Philipp Reker Email & Phone Number

Los Angeles, CA, US

Los Angeles, California, US

Conspiracy of Love is one of the world's leading purpose consultancies, with presence in LA, NYC, and London. We help leaders at Fortune 500 companies, brands, innovative non-profits and world-changing start-ups to use purpose to grow their business and their societal impact, motivate their employees, delight their consumers and transform their.

Consulting for clients on brand and marketing strategy, corporate/brand purpose activation and organizational transformation. Projects include work for Vogue, GQ, Architectural Digest, IWC, Telefonica, Deutsche Bank, Traton (VW's global truck unit), Deutsche Telekom and Thyssenkrupp.

El Segundo, California, US

Drove Mattel's global transformation across all aspects of the organization. Defined organizational purpose, promise and values in close collaboration with senior leadership. Activated purpose globally by inspiring employees around Mattel's vision, enabling the organization to deliver on its values, and promoting purposeful external communication and brand.

West Hollywood, CA, US

Partner and Head of Brand Strategy for A Hundred Years, a creative consultancy that helps organizations realize and activate their true purpose. Work with senior leadership of Fortune 500 companies such as Mattel, to identify and articulate an organization’s purpose through careful discovery and analysis of internal organizational strengths and assets.

New York, New York, US

Lead and oversee brand and customer experience strategy work for Siegel+Gale on the west coast. Drive branding projects for Fortune 500 clients with a focus on defining and activating brand purpose in simple, surprising and compelling ways. Shape and support the S+G west coast organization in its efforts to scale its operations and deliver world class.

New York, NY, US

Built DDB's branded entertainment division in Berlin and Los Angeles. Negotiated and managed global marketing partnership between Volkswagen and Universal Studios, Hollywood. Considered the biggest global marketing partnership at the time, the collaboration resulted in theatrical brand integrations and promotions around "King Kong", "The Bourne Ultimatum".

New York, NY, US

Management of the global Reebok account with a focus on brand, marketing and communications strategy. Development of global multi-channel marketing communications programs and strategic innovation initiatives. Delivery of outstanding business results (Example: EasyTone marketing campaign resulted in significant net sales increase of Easytone product range)

Berlin, DE

Integral part of restructuring team that managed turnaround of German DDB Group (now one of the most creative agencies in the world). Created business development strategy to support turnaround plan. Led all new business initiatives and developed integrated marketing programs for new and existing DDB clients such as Volkswagen, Deutsche Telekom and Henkel..

Stuttgart, Baden-Württemberg, DE

Responsible for Chrysler brand after DaimlerChrylser merger. Managed brand repositioning and marketing strategy. Developed and executed integrated marketing programs including television and print advertising, digital, PoS, direct marketing, events and promotions. Restructured all agency relationships to build a more integrated model. Implemented.

Stuttgart, Baden-Württemberg, DE

Developed marketing and communication strategy and created integrated marketing programs across channels and platforms. Managed multiple agencies (advertising, digital, PoS, direct marketing, events and promotions). Advised retail organization and redesigned retail environment, oversaw execution of marketing plans.