delivery, leading production of multi-platform campaigns for global advertisers to the C-level audience. The team's responsibility was to support up to $200 million in revenue YOY, whilst actively contributing in excess of 10 percent as a result of the team's existence. I was able to recruit a global team of highly skilled and adaptable creatives and production management to provide capabilities in key market areas London, Abu Dhabi, Singapore, Hong Kong.Under my leadership our clients won prestigious awards - a Lovie, Webby and M&M Award winner for clients: Azerbaijan, Siemens and South Africa plus World Luxury Award winners for Jaguar and Gucci. I have had wide experience across advertising sectors and regions, with clients that have benefited from the operation range from Rolex, Jaguar, JAL and Emirates, from Gucci to Hyundai, Samsung, Credit Suisse, Siemens, Fujitsu, Hard Rock Cafe - and many more Fortune 500 companies.Website: www.tcprods.comAll production output fell under my responsibility and I acted as Exec Creative Director on projects in response to brief including proactive initiatives that became long-term, YoY retained business. I maintained relationships not only with internal departments but also with advertisers directly working alongside global adsales as an effective team. My experience spans key sectors – luxury, tourism, energy, finance, healthcare, automotive and transport. To maintain and grow important relationships I travelled extensively, from Asia, (inc China) to Lat Am, NA and throughout EMEA where I pitched and presented at high-levels to governmental ministries, global brands and top creative agencies.CNNI is under OFCOM broadcast regs, I worked closely with internal standards and practices to keep creative compliant.

London

Whilst at CNN, I worked together with Content Sales to develop a revenue-generating programming proposition. The opportunity arose to create content for a Middle-East news-service client. I commissioned a 16X30 mins Travel Adventure series to be produced for a Qatar-based client. This was shot on location across South America and produced in Arabic language. The programmes featured Saudi Travel Writer, social-media sensation, academic, influencer and 'Wanderluster', Abdul Al Jumah, on his journey across South America from the Galapagos to Suriname. I tendered the brief to UK-based production companies and it was Big Earth Productions (Long Way Round/Down) that completed the commission which was successfully delivered on time and on budget.

Soho, London - Uk

Wrote, produced and edited a range of both short and long-form programming for Turner Classic Movies. Programmes ranged from existing assets to 'as-live' studio-based production in London and on-location in the USA. During this time devised seasonal campaigns and evolved on-air look and feel together with TCM Creative Director.Trained in-house Turner creative teams for live television studio direction.Created branding for re-launch of Time Warner joint venture with Chinese channel CCTV - a general entertainment channel in Hong Kong. The branding featured station celebrities, were shot on 16mm in studio and combined with 3D graphic elements for use as channel idents and promotion packaging elements.Trained industry professionals in principals of scriptwriting, idea generation and practical course for directing and filming at Promax Foundation.Shot, directed and edited a launch film for JCB - which included a shoot at their factoriy and assembly line in Towcester and a big studio shoot with their prototypes and production models in Pershore.Created campaigns for Buena Vista, Disney and Viacom – movie and gaming spots plus competitions spots on MTV. One project for the launch of 'Need for Speed PS game featured a location shoot involving a renowned stunt driver performing a barrel pipe-roll in a car at high speed, all rigged with mini-film cameras and all pre-Go-Pro!Supplied Hallmark Channel Europe with fortnightly behind-the-scenes programming to supplement and promote main feature films - these featured presenter Julia Carling and were filmed on location on Hallmark film sets or on-green screen in studio then combined with 3D animation. As well as writing, directing and editing, I shot the films. I travelled to South Africa and Hungary together with the Hallmark Creative Director to shoot live-action idents. The footage was combined with graphics to create region specific branding elements.

London/Los Angeles

During this period I produced/directed, edited and wrote long copy for many long/short-form programmes featuring celebrity interviews and TCM library movies. I wrote, produced, directed and edited 2 hour long specials - 100 Years of the Western http://www.tcm.com/tcmdb/title/705862/TCM-presents-Wild-Frontiers-The-First-One-Hundred-Years-of-the-Western/and Driven by Crime: The A-Z of Crime http://www.tcm.com/tcmdb/title/633369/Driven-By-Crime-The-A-Z-of-Crime/Each film featured extensive shooting on location and in studios with large crews and green screen set-ups on 35mm film. Each film was edited by me. It was at this time that I travelled to Los Angeles to the home of actor Michael Madsen to make a documentary about his hero, Robert Mitchum. Whilst there I shot principal photography for a studio-based film about Hollywood great, John Huston, featuring his daughter Angelica Huston.As part of a rebrand of the channel I devised a new look together with the Creative Director which featured live, studio-filmed graphics. I used these filmic motifs in the subsequent set design for additional studio-based multi-camera film documentaries on subjects ranging from stuntmen, make-up artists and musicals featuring Stephen Fry. These shows were live directed in studio and edited. The productions also served as a training ground for TCM employees to do the same.

London/Capetown/Budapest

Created fortnightly features for up and coming movie releases. These programmes were presented by Julia Carling and filmed on location or in a green screen studio by myself. The shows were also edited and finished by me on AVID DS. During this time I travelled to Capetown and Budapest to film a series of idents as part of the Hallmark Channel rebrand. This material was then combined with graphic elements for on-air promotional and continuity.

Executive Education Programme, Dare To Lead

I successfully completed a short course at the world-renowned, Paris-based Business School, HEC during the summer of 2010 along.

Ba, Fine Art, Fine Art, Painting