Philippa Law Email & Phone Number

London, England, United Kingdom

I’m on a mission to make the Telegraph the strongest reader community of all news publishers in the UK.* Inspired, motivated and supported the Community team to up their game, editorially, take creative risks and generate more ambitious, impactful reader-led content across multiple verticals and platforms.* Devised and articulated a community vision and strategy, and contributed to the Telegraph's five year plan.* Selected for the Telegraph's Women in Leadership programme, which nurtures senior leaders to make a greater contribution to the organisation and mentor promising junior staff. Our work has helped to break down silos, improve internal comms and promote collaboration.* Working closely with Product on innovating and integrating community across our digital estate, and making reader interaction part of our journalists’ everyday work.Winner: Best Newsletter Launch, 2023 Publisher Newsletter Awards

London, England, United Kingdom

Hired and led the Telegraph’s Newsroom Innovation team. Generated, developed and tested ideas for new subscription products and editorial innovations to help shape the strategic direction of the Telegraph. Led the editorial development of key investment areas, Puzzles and Money.This role made me far more strategic, commercially focused and entrepreneurial.

London, United Kingdom

Led AP's social media newsgathering strategy and operations globally. Sourced, verified and secured UGC and witnesses to major breaking news stories. Trained hundreds of journalists around the world.As editorial lead for AP Verify, a Google News Initiative innovation project, this role built on my previous experience of product development.

Through innovation roles in BBC R&D and the BBC Academy, I drove staff and audience​ engagement with emerging technologies.* Identified opportunities for collaborations between programme makers and engineers in order to create genuinely new content experiences for audiences across genres.* Pitched ideas for pilot projects, found the right contributors and facilitated partnerships.* Designed and delivered live events, study tours, masterclasses and social content about digital innovation.This work showed me that I’m a natural collaborator and facilitator.

I was editorial co-lead on the launch of GuardianWitness, an award-winning user-generated content platform that enabled users to contribute photos and videos to the Guardian's journalism, within articles or via a standalone app.* Advised desk editors on the best ways to reach their audiences.* Built community through 'assignments' and our interactions with users.* Drove change in working practices throughout the newsroom.Winner: Innovation of the Year, 2013 British Journalism AwardsWinner: Digital Innovation of the Year, 2014 Newspaper AwardsThis role gave me valuable experience of driving culture change, identifying advocates and winning over critics.

Secured funding to turn my passion for audience participation into a PhD research project, investigating how media producers can increase audiences’ participation in their content.* Surveyed 400 members of the public in Wales.* Conducted cluster analysis to identify and profile key audience segments.* Published recommendations for broadcast media producers.My PhD taught me audience research and statistical methods, and gave me exceptional insight into audience engagement.

* Led and managed a team of APs and producers, edited their scripts and gave daily feedback.* Ensured the quality, accuracy and editorial compliance of CBeebies Radio.* Worked with TV and online teams to develop multiplatform projects and new programme ideas.This role taught me how to manage a team.

* Produced The Big Toe Radio Show, a daily, live magazine show for children on BBC 7. Famous authors, pop stars, fart jokes, phone-ins. Best job ever.* Worked on BBC Voices, a groundbreaking multiplatform season about the languages of the UK. Coordinated participation from journalists and listeners at every BBC local radio in the country.* Short stints on Go4It, Outlook, Woman’s Hour and The Media Show.Through these roles, I developed particular expertise in generating audience engagement and participation.

* Worked as part of the small team who launched and ran BBC 7, now known as Radio 4 Extra.* Once on-air, I hosted the online community, wrote newsletters and features, produced trails and assisted on a Sony award-winning series of interstitials.* Took a leading role in the successful migration of the BBC network radio metadata and scheduling processes from multiple existing systems to the new Proteus platform.* Development attachment to BBC News as a Researcher on The World Tonight, BBC Radio 4.This role was a great grounding in product development and user testing. It gave me a taste for launching new things and introduced me to community management.

Ba, German & Linguistics

Ma, Radio

Phd, Linguistics