Philippa Gee Email & Phone Number

Dublin, Ireland

Dublin City, County Dublin, Ireland

Kantar’s TGI (Target Group Index) is UK & Ireland’s foremost audience planning and buying data currency, used daily by media planners, buyers and salespeople, alongside top tier brand insight and marketing professionals. Clients include GroupM, Omnicom, Core, IPG, Amazon, Sky and Facebook, to name but a few. TGI delivers audience and consumer insight that fuels business outcomes across the Insight, Planning and Audience Activation spectrum.In this role I was responsible for knowing… Show more Kantar’s TGI (Target Group Index) is UK & Ireland’s foremost audience planning and buying data currency, used daily by media planners, buyers and salespeople, alongside top tier brand insight and marketing professionals. Clients include GroupM, Omnicom, Core, IPG, Amazon, Sky and Facebook, to name but a few. TGI delivers audience and consumer insight that fuels business outcomes across the Insight, Planning and Audience Activation spectrum.In this role I was responsible for knowing, networking and nurturing their clients, delivering excellent client service and events, anticipating and responding to client needs, to assure high levels of client satisfaction and retention. In addition I adapted and delivered training to all clients to maximise their usage and knowledge of TGI tools. Show less

Donnybrook, Dublin

The role includes the management of revenue and cost budgets and all marketing and retail sales (circulation) obligations, both the strategic and tactical management of Ireland’s most successful magazine from strategy to delivery. The role spans strategic above the line activity and agency management, contract negotiation, P&L management, campaign development (traditional and digital), as well as future proofing the magazine and strategic planning.

Donnybrook, Dublin

Development of the BLT marketing proposition for the RTÉ Guide to include commercial agreements with multiple groups such as Tesco, Dunnes and Easons to drive sales. In addition to developing all POS campaigns, create bespoke promotions with other category brands to enhance circulation and retain existing readership. Developed a nationwide experiential activity to bring the brand to life at retail outlets nationally. In addition my remit included managing a team of five merchandisers… Show more Development of the BLT marketing proposition for the RTÉ Guide to include commercial agreements with multiple groups such as Tesco, Dunnes and Easons to drive sales. In addition to developing all POS campaigns, create bespoke promotions with other category brands to enhance circulation and retain existing readership. Developed a nationwide experiential activity to bring the brand to life at retail outlets nationally. In addition my remit included managing a team of five merchandisers, financial and budgetary control, ongoing analysis and reaction to sales and promotions to drive ROI. Show less

Dublin

Dublin

Wellington, New Zealand

London, United Kingdom

Postgraduate Diploma, Digital Marketing, Distinction

Marketing Graduateship, Marketing/Marketing Management, General

Postgraduate Honors, Art History

Bachelor Of Arts (B.A.), Art History & Classical Studies