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Phedra Soh Email & Phone Number
Senior Account and Marketing Manager
at
Cintra Consultancy
1 work email found
@cintra.sg
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Senior Account and Marketing Manager
Location
Singapore, Singapore, Singapore
Company size
Who is Phedra Soh? Overview
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Quick answer
Phedra Soh is listed as Senior Account and Marketing Manager at Cintra Consultancy, a company with 10 employees, based in Singapore, Singapore, Singapore. AeroLeads shows a work email signal at cintra.sg and a matched LinkedIn profile for Phedra Soh.
Phedra Soh previously worked as Assistant Manager, Strategic Content Marketing at Viu and Social Content Strategic Marketing at Viu. Phedra Soh holds Bachelor Of Social Sciences, Psychology from Singapore Management University.
Company email context
Email format at Cintra Consultancy
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{first}@cintra.sg
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AeroLeads found 1 current-domain work email signal for Phedra Soh. Compare company email patterns before reaching out.
Profile bio
About Phedra Soh
Phedra Soh is a Senior Account and Marketing Manager at Cintra Consultancy. She possess expertise in leadership, microsoft office, management, microsoft word, event photography and 10 more skills. She is proficient in Korean.
Listed skills include Leadership, Microsoft Office, Management, Microsoft Word, and 11 others.
Current workplace
Phedra Soh's current company
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Cintra Consultancy
7 roles
Phedra Soh work experience
A career timeline built from the work history available for this profile.
Assistant Manager, Strategic Content Marketing
Current- Live Events (2023/2024): Singapore’s Marketing Lead1. Lee Je-Hoon’s Vacation Fanmeet in Singapore2. Sorn’s 1st SOLO Concert [Nirvana Girl] in Singapore]3. Cha Eun-Woo’s 1st Solo Concert: 2024 Just One 10 Minute.
- Business KPIs: Top Korean Viu Original for 2023
- Created an exclusive fan experience for 4 Viu Premium Subscribers with Korean actor, Lee Je-HoonSocial Media (2023)
- Collaborated closely with a colleague to conduct in-depth research and curate content aligned with the latest social media trends for Viu's lineup.
- Provided $717K USD worth of ads on Viu's social resulting in a total of 8.3 Mil in Impressions and 6.3 Mil in ReachBusiness KPIs:
- Grew TikTok followers by 319% within a year and increased YouTube subscribers 2x to 500K+
Jul 2023 - Present
Social Content Strategic Marketing
- Live Events (2022)1. Again My Life (Campaign Lead)
- Business KPIs: Top Korean Viu Original of Q1-Q3'22· Achieved 111% Above VV Targets in 8 Weeks· 58% Increase in Ad Revenue for Free Users· #1 Show in Q1 that drove 12.6% conversion from Free Users to Viu Premium.
- Business KPIs: VVs increased by 175% and UVs by 205% during her fan-meet week. 3. Song Joong Ki’s Regional Reborn Rich Press Conference in Singapore
- Business KPIs: Total Views increased by 101%, MAUwVV increased by 82% post-eventSocial Media (2022)
- Led a team of 2 to curate content with the latest show offerings for Viu SG's social media channels
- Provided $385K worth of ads on Viu's social. Increased reach, impressions & views by 50% on averageBusiness KPIs:
Feb 2022 - Jun 2023
Digital & Customer Lifestage Marketing Executive
- Paid Performance Marketing
- Utilize dashboards from AppsFlyer and Tableau to track business KPIs (MAU, MAUwVV) and adjust the media buy spends accordingly via the media agency on a daily basis
- Provided copywriting for digital advertisements and recommended titles to promote based on analytical results to the digital team and media agency
- Created a new process in 1 month to evaluate the performance of digital ads across media channels such as Facebook and Google while providing meaningful insights for media optimisationCustomer Lifecycle Management
- Worked with the data team and CLM manger to leverage on CleverTap to curate eDMs and Mobile In-App Push Notifications for engagement and to strategize for Viu Premium Acquisition and Retention
- Constantly did A/B testing for new CRM intiatives and used results to optimize campaigns.
Oct 2021 - Feb 2022
Business Development & Accounts Executive
- Account Management: Led a creative team of 5 and pitched marketing proposals to media agencies and brands (SingTel, Samsung, UOB), securing more than $1.2 million of sales within a year.
- KOL Management: Managed a team of 15 content creators (Xiao Ming, Annette Lee, Nadia) for shoots and delivered social media campaigns for more than 50 brands, securing $175K in 6 months.
- Lead Account for SGEEK: Re-developed the business model to monetize the page and secure $75K of sales within 6 months.
Jul 2020 - Oct 2021
Photojournalist
- Collaborated with local event firms (Live Nation, Unusual Entertainment, Three Angles Production) to promote concerts and partnered with companies (Viu, Shopee, Samsung) for featurettes
- Provided photos, curated articles and edited videos for press conferences, concerts and interviews
- Managed Social Media accounts regularly (Twitter – 415k Followers, Facebook – 20k Likes, Instagram – 6.5k Followers, Website – 20k readers per month)
Nov 2017 - Jun 2020
Studio Entertainment Marketing
- Facilitated communication with 200 media partners during Marvel Studios’ Captain Marvel Junket at Marina Bay Sands and collated their publicity coverage valued at millions.
- Worked with local cinema exhibitors (Golden Village, Shaw, Cathay) and media partners (8 Days, Lianhe Zhaobao, The Straits Times) for the successful launch of marketing campaigns for Avengers: Endgame, Captain Marvel.
- Conducted data analysis on programmatic buys and provided monthly updates to Studio Entertainment Manager for tactical decision makingProvided administration and coordination support to the Studio Marketing Team
- Managed and coordinated guest lists for over 200 invitees for premieres
- Handled the team’s finances by raising POs and processing invoices for vendors
- Inventory management and preparing media kits for influencers
Jan 2019 - Jul 2019
2 education records
Phedra Soh education
Bachelor Of Social Sciences, Psychology
Bachelor Of Business Administration - Bba, Marketing
FAQ
Frequently asked questions about Phedra Soh
Quick answers generated from the profile data available on this page.
What company does Phedra Soh work for?
Phedra Soh works for Cintra Consultancy.
What is Phedra Soh's role at Cintra Consultancy?
Phedra Soh is listed as Senior Account and Marketing Manager at Cintra Consultancy.
What is Phedra Soh's email address?
AeroLeads has found 1 work email signal at @cintra.sg for Phedra Soh at Cintra Consultancy.
Where is Phedra Soh based?
Phedra Soh is based in Singapore, Singapore, Singapore while working with Cintra Consultancy.
What companies has Phedra Soh worked for?
Phedra Soh has worked for Cintra Consultancy, Viu, Sgag, The Seoul Story, and The Walt Disney Company.
How can I contact Phedra Soh?
You can use AeroLeads to view verified contact signals for Phedra Soh at Cintra Consultancy, including work email, phone, and LinkedIn data when available.
What schools did Phedra Soh attend?
Phedra Soh holds Bachelor Of Social Sciences, Psychology from Singapore Management University.
What skills is Phedra Soh known for?
Phedra Soh is listed with skills including Leadership, Microsoft Office, Management, Microsoft Word, Event Photography, Marketing, Communication, and Adobe Lightroom.
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