Phil Pearson Email & Phone Number

Nottingham, United Kingdom

• Currently I have 10 direct reports, covering much of central England and Wales • Lead the strategy for distribution, availability, pricing, merchandising, and advocacy of the brand portfolio, into multiple channels - independent retail, convenience and grocery, via direct and indirect routes to market.• Deliver NSV, profit, distribution and market share growth through effective management of my P&L • Quickly consume and interpret data to build strategic plans• Focus resources to the areas that offer the quickest ROI against the UK&I cluster objectives.

Chesterfield, Derbyshire, United Kingdom

• Reported directly into The Board of Directors• Managed the on-trade sales team for England with seven direct reports, delivering a total NSV of £10.8m. • Recruited new and re-engaged existing Regional Sales Managers to build a high functioning sales team, through training, performance management and decisive leadership • Implemented a focused team development plan, brand plans and performance improvement plans for underperforming RSMs • Introduced talent plans for over-achievers• Revitalised a sales function that had stagnated due to lack of leadership, leading to record FY18 profitability.

Nottinngham

• Creation and execution of an aggressive five year turnaround plan• Consolidation of existing business • Business development through incremental growth and cross-selling• Repositioning of the business • Multichannel marketing • Identification of potential revenue streams• Recruitment of a high function team • Leveraged industry contacts to expand reach and visibility of events and bar services business

Nottingham, United Kingdom

Throughout several re-structures and promotions, my final role at Heineken UK was as a Regional Manager in the East Midlands. I had an account base of nearly 100 with an annual revenue of over £2m.

Nottinngham

• YoY growth of sales and distribution for HUK priority brands via direct and indirect routes to market • Built and managed effective stakeholder relationships • New business pipeline management; prospective direct and indirect customers• Executed successful below-the-line regional marketing plans with localised activations• Developed joint business plans and reciprocal supply agreements with regional brewers, wholesalers and retail partners. • Piloted the introduction of 40 new Brand Development Executives across the UK and oversaw their development, coaching and target reviews vs KPIs through a CRM platform

Business Administration And Management, General, Level I & Ii

Gcse, A* - C Inc English And Maths

Gcse, A*To C

Education record