Philip Cockrell
AeroLeads people directory · profile

Philip Cockrell Email & Phone Number

Design Research Director - Small Business and Growth + Payments and Ecosystem at Xero
Location: Auckland, Auckland, New Zealand 11 work roles 3 schools
1 work email found @xero.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email

Work email p****@xero.com
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Design Research Director - Small Business and Growth + Payments and Ecosystem
Location
Auckland, Auckland, New Zealand
Company size

Who is Philip Cockrell? Overview

A concise factual answer block for searchers comparing this professional profile.

Quick answer

Philip Cockrell is listed as Design Research Director - Small Business and Growth + Payments and Ecosystem at Xero, a company with 6065 employees, based in Auckland, Auckland, New Zealand. AeroLeads shows a work email signal at xero.com and a matched LinkedIn profile for Philip Cockrell.

Philip Cockrell previously worked as Design Research Director - Financial Services and Ecosystem at Xero and Design Research Director - Practice and Business at Xero. Philip Cockrell holds Masters Of Commercialisation And Entrepreneurship, Innovation from The University Of Auckland.

Company email context

Email format at Xero

This section adds company-level context without repeating Philip Cockrell's masked contact details.

{first}.{last}@xero.com
89% confidence

AeroLeads found 1 current-domain work email signal for Philip Cockrell. Compare company email patterns before reaching out.

Profile bio

About Philip Cockrell

A seasoned Product Design Leader, Research Expert, UX Lead, Interaction Designer and strategic thinker with a keen interest in startups and early stage commercialisation. People leadership: Team design, remote and hybrid teams, coaching. UX: UX strategy and resourcing, User Centred Design, UX Strategy, User Interface Design, Interaction Design, User Testing, Personas, Information Architecture Design, App Design, Service Design, Google Analytics, Agile, Project Management, Research and Analysis, Search Engine Optimisation Commercialisation: Market Validation, Market Research, Lean Startup, Marketing and BrandingOther: Dad to two girls, music obsession (I make music and mix for others' amusement), being outside, languages (Mandarin Chinese + Italian)

Listed skills include User Experience, Usability, User Interface Design, Information Architecture, and 30 others.

Current workplace

Philip Cockrell's current company

Company context helps verify the profile and gives searchers a useful next step.

Xero
Xero
Design Research Director - Small Business and Growth + Payments and Ecosystem
Auckland, NZ
Website
Employees
6065
AeroLeads page
11 roles

Philip Cockrell work experience

A career timeline built from the work history available for this profile.

Design Research Director - Small Business And Growth + Payments And Ecosystem

Auckland, NZ

Design Research Director - Financial Services And Ecosystem

Current

Te Aro, Wellington, NZ

I lead a team of passionate, curious researchers delving into the behaviours, needs, and dreams of our small business and accounting customers. My responsibility is to distill and communicate insights to key decision-makers to ensure that we are always developing products that improve our customers' lives.Financial Services and Ecosystem represent amazing.

Feb 2022 - Present

Design Research Director - Practice And Business

Te Aro, Wellington, NZ

Leading a team of Design Researchers across NZ, AU and the US to create insightful, beautiful tools for Small Businesses.In this role I sat on leadership teams in two of Xero's largest divisions, Practice which focused on amplifying the voice our our core audience (Accountants and Bookkeepers), and Business Products which drove growth in our non-core.

Jul 2020 - Feb 2022

Co-Founder

Current

Auckland, AUK, NZ

Payve is a not-for-profit charity that makes it easier for everyday people to give to causes they align with, employers to match, and a broader range of charities to receive consistent and increasing funding.We have designed an innovative approach that takes the inefficiencies out of the donation equation to connect Kiwi charities to a reliable source of.

Jul 2022 - Present

Co-Founder

Current

Auckland, NZ

Accuro (formerly Wine Grenade) is a simple and cost effective tool to help Winemakers make better wine quicker through the process of Micro Oxygenation. We're making the process more accessible to every Winemaker that wants to try it by thinking about "MOX"​ from the Winemaker's perspective.

Aug 2014 - Present

Ux Lead

Auckland, Auckland, NZ

I was brought into Serato to establish and embed a User Centred culture into an engineer and innovation lead team. Over my 8.5 years at Serato we transitioned from a niche DJ product to a globally adored music brand. Utilising a suite of UX tools, processes and artefacts I championed our customer and rallied the team around a simple truth - if our users.

Jan 2012 - Jul 2020

Business Development Manager

Optimal Usability

- Establish relationships with top Auckland businesses and UX community to bring in enough UX design, research, and strategy projects to keep 8 consultants busy - UX strategy work with Better by Design, ASB Bank, and Serato - Facilitate design, strategy, and planning workshops

Apr 2011 - Dec 2011

Usability Consultant | Interaction Designer

Optimal Usability

Over 3500 hours on 112 UX projects with leading NZ and Australian companies (including Kiwibank, ASB, Snapper, Creative NZ, Massey University, Open Polytechnic, Vodafone, Telecom, Cigna, Metservice, ACC, DOC, and Air NZ) to improve the usability of their systems, interfaces, experiences, and processes

Nov 2008 - Apr 2011

Usability & Seo

US

Firstlight ERA did online contextual advertising. Got involved with Information Architecture, Usability, SEO and QA as well as working with a team remotely.

Jan 2007 - Oct 2008

Inventory Manager

GB

I joined Healthcare Logistics on a graduate program and was charged with monitoring warehouse stock level.

May 2005 - Mar 2006

Academic Manager

Education Institute Of Singapore

Manager of an English language educational facility in Ho Chi Minh city. Responsible for overseeing course design, teacher recruitment and training, and acquiring new students.

Jun 2003 - Nov 2003
Team & coworkers

Colleagues at Xero

Other employees you can reach at xero.com. View company contacts for 6065 employees →

3 education records

Philip Cockrell education

Masters Of Commercialisation And Entrepreneurship, Innovation

The University Of Auckland

Bca, International Business, Marketing

Victoria University Of Wellington

Mmim, Knowledge Management

Victoria University Of Wellington
FAQ

Frequently asked questions about Philip Cockrell

Quick answers generated from the profile data available on this page.

What company does Philip Cockrell work for?

Philip Cockrell works for Xero.

What is Philip Cockrell's role at Xero?

Philip Cockrell is listed as Design Research Director - Small Business and Growth + Payments and Ecosystem at Xero.

What is Philip Cockrell's email address?

AeroLeads has found 1 work email signal at @xero.com for Philip Cockrell at Xero.

Where is Philip Cockrell based?

Philip Cockrell is based in Auckland, Auckland, New Zealand while working with Xero.

What companies has Philip Cockrell worked for?

Philip Cockrell has worked for Xero, Payve, Accuro Limited, Serato Inc Lp, and Optimal Usability.

Who are Philip Cockrell's colleagues at Xero?

Philip Cockrell's colleagues at Xero include Josephine Pramudia, Gaston Mallia, John Peal, Harsimren Kaur, and Naomi Schofield.

How can I contact Philip Cockrell?

You can use AeroLeads to view verified contact signals for Philip Cockrell at Xero, including work email, phone, and LinkedIn data when available.

What schools did Philip Cockrell attend?

Philip Cockrell holds Masters Of Commercialisation And Entrepreneurship, Innovation from The University Of Auckland.

What skills is Philip Cockrell known for?

Philip Cockrell is listed with skills including User Experience, Usability, User Interface Design, Information Architecture, Usability Testing, User Centered Design, Persona, and Interaction Design.

Find 750M verified contacts

Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.