• Maintained and strengthened customer relationships by actively engaging with clients to understand their needs and preferences, ensuring tailored solutions and personalized service. Regularly communicated with a national retailer in the home improvement channel and senior executives through presentations, meetings, and follow-ups, fostering trust and loyalty while addressing concerns promptly and effectively. • Developed and executed comprehensive marketing campaigns, utilizing KPI analysis to identify and capitalize on ROI opportunities, managing substantial digital and traditional marketing budgets.• Implemented effective merchandising strategies, including pricing execution and accrual management for promotional programs, ensuring alignment with business objectives.• Negotiated 2 National Commercial Agreements. The PRO builder agreement in 2023 and the Retail Vendor Agreement in 2024. • Led supply chain operations, including forecasting, inventory management, and successful product launches, optimizing efficiency and meeting demand fluctuations.• Spearheaded sales strategies, achieving corporate objectives through strategic planning, resulting in consistent business target attainment and growth.• Navigated National Account management amidst pandemic, mergers, acquisitions and international supply chain disruptions while maintaining a $50 million dollar sales portfolio.

• Cultivated strong relationships within the industry, contributing to enhanced partnerships and business development.• Managed a portfolio of 40 accounts, responsible for $20 million in sales, demonstrating adeptness in account management and revenue generation.• Directed advertising budgets and successfully executed promotional programs, effectively addressing sales-related issues including pricing strategies, service enhancements, and product management.

• Expertly communicate with dealers and efficiently resolve warehouse issues, ensuring seamless operations and customer satisfaction.• Demonstrate strong multitasking abilities by consistently being available to answer calls, provide product information, fax open order status reports, and manage emails simultaneously.• Utilize advanced problem-solving skills to address pricing discrepancies, track B/L numbers, and promptly resolve issues related to City Furniture.• Responsible for handling trade partner issues, providing comprehensive product information to dealers, managing order input and processing return authorizations with precision. Proficient in running ZNSO and ZNBL reports, adeptly resolving warehouse challenges to maintain operational efficiency.