Philipp is the Managing Director and Founder of TOPCAT, a leading Roblox studio renowned for its bestselling virtual fashion items, games, and impactful branded activations.Recognizing the potential of the burgeoning metaverse and UGC economy, Philipp founded TOPCAT in 2022. Bootstrapped to success, the studio is driven by a team of native Roblox developers and seasoned experts from mobile F2P and AAA gaming, delivering exceptional gaming experiences.With a proven track record in business development, he has executed marketing campaigns reaching over 10 million people and established strategic partnerships with industry leaders such as Apple, Xiaomi, AWS, Google, and the World Health Organization.
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Founder, Managing DirectorTopcatSão Paulo, Sp, Br -
Founder, Managing DirectorTopcat May 2022 - PresentSão Paulo, Brazil -
Chief Business Development OfficerMagic Unicorn Inc. Jun 2018 - Dec 2024– Launched the cross-promotional campaign with Xiaomi with the 9.8m exposure exceeding the initial KPI forecast by 396%.– Officially partnered with the World Health Organization integrating their branded content with the goal of spreading the precautionary measures among the teenage demographics in the time of COVID-19 (1m+ outreach).– Achieved product featuring through the App Store (Apple) and Google Play editorial teams resulting with the +2,650% increase in audience growth rate.– Secured $120,000 worth of grants from Amazon Web Services, NVIDIA, Google Cloud through virtual accelerator programs.– Launched and supervised targeted marketing and influencer campaigns totaling 30m+ views on all major social media platforms including YouTube, TikTok, Instagram, Twitter, Twitch, Snapchat.– Optimized the company’s operational costs through decreasing the server expenses by ~30%.– Built the gaming app’s analytical system on Amplitude Analytics including custom charts and KPI tracking that allowed the company to make data-based product decisions.– Produced the company’s analytical reports and pitch decks maintaining investor relations.– Created viral app-related content that organically gained 2.5m+ views.– Organized the product launch event for VCs and tech journalists in New York increasing the brand’s recognition.
Frequently Asked Questions about Philipp Batura
What company does Philipp Batura work for?
Philipp Batura works for Topcat
What is Philipp Batura's role at the current company?
Philipp Batura's current role is Founder, Managing Director.
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