Philippa Scudds

Philippa Scudds Email and Phone Number

Marketing and Communications Director - Canford School @ Canford School
Philippa Scudds's Location
Greater Bournemouth Area, United Kingdom
About Philippa Scudds

A strategic thinker with over 30 years' experience in independent schools and corporate marketing, sales and public relations, working both in-house (currently at Canford School, Dorset) and through consultancy services as a founding director of Cathcart Communications.Reporting at Board level and a member of the Senior Management Team, I have successfully developed marketing and public relations strategies producing impressive results.I have extensive experience working with press and broadcast media running campaigns at both regional and national level. I am a regular contributor on generic schools marketing issues in major independent education publications, a speaker at national conferences focusing on wider issues in the independent education sector and currently judge of the Brand Communication category in the Independent School Parent Independent Schools of the Year Awards.Specialities: Strategic marketing planning and development advising at Board levelDevelopment of PR campaigns Branding and identityCompetitive analysisAdvertisingEditorial contributionEvent management

Philippa Scudds's Current Company Details
Canford School

Canford School

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Marketing and Communications Director - Canford School
Philippa Scudds Work Experience Details
  • Canford School
    Director Of Marketing And Communications
    Canford School Jun 2010 - Present
    Greater Bournemouth Area
    Reporting directly to the Headmaster and Governing Body, responsibility for the strategic development of marketing, external relations and both internal and external communications. Management of online strategy, acting as custodian of the brand, event planning, national, regional and local media liaison and feeder school contact.
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  • Cathcart Communications
    Founder And Director
    Cathcart Communications Jul 2004 - Present
    Somerset, England, United Kingdom
    A public relations and marketing consultancy with a particular focus on independent schools marketing, communications and strategy.
  • Smithfield Financial Ltd
    Manager
    Smithfield Financial Ltd Oct 1998 - Jul 2004
    Account management for some of the UK's largest PLCs, including results announcement planning and execution and liaison with national and regional media.
  • Flemings
    Institutional Marketing
    Flemings May 1995 - Sep 1998
    Working with the Head of Equities, marketing and client liaison with UK fund management houses including performance assessment and strategic development
  • Bear Stearns
    Latin American Equity Sales
    Bear Stearns Sep 1992 - Apr 1995
    Equity sales to UK fund managers investing in Latin America and the US

Philippa Scudds Education Details

Frequently Asked Questions about Philippa Scudds

What company does Philippa Scudds work for?

Philippa Scudds works for Canford School

What is Philippa Scudds's role at the current company?

Philippa Scudds's current role is Marketing and Communications Director - Canford School.

What schools did Philippa Scudds attend?

Philippa Scudds attended Royal Holloway, University Of London, King William's College And The Buchan School, Chartered Institute Of Marketing.

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