Phil Aaronson Email & Phone Number

California, United States

Redwood City, Ca, Us

Worldwide , Us

The Sales Enablement Society is a volunteer organization founded in January 2016, by a diverse group of like-minded sales and marketing professionals based in the Washington, D.C. area. The SES's overall mission identifies best practices for successful outcomes, clarifies the operations for the sales enablement business, and develops the criteria for sales enablement roles within successful organizations.

Santa Clara, Ca, Us

Global enablement and sales productivity leader focused on the intersection of methodology and measurement. At ServiceNow I was the first Global Sales Productivity Director hired to raise the bar on sales execution.• Global leader of ServiceNow’s sales methodology program ValueSelling• Worked with stakeholders to redesign the ValueSelling onboarding experience• Liaised with sales leadership and IT Business team on the transition to Microsoft Dynamics• Developed and deployed automated global Opportunity Reviews using predictive analytics • Worked with internal stakeholders to update all ValueSelling content on global portals• Provided leadership in global transformation of ValueSelling delivery to vILT during COVID• Worked with internal stakeholders to transform the opportunity execution framework• Lead architect of ValueSelling program evolution towards a more ServiceNow-centric model• Launched the global certified ValueSelling Sales Coaching programIncrease in process and productivity:o Cut down onboarding and waitlist times for sales methodology by 75%o Created efficiencies in identifying deal risk with predictive analyticso During the last two years, deals in excess of $1M USD increased by 30%AwardsRecognized by Brandon Hall Group - the Sales Productivity team won the Silver Medal in 2020 for Best Advance in Machine Learning and AIRecipient 2021 Stevie Bronze Award Winner for Sales and Customer Success - Data Driven Enablement Program

San Francisco, California, Us

Santa Clara, California, Us

Joining the Sales Operations and Field Readiness team to develop world-class, data driven onboarding programs for field sales and technical roles at Cloudera.

Austin, Texas, Us

Building a team to deliver tools and training to enable the Oracle Marketing Cloud Suite sales team, and cross-functionally train the greater Oracle sales organization.

Sunnyvale, Ca, Us

Heading the efforts of our sales enablement program managers and instructional designers, my charter is to evaluate current sales readiness and performance of our service provider, enterprise, and territory-based sales teams and to improve overall skill, efficacy, and efficiency. Our goal was to align and facilitate sales training to enable the field to fulfill Juniper's FY 13’ GTM strategy. Responsibilities include onboarding programs for new field reps, as well as ongoing education and reinforcement for our tenured, established sales force. Gap analysis and strategic planning consisted of:• Evaluating current performance of service provider, enterprise, and territory-based sales teams.• Analysis of Juniper's prospect and customer base segmentation.• Identifying and driving clear goals and metrics.• Confirming enablement strategy with key stakeholders.• Aligning field enablement with our unique value proposition to drive business outcomes for customers and prospects based on Juniper’s product and solution areas.• Developing plans to build and implement effective sales enablement training utilizing ILT and CBT frameworks, combined with a robust internal communication strategy for key stakeholders and consumers.

Santa Clara, California, Us

Tasked with gap analysis of global field sales teams and development of 90 Day Sales Certification Plan to speed onboarding of new reps. Created cross-functional group to identify sales, product, and process training as part of creating an updated global onboarding program. Worked with Sales Leadership to create segmentation models and plan GTM Strategy with Global and Major Account Models. Headed selection process of new Content Learning Management System and subsequent rollout of online onboarding program. Worked with Sales Leadership and Events Planning to define curriculum sessions for SKOs and QBRs. Worked cross-functionally with Channel Enablement to transition from existing CMS platform to full-functional LMS. Developed plans with Product Marketing to deliver BOMs for updated eLearning sales certification curriculum and new hire sales training. Developed FY 13 plan with Sales Operations to support field SVP strategic initiatives from an enablement and readiness perspective.• Developed sales certification program for all sales new hires• Developed whiteboarding program for positioning, messaging, and global solutions• Developed and Deployed QUIKSTART new hire sales training program

Palo Alto, Ca, Us

Position of thought leadership, design, and execution of sales training programs for both internal and channel sales audiences. Performed gap analysis and needs assessment in conjunction with several program development efforts, which resulted in precise scope documents, project development plans, and widely acclaimed training deliverables. Responsibilities include development and delivery of a comprehensive on-boarding program through direct & 3rd party resources; delivery of semi-annual face-to-face global training (eg. Rainmaker Academy & World Wide Sales Kick-Off), as well as development of recurrent training. Worked with Field Training Organization to facilitate change management and the creation of process efficiencies. Promoted standards that have been implemented around program development. Worked with product marketing to re-purpose materials for training programs, resulting in rapid development of deliverables. Acted as liaison between program developers and delivery functions. Coordinated on a global scale with Partner Business and Partner Marketing Managers for beta roll-outs, delivery of materials and programs, and material localization. Worked cross functionally to implement changes to new hire training programs. • Program Manager for New Hire Onboarding• Developed and Delivered revamped new hire sales training• Uncovered gaps in instructional design, administration, and scale• Created development plan for design and iterative roll-out• Development and delivery of new sales modules that focus on VMware Solutions• Program Manager for development and delivery of partner-facing Solution Tracks globally

Palo Alto, Ca, Us

Part of the Channel Enablement group that aligns with partners to procure and sell VMware solutions across all GEOs, my role is to drive programs that facilitate the mindshare / knowledge transfer needed to understand and position the VMware platform for consolidation, containment, and cloud strategies. Responsibilities include pre and post launch activities, coordination with global enablement managers and PBMs, instructional design and delivery around product feature set and value proposition, and working with developers for online and ILT course materials. Responsibility for development and delivery of TTT programs for internal PBMs and partner training resources.

Chicago, Il, Us

Tasked with the assessment of sales processes and messaging of the sales organization to clients and new prospects. Utilized full ADDIE process to identify organizational obstacles, performance discrepancies, and pure training issues. Coordinated across multiple business units including Sales, Finance, Product Management, Information Technology, and Client Services to revamp entire new hire training curriculum. Created new hire training program to equip sales representatives with product knowledge, systems training, as well as position the value of HomeGain’s suite of products to prospective customers. Coordinated with Director of Client Services to establish a Call Monitoring program utilizing key metrics. Worked with IT to automate Call Monitoring program within SalesForce application. Reinforced value proposition of product set with sales managers and sales reps with ongoing training, coaching, and mentoring. Participated in sales new hire screening process; created feedback channels for managers on new hire progress during sales and product training. Worked with parent organization, Classified Ventures, to revamp new hire orientation as CBT / Webex training.• Decreased sales ramp up times with precise sales, product, and systems training• Increased the number of reps hitting monthly sales quota by over 30%• Utilized direct feedback to introduce QRGs to simplify application usage and identify best practices• Maintained sales credibility by successfully selling and mushrooming large brokerage accounts• Significantly decreased organizational obstacles in prospecting for new business• Coached Sales Management team in the effective use of Call Monitoring program• Led efforts to analyze and identify productivity issues in current cross-organizational training for Classified Ventures

Basking Ridge, Nj, Us

Worked with local region in Northern California and The Learning Center, tasked with needs analysis, design, and implementation of new sales and product curriculums. Partnered with local sales management to understand strengths and weaknesses of National and Regional Account teams, and implement recommendations. Designed appropriate software training materials, facilitated proprietary Learning Center classes, and implemented purchased sales methodology classes. Met regularly with Area Sales VP and Branch Solution Specialists to coordinate locations, dates, and times for new classes. Utilized feedback loop to improve upon classes as well as new processes.• Incorporated selling feedback into solution selling classes for new hires• Designed new class modules, as well as evaluating and implementing new classes from vendors• Participated in monthly needs assessment with local management team to determine channel specific needs in sales and product knowledge

Bachelor Of Education - Bed, Education

Certification, Secondary Instructor, Social Sciences

Masters Degree, Education Technology

High School