Philippe Bisson Email & Phone Number

Chicago, Il, Us

Louisville, Mississippi, Us

Providing solutions to companies through retail and rental of Magni Rotating & Heavy lift Telehandlers.

Deer Park, New York, Us

Ancenis, Fr

Managing a team of 8 Global Product Managers on 3 continents (USA, France and India) for Compact Construction Equipment and Heavy Equipment: Skid Steer Loaders, Compact Track Loaders, Mini-Excavators, Tele-Handlers, Rotating and Heavy (20,000 lbs. to 80,000 lbs. capacity) Tele-handlers and Backhoes.

Ancenis, Fr

Manager Sales, Marketing, Network and Dealer Development for Manitou Products in North America.

Develop and execute marketing strategies and tactics that support and maximize CASE market share objectives, product launches, branding efforts and profitability targets.- Lead the successful marketing of assigned Construction branded products and services by knowing our customers and their business, our competitors and the markets better than we know ourselves.- Manage diverse attachment lines of assigned products and provide growth opportunities.- Work closely with Platform Marketing, Regional Brand Leaders, Communications, Price & Programming and Training Shared Services in order to create and execute cohesive marketing plans for assigned products.- Develop and deliver high impact marketing packages and support materials required to successfully launch and support assigned products.- Continually support the marketing of assigned products and services during the product and service life cycle through creative marketing tactics and brand building initiatives.- Provide on time delivery of marketing materials that directly support market segment needs and market share targets.- Analyze data from the appropriate internal (sales and engineering) and external (customers, dealers and competitive intelligence) sources and then provide fact based marketing recommendations to ensure that quarterly and annual programs as well as pricing tactics support the operational targets.- Assist in the development of the Annual Operating Plan and Market Attack Plan for assigned products.

Develop and implement network actions to drive sales, share, profit and customer satisfaction through improved representation of dealers. Such actions include prospecting for dealers in open points, setting up new dealers, assist dealers with their business plan, identify actions to address non-compliant dealers to increase their market share, educate dealers on financial concepts and actions to increase their profitability.

I represent foreign companies in both US and Canada to develop and deploy their Marketing and Sales strategies. I manage the Sales channels in order to grow their business in these new markets.

Assist clients to reach their Financial Freedom as well as during life changing events (birth, marriage, job change, retirement, etc.).

Valcourt, Qc, Ca

Managed the recruitment of new dealers to expand our dealer coverage and grow both our outboards and Parts business.

Valcourt, Qc, Ca

District Sales Manager - Eastern NY and PA, NJManaged Sales of Outboard Engines and Parts for the territory, main responsibilities were to grow the business by recruiting new dealers and assist current dealers in expanding their business and imporve their business practices.

Valcourt, Qc, Ca

Channel Development: Identify high potential regions and partners; locate, recruit, establish and develop Company approved dealers and strategic accounts in these markets. Ensure necessary tools are provided to create a professional image in dealer recruitment. Facilitate the establishment of full Company product line representation. Review and recommend new dealer proposals; assist with the administration and continuous development of our new dealer application processes. Dealer Development: Steer the development of new dealers through the implementation of sound business initiatives (wholegoods, parts and attachment retail sales, rental, service support, inventory planning, training) and take action to assist in the implementation of established initiatives. Develop and implement an ongoing dealer business planning for attainment of district goals and objectives. Fully document non-performance and develop corrective action plans in order to improve dealer performance.Retail Development: Establish retail sales goals and inventory targets for equipment based on industry potential, sales and market share goals for each district within assigned region. Continuously monitor these goals and adjust as necessary due to market conditions and growth expectations.Rental Development: Establish rental sales goals and fleet targets for each product line based on industry potential, sales and market share goals for each district within assigned region. Ensure the execution of these goals through the support, promotion and sale of Company products to independent rental accounts and select Company approved strategic accounts and GKA’s.Recommend and assist with the development of sales policies, programs, methods, advertising and promotional ideas, forecasts, sales quotas, sales campaigns, etc.Recommend and develop annual and quarterly sales promotion programs.

Ottawa, Ontario, Ca

51st Service Battalion - Military Police

Ottawa, Ontario, Ca

Black Watch Royal Highlanders of Canada - Infantry Unit

M. Sc., Human Productivity Management

B. Sc., Industrial Relations

Dec, Social Sciences

High School Diploma