Phil Smith Email & Phone Number

London, Canada Area

Leading a team of Amazon specialists focused on growing sales across all 3M brands.- Triple digit growth across the board.- Above category growth in dozens of categories.- Helped create and participated in multiple first-in-country and world campaigns with Amazon Advertising. - Created and lead a team to build international content and product pages that a focused on customer experience and conversion. - Lead multiple campaigns at all stages of the customer buying journey from education and awareness down to conversion and retention/repeat.- Build and monitor KPIs for continuous improvement and content iteration.

London, Canada Area

Launching 3M's Industrial SKUs on Amazon and working on the processes and internal education required to do that.

London, Ontario, Canada

Courses taught:- Retail Management and eCommerce - Global Value Chain

London, Canada Area

Every day working with Amazon is a challenge. My goal is to remain nimble and react to the constantly changing Amazon relationship. Responsible for sales in North America, UK and Europe. During my time working with Amazon I have been able to:- Launch and maintain a high-ROI AMS program to raise brand awareness for StarTech.com, drive product prominence and maintain growth.- Monitor and constantly upgrade the processes surrounding POs and related chargebacks. Decreasing chargebacks by nearly 90% for the full fiscal 2016 vs 2015.- Launch and grow a genuine hybrid Amazon model using the 3P platform to compliment our 1P sales.- Maintain double digit growth while profitability for both Amazon and Startech.com remain in tact.- Oversee the creation and continuous improvement of our product details pages leading to world class search results and, driving strong growth and category leadership.

London, Canada Area

Tasks and Accomplishments- Built a world class market intelligence department from the ground up. Growing from 2 people to 15 in 2 years. - Managed the design and implementation of market and business intelligence tools for the Sales, Marketing, Product Management and Senior Leadership teams including: - Dashboards - Quarterly/monthly/daily and custom reports - Analysis of large data sets in Excel through Power Pivot and OLAP data cube links. - Market size estimation. Market valuation. - New product research. - Competitive analysis - Pricing Analysis- Keyword Research - Google Adwords - Amazon Search tools.

London, Ontario

Ottawa, Canada Area

Research focused on central bank and government sentiments around the world following the financial crisis. Specifically the wild swings between pro-stimulus and austerity measures in G20 countries.

Ottawa, Canada Area

Launched a licensed Marvel game for Xbox, Wii, Playstation. - level design and creation using Sketchup and 3DS Max - scripted level events Python - camera placement and behavior - effects and combo tree scripting

- participated in the development of multiple AAA game titles for PC and Xbox.- created test plans, performed milestone verification and bug tracking

- provided bilingual client support for a number of software packages. - participated in the launch of new software packages which included: - collecting client requirements - educating clients on product features - organizing client training/sales seminars

Masters, Economics

Awarded the Faculty of Graduate And Postdoctoral Studies Dean's Scholarship

Bachelor Of Arts Honours, Economics

Dean's Honour List Winner of the 2010-2011 Student Choice Award

Bachelor Of Science, Geology