Managed a Strategic Business Unit focused on manufacturing specialty products for the commercial refrigeration industry. General Manager duties, plus many other business management functions. Customers included large refrigeration OEM's as well as National, Regional, and Local grocery chains. Full P&L responsibility, as well as Product Management, Business Development, Sales, and Product Development functions - among others.

Led a team responsible for development, sales/marketing, and profitability of the residential dehumidification product line. Led cross-functional teams to define, design, and launch several new innovative products for the market. Formulated and executed brand and channel management strategies. Established products as the premier brand in their respective categories and continually strengthened brand equity.

Planned and implemented all aspects of sales/distribution of the Residential Product line throughout North America. Drove sales growth through formulation and execution of sales and marketing strategies. Key contributor to product development process. Responsible for brand/channel management and strategic pricing.

Delivered revenue growth of a broad product line through consultative sales approach and by fostering relationships with new as well as existing customers. Delivered technical training presentations and communicated differentiated product features/benefits to customers, distributors, and industry influencers.