Philippe Desroche Email and Phone Number
Philippe Desroche work email
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Philippe Desroche personal email
Currently responsible for Member Relations at MEDEF Paris, I’m in charge of animating and developing the largest business community in Paris. My daily life: meeting business leaders, organizing events, relaying information, sharing experiences, and providing a daily support to several thousand of entrepreneurs and managers.Former Marketing & Communications Director of international luxury and lifestyle brands with a dual focus on image/brand building and commercial and financial deliverables. 4 years of experience in CRM, events, inbound marketing, networking, meetings with great men and women, inspiring discussions, defense of beautiful values, and truly helpful services.Before that : 20 years of expertise in brand management and product development from strategic planning to operational implementation in luxury beauty / fragrance companies. Strong entrepreneurial spirit with pragmatic, collaborative approach to achieving results. Team motivator and networker.
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Responsable Marketing And Commercial, En Charge Des Relations AdhérentsMedef ParisParis, Fr
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Marketing & Commercial Manager, In Charge Of Relations With MembersMedef Paris Sep 2020 - PresentVille De Paris, Île-De-France, FranceGestion de la relation entreprises (Près de 10 000 entreprises parisiennes (adhésions directes et par les fédérations), représentant plus de 500 000 salariés).- Animation du réseau, visant à maximiser le taux de satisfaction et de fidélisation (>90%) : organisation d’évènements, rencontres, webinaires, diners.- CRM : suivi systématique de la relation, administration et déploiement du logiciel Eudonet, mailings personnalisés, campagnes ciblées.- Refonte du « parcours client » avec la spécificité propre de l’adhésion à une association.- Rédaction et diffusion quotidienne de newsletters, invitations et décryptages de l’actualité à plus de 2000 dirigeants d’entreprise parisiens.- Développement commercial : création d’opérations d’inbound marketing, de campagnes de prospection, rencontres avec les dirigeants d’entreprise et décideurs locaux.- Suivi des adhésions et des appels à cotisations. -
Founder - Business Developper / Brand Building Specialist - Luxury Beauty FragrancesDr&Da - Développement De Marque Et Conseil Marketing 2018 - PresentParis Area, FranceMarketing consulting agency specialized in Luxury, Retail & Beauty brands.Partners with premium brands in terms of strategy, product / digital content creation, brand identity.Coaches entrepreneurs and start-ups to help them define and grow their businesses.Collaborates with agencies in terms of strategic planning and business development. -
Parttime LecturerEcole Superieure Du Parfum Dec 2019 - PresentParis Area, France -
International Brand Director Chloé & Roberto CavalliCoty 2015 - 2018Paris Area, France- Owner of global brand equities, business plans and budgets- Brands development through global brand & portfolio management, new product development & innovation, retail animations - Communication strategy and advertising (creation, brief, execution, agency management), PR, Merchandising- Definition of local plans with Countries General Managers teams, launch execution and sales support- Licences management in direct contact with Fashion Houses -
International Brand Director Parfums ChloéCoty Prestige 2010 - 2014Paris Area, France- Business and retail strategy to establish Chloé as a leading fragrance house - Portfolio management, especially continuous growth of Chloé Signature (wwd Top 15)- Creation and development of Chloé Love Story (2014, T/O: $50M), as well as Love, Chloé (2010), L’Eau de Chloé (2012), See by Chloé (2013), Roses de Chloé (2013) and a skincare range exclusive to Asia (2013)- Communication strategy and development of global media campaigns (TV, Print, digital)- Definition of local strategies with Countries General Managers
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International Brand Director DavidoffCoty Prestige 2007 - 2009
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International Marketing Manager DavidoffCoty Prestige 2004 - 2007
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International Senior Product Manager Cool WaterCoty Prestige 2001 - 2003
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Senior Product ManagerParfums Givenchy 1999 - 2001 -
Export Commercial Area ManagerBeaute Prestige International 1998 - 1999 -
Marketing ControllerParfums Christian Dior 1996 - 1998Düsseldorf Area, Germany
Philippe Desroche Skills
Philippe Desroche Education Details
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Business, Strategy & Marketing -
Wines & Spirits
Frequently Asked Questions about Philippe Desroche
What company does Philippe Desroche work for?
Philippe Desroche works for Medef Paris
What is Philippe Desroche's role at the current company?
Philippe Desroche's current role is Responsable Marketing and Commercial, en charge des relations adhérents.
What is Philippe Desroche's email address?
Philippe Desroche's email address is ph****@****inc.com
What schools did Philippe Desroche attend?
Philippe Desroche attended Essec Business School, Wine & Spirit Education Trust.
What skills is Philippe Desroche known for?
Philippe Desroche has skills like Luxury Goods, International Marketing, Marketing Strategy, Cosmetics, Brand Management, Marketing Management, Beauty Industry, Fmcg, Fragrance, Trade Marketing, Brand Development, Consumer Products.
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