Hi and welcome!☺️ Here's a bit about my experience:As a Digital Marketing Master's student at the University of Chester, I am enhancing my expertise from a solid foundation in Journalism where I achieved an Upper Second-Class Honours with a first-class dissertation!🎓My master's coursework has included modules such as Understanding the Digital Customer, Social Media Strategy, Digital Disruption, and Digital Marketing Strategy and Planning, which has equipped me with a comprehensive theoretical understanding of digital consumer behaviour, social media optimisation, digital disruption management, and strategic marketing planning.In my recent roles as a Qualitative Social Media Researcher and Digital Student Ambassador at the University of Chester I developed my skills by: ✅Conducting keyword searches and audience analysis and adding any relevant findings to an immersion journal. ✅Creating visually engaging social media content to build brand awareness. ✅Working collaboratively within a team both in person and remotely. As a Marketing Assistant at Cycle Sprog, my role allowed me to apply digital marketing principles by: ✅ Managing content across multiple social media platforms such as Facebook and Instagram. ✅Driving community engagement through content creation and writing SEO-optimised articles.✅Conducting social media reports. Additionally, my internship at The Interline Ltd, a leading B2B fashion technology magazine, enriched my skills in market research, data analysis, and remote collaboration. I contributed to research initiatives, facilitated data collection, and participated in virtual strategy meetings, demonstrating my adaptability and proficiency in remote work environments.A thorough understanding of digital marketing strategies, including SEO, PPC advertising, content marketing, and email marketing campaigns, complements my practical experience. I am skilled in using tools such as SimilarWeb and SEMrush for competitive analysis, keyword research, and performance monitoring, which enables me to create data-driven marketing strategies.I am enthusiastic about putting my skills and industry knowledge to practical use to drive impactful digital marketing campaigns.