Leading one of Samsung Australia’s fastest growing businesses. Designed go to market and continue driving consumer sales of monitor and memory products through retail, IT channel partners and ecommerce. Simultaneously running an enterprise sales function selling ‘visual’ solutions to major corporate and government institutions.Leadership | Change Management | Team Development | Market Leadership | Product Management | Retail Sales | Ecommerce | Channel Management | Enterprise Sales | Services and Solutions | Forecasting and Logistics | P&L Management

Created a new autonomous business within a well-established UK IT distributor. Recognising a significant market opportunity, secured support and investment from key stakeholders to build an Audio Visual distribution business supplying meeting room and classroom solutions to IT resellers. Establishing the business involved significant supplier negotiation to build a portfolio. Cash flow management was critical balancing the costs of establishing and operating a new business and delivering the committed return to stakeholders. Business Start-up | Business Planning | Vision Setting | Securing Funding | Stakeholder Management | Supplier Negotiation | Contract Management | Team Creation | Sales Management | Customer Acquisition | CRM |

Headhunted to lead the Samsung display business. Responsible for sales of small screen TV and computer monitors via a multi-channel route to market, including high street retail, grocer and online. In parallel charged with establishing Samsung in the ‘Professional Audio Visual’ market supplying projection and screen technology to B2B customers in various vertical markets including retail, automotive, manufacturing and finance. Delivered significant growth in B2C and B2B segments resulting in market leadership in all key categories. Recognised with two major global CEO awards for sustainable growth and profit contribution.Leadership | Change Management | Team Development | Market Leadership | Product Management | Category Establishment | Product Launch | Retail Sales | Ecommerce | Channel Management | B2B Sales | Forecasting and Logistics | P&L Management