Philippe Cusson Email & Phone Number

Mr. Cusson holds a double Bachelor of Economics and Political Science, with a specialization in Public Relations, from McGill University, in Montreal. He began his career in the financial sector, later becoming a consultant in international affairs and government relations in Europe (based in Paris), where he coordinated several implementation projects and participated in establishing international public-private partnerships. He was primarily engaged in the promotion of international investments and oversaw various representation initiatives in entrepreneurial and financial circles.His insight into technology, foreign direct investment, investment cycles and trends allows him to offer innovative and customized advisory services to our clientele.Very active within the North American and European business community, Mr. Cusson possesses a concrete network of contacts, which aids him in enhancing and refining customized strategies and solutions for our clients’ growth objectives.Proficiencies:• Digital transformation• Design, Develop, and Manage Corporate Expansion/Growth Strategies & Economic Development / Investment Attraction Strategies;• Support Professional Services Firms Practice and Industry Groups in Extending Marketing & Business Development Activities within the Canadian Market;• Align Marketing and Brand Strategy with Overarching Business Objectives;• Identify Quick, Targeted, Customized Solutions & Strategic and Operational Improvements to Boost Under performing Sales Organizations;• Execute Go-to-market strategies & Enterprise-wide Performance Transformation Initiatives;• Conduct Market Analysis on Global Investment activity / Typologies of Growth Companies;• Conduct Executive Matchmaking with C-level Executives worldwide to Generate Business Leads & Financing Solutions for Companies in Expansion mode;• Design and Implement Best-in-class B2C-B2B-B2G Business Development Optimization Strategies; • Manage Actionable B2C-B2G-B2B Communications & Marketing mix Tactics and Coaching;

Listed skills include Strategy, Strategic Partnerships, Business Strategy, Strategic Planning, and 39 others.

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  Mcgill University

  Economics-Politics & Public Relations