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Phil Perry is a VP of Finance at Mixpanel at Mixpanel. He possess expertise in strategy, analytics, financial modeling, cross functional team leadership, data analysis and 18 more skills. Colleagues describe him as "Phil and I worked together since the very early days of Mixpanel. At the time, he knew the product inside and out as an account manager, and was a critical part in helping me ramp up. Since then, he's gone on to own all of business operations and strategy at Mixpanel and is integral to every key decision made at the company today. Phil is incredibly good at what he does, but perhaps most importantly, a wonderful human to work with!"
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Vp Of FinanceMixpanel May 2021 - PresentSan Francisco, Ca, Us -
Sr. Dir. Finance & Rev OperationsMixpanel Nov 2019 - May 2021San Francisco, Ca, UsLeader of FP&A and Revenue Operations teams with charter to own the financial success of Mixpanel from creation of and monitoring of achievement against financial plan to evaluation and implementation of initiatives to drive that success.• Establish financial plan, prioritizing investments which will achieve revenue growth targets• Planned and orchestrated efficiency initiatives at beginning of COVID Pandemic, limiting company to near neutral cash burn and improving profitability 85%• Own creation of all materials for Board of Director meetings• Implemented improvements in operating procedures and planning cycles to enable acceleration of sales commission plan creation and payment, reducing processing time from multiple months to one• Drove improvements in analysis and reporting to enable timely improvements in go to market engine• Refocused go to market engine on KPIs to best assess top of funnel demand and conversion, ensuring a more repeatable and reliable revenue generating machine -
Head Of Revenue Operations & Chief Of Staff To The CeoMixpanel Jan 2019 - Oct 2019San Francisco, Ca, UsLeader of team of high performing business operations and analytics professionals supporting all of Mixpanel's teams with reporting, analysis and thought leadership. • Set KPIs and goals to understand performance of Marketing, Sales, Post Sales and Engineering, Product & Design initiatives• Own Sales Operations and Strategy, establishing compensation plans and quotas, territories planning, capacity planning, forecasting, tools, and sales process improvement• Create Board review materials• Run special cross-functional initiatives on behalf of CEO -
Director Of Business Operations & Chief Of Staff To The CeoMixpanel May 2018 - Dec 2018San Francisco, Ca, UsResponsible for sourcing and running special projects aiming to optimize Mixpanel's go-to-market and innovation teams. Projects include but not limited to the following• Definition of Mixpanel's Ideal Customer Profile• Re-prioritization of product initiatives to align with customer feedback• Recommendations to improve self-serve acquisition channel• Initiative generation to reduce churn in low-touch customer segments -
Business Operations & Analytics, Sr. ManagerMixpanel Aug 2017 - Apr 2018San Francisco, Ca, UsLed analysis behind key decisions, driving accurate and actionable insights for Product, Marketing and Sales organizations. -
Business Operations ManagerMixpanel Mar 2015 - Jul 2017San Francisco, Ca, UsFounding member of Mixpanel's Business Operations, Analytics and Strategy team focused on providing actionable data-driven insights to all parts of the business.• Structured, analyzed and launched new pricing structure which resulted in doubling self-serve sales volumes and 600% increased inbound interest• Led analysis of churn, diving into root cause to give teams the tools to combat churn. This led to a reduction in churn rates of about 20%• Developed methodology and reporting to compare top reps against bottom reps, understanding sources of strength and weakness to improve sales productivity across the team• Created segmentation strategy to highlight high potential verticals for outbounding efforts• Worked with team on capacity planning and quota assignment• Directed strategy for selection of named accounts -
Sales OperationsMixpanel Sep 2013 - Feb 2015San Francisco, Ca, UsFounded Mixpanel's analytics driven Sales Operations team which seeks insights to drive improvement in the sales funnel• Designed and implemented Mixpanel's territory strategy, dividing geographies along lines to balance current customer growth with inbound interest and outbound potential• Owned Mixpanel's SFDC implementation, architecting and implementing new fields, objects, workflows and validation rules in order to support and guide Mixpanel's sales processes• Designed inbound lead process, enabling efficient prioritizing of new freemium customers using tools such as Infer to identify strong leads for AE follow-up.• Developed methodology for understanding Mixpanel's recruiting pipeline and process, helping Mixpanel grow from under 50 to over 200 employees• Created reporting suite & KPIs to focus weekly pipeline reporting for each of Mixpanel's sales teams -
Account ManagerMixpanel Apr 2013 - Aug 2013San Francisco, Ca, UsWorked to grow and retain current client base primarily through in-depth data-strategy design focusing on using Mixpanel's platform to drive actionable insights.Select Highlights• Developed processes to identify target growth clients• Created analytics framework for B2C client, focusing on understand drivers of high retention • Advised clients on use and methods of user attribution on mobile and web• Designed marketing campaigns for clients to re-engage and re-activate their users -
ConsultantSimon-Kucher & Partners Jul 2011 - Dec 2012Bonn, DeManaged and contributed to assorted projects for technology clients. Project work focused on several elements of marketing strategy including pricing, segmentation and bundling• Developed a pricing and monetization strategy for an ecommerce client based on extensive sales data analysis and structured workshop exercises• Created segmentation strategy and tool to enable client's sales team to uniformly seek aggressive pricing with high willingness to pay clients and understand which clients will be more price sensitive• Revised product bundling for B2B tech client's go-to-market plan for the SMB space• Conducted in-depth voice of the customer analysis to create value messaging and quantification for a data center services provider -
Marketing Intern, Comed Environmental ProgramsComed Jun 2010 - Aug 2010Chicago, Il, UsAssisted the marketing team for ComEd's Appliance Recycling program with an emphasis on driving higher adoption through channel strategy• Evaluated channel ROI to increase efficiency of Appliance Recycling program marketing efforts• Designed and implemented pricing test to find optimal incentive for appliance recling• Evaluated and implemented new 'influencer' channel to drive adoption of Appliance Recycling program at the times of high potential consumer adoption -
Merchant Acquiring Specialist, Global Card MarketingChevron Aug 2008 - Nov 2009San Ramon, Ca, UsManaged relationship with Chevron's retail network and credit card networks as part of Chevron's in-house acquiring team. Team's aim was to improve profitability of retail network through interchange as well as drive purchases through cobranding efforts with credit card networks.• Collaborated with cross-functional colleagues and credit card networks to resolve card acceptance issues, ensuring customer satisfaction at US and Canadian retail sites• Created financial models to project group profitability and support new strategic direction; resulting realignment of fee schedule led to increased retailer satisfaction• Proposed and implemented strategies to reduce card fraud at the pump; reduced fraud losses 15% from potential levels• Mentored and trained new fraud analyst following unplanned departure of prior analyst• Implemented promotional offers. Coordinated marketing, brand and legal groups with American Express and Visa Inc. colleagues -
Financial Analyst, Credit Card EnterprisesChevron Aug 2006 - Jul 2007San Ramon, Ca, UsWorked as part of the FP&A team for Chevron's internal credit card company. Focused on budgeting, strategic planning, and financial modeling for the 300 person organization. The role transitioned to winding down the business when it was divested to GE Money Bank and Fleetcor.• Analyzed qualitative and quantitative data to project the value of USA gift card program; used as basis for expansion of gift card program• Evaluated remittance costs to determine new price structure for payments via phone; higher fees resulted in 20%+ increased revenue at no additional cost from this channel• Established new finance business processes and trained teammates on new processes to seamlessly transfer ownership of US credit card operations to new service providers• Presented recommendation and obtained management approval for critical strategic plan assumptions; crafted plan summaries and presentations to facilitate strategic plan deployment
Phil Perry Skills
Phil Perry Education Details
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University Of ChicagoMarketing And Entrepreneurship -
University Of ChicagoLaw
Frequently Asked Questions about Phil Perry
What company does Phil Perry work for?
Phil Perry works for Mixpanel
What is Phil Perry's role at the current company?
Phil Perry's current role is VP of Finance at Mixpanel.
What is Phil Perry's email address?
Phil Perry's email address is ph****@****nel.com
What is Phil Perry's direct phone number?
Phil Perry's direct phone number is +141568*****
What schools did Phil Perry attend?
Phil Perry attended University Of Chicago, University Of Chicago.
What skills is Phil Perry known for?
Phil Perry has skills like Strategy, Analytics, Financial Modeling, Cross Functional Team Leadership, Data Analysis, Segmentation, Business Strategy, Financial Analysis, Sql, Strategic Planning, Management, Leadership.
Who are Phil Perry's colleagues?
Phil Perry's colleagues are Samuel Appricot, Ross Gonsolvis, Rich Mahon, Jon Yablonski, Zoe Laverne, Hakan Çakar, Hilal Krecht.
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