Philip Sandler, Cmo, Evp, Svp

Philip Sandler, Cmo, Evp, Svp Email and Phone Number

Fractional CMO, Integrated Growth and Performance Marketer | Financial Services | Home Services | Subscriptions | SaaS Models | Digital First | Brand Builder | Team Builder | Lead Generation | Sales Pipeline @ PostScript Marketing LLC
Philip Sandler, Cmo, Evp, Svp's Location
New York, New York, United States, United States
Philip Sandler, Cmo, Evp, Svp's Contact Details

Philip Sandler, Cmo, Evp, Svp work email

Philip Sandler, Cmo, Evp, Svp personal email

About Philip Sandler, Cmo, Evp, Svp

Senior marketing executive with a successful career increasing sales and profits for leading B2C and B2B companies and advertising agencies across both fractional and full-time engagements. An innovative leader with expertise in full-funnel digital and traditional strategy and execution, new business development, lead generation, content, creative, digital and traditional media strategy, and marketing organizational structure. Recognized for the exceptional ability to leverage both enterprise and advertising agency experience to develop fully integrated marketing strategies and teams that achieve record results.RELEVANT INDUSTRIESFinancials Services, Insurance / Warranty, Consumer Packaged Goods, Health and Wellness, Personal Care, Artisan Food, eCommerce, AdTech, SaaS Platforms, Subscriptions, Lead Generation, REPRESENTATIVE P&L RESULTSRe-built Marketing Team, Repositioned Service Offering, and Scaled Sales PipelineAs SVP, Head of Marketing for Simulmedia, re-built the marketing team from the ground up, repositioned the company's advanced television service offering to appeal to the modern marketer, and quadrupled MQLs and meetings for the sales team.Built High Performing Teams to Achieve Aggressive Goals:As Senior Vice President / Digital Marketing, and founder of the digital marketing practice for HomeServe USA, formed an elite team of 10 digital specialists and supporting agencies, and launched a digital strategy and platforms that generated more than 350,000 subscribers over 5 years, increasing digital revenue contribution from 2% to 20% of sales. Led Substantial Acquisition Growth:As Vice President of Marketing for Vertrue Inc., managed a broad spectrum of marketing efforts including creative services, SEO, SEM, social media, affiliate marketing, marketing research, public relations, branding, sports sponsorship, DRTV, and web analytics that generated over 5.5 million in annual subscriptions. Spearheaded Successful New Business Initiatives:As Senior Vice President - Managing Director Interactive Marketing for Wunderman/Y&R Brands, led the agency’s digital practice, grew digital billings 20% year over year for 5 years, and headed new business efforts which led to the on-boarding or growth of 17 clients over 5 years.Specialties: Integrated Marketing, Acquisition, Retention, Digital Marketing, DRTV, SEO, SEM, Media Management, Branding, Social Media, Content Strategy, Analytics, Market Research, CRM, Display Advertising, User Experience, Creative Management, Coaching, Team Building

Philip Sandler, Cmo, Evp, Svp's Current Company Details
PostScript Marketing LLC

Postscript Marketing Llc

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Fractional CMO, Integrated Growth and Performance Marketer | Financial Services | Home Services | Subscriptions | SaaS Models | Digital First | Brand Builder | Team Builder | Lead Generation | Sales Pipeline
Philip Sandler, Cmo, Evp, Svp Work Experience Details
  • Postscript Marketing Llc
    Chief Marketing Officer
    Postscript Marketing Llc Jun 2020 - Present
    Lead a marketing consultancy focused on helping small- to mid-size companies as their fractional chief marketing officer to unify digital and traditional marketing efforts, build brands, scale customer acquisition and retention, structure teams, source talent, and expand the sales pipeline. Client engagements include companies in eCommerce, financial services, subscription-based SaaS models, consumer packaged goods, health and wellness, personal care, for profit, not for profit, and board advisory roles.
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  • Gartner
    Managing Vice President - Performance Marketing
    Gartner 2019 - 2020
    Stamford, Ct, Us
    Responsible for a team of global growth marketing professionals across 3 customer-facing brands (Capterra, Software Advice, and GetApp) overseeing performance media, branding, partnerships, email/CRM, and marketing operations.
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  • Shutterstock
    Vp - Global Acquisition Marketing
    Shutterstock 2018 - 2019
    New York, Ny, Us
    Led global customer acquisition efforts for Shutterstock (NYSE: SSTK), the premier provider of stock images, video footage, and music. Managed a team of global marketers focused on acquiring both customers and contributors across all of our lines of business through multiple digital and traditional channels. In 2018, contributed to an 11.9% increase in revenue to $623 million, increased paid downloads 8.6%, expanded our image collection by 42.1% and video collection by 44%. In addition to managing performance, product, and contributor marketing, led the launch of the first branding campaign in over six years. In 2019, we achieved 8% e-commerce revenue growth and achieved record gains across our contributor network, surpassing 1,000,000 contributors from over 150 countries.
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  • Homeserve Usa
    Svp - Digital Marketing
    Homeserve Usa 2012 - 2018
    Norwalk, Ct, Us
    Hired to build the North American digital marketing practice for HomeServe USA (a $350MM division of HomeServe PLC), a provider of home warranties which protect homeowners from the expense of unexpected home repairs. Built high-performing team of 10 digital specialists, supporting agencies, and overall digital strategy which profitably generated more than 350,000 new contracts over five years and brought revenues from digital channels from 1.6% in 2012 to 20% in 2018. Successfully implemented the company’s first forays into online advertising, promotions, search marketing, SEO, content strategy, email, DRTV, blogging, online-to-offline integration, landing page optimization, and user experience which collectively reduced cost per acquisition by 50% relative to offline channels and increased revenue per transaction by 30% within two years of implementation.Led the creation, implementation and management of all U.S. websites, custom analytic tools, and third-party platforms including ad serving, social listening and management, email transmission, and media verification, which improved efficiency of acquisition spend 15% and saved $1.5MM from 2012 to 2018.
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  • Vertrue
    Vp - Marketing
    Vertrue 2006 - 2012
    Norwalk, Ct, Us
    Recruited to lead digital media efforts and held overall accountability for financial services brands for Vertrue, an eCommerce holding company specializing in online subscription programs for consumers. Initially charged with the management of $40MM integrated marketing budget which profitably generated a 25% average lift in digital subscription sales year over year from 2007 to 2010.Progressively assumed responsibility for multiple marketing channels and disciplines (creative services, SEO, SEM, social media, affiliate marketing, market research, public relations, branding, sports sponsorship, web analytics DRTV, print, radio), leading an integrated team of 35 people to generate over 5.5 million subscriptions per year.Transformed FreeScore.com, a national credit scoring and reporting service, from negative margin to 20% positive ROI and quadrupled unaided awareness within first year of the re-launch of the brand leveraging DRTV, display, SEO, SEM, social media, content marketing, outdoor, radio, and sponsorship.
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  • Wunderman
    Svp - Managing Director Of Interactive
    Wunderman 2000 - 2005
    Promoted in 2003 to lead the interactive marketing arm of Wunderman NY, a full-service digital marketing services firm with deep roots in direct marketing. Oversaw all client initiatives and new business development while managing a team of 43 strategists, writers, designers, producers, developers, quality assurance teams, analysts, user experience experts, media planners and client-service professionals.Realized 20% average revenue growth from digital work over five consecutive years by delivering relevant and response-generating solutions to clients’ integrated marketing challenges with a focus on CRM and experience design across digital and traditional channels.Spearheaded new business efforts for the digital marketing arm of Wunderman NY, which led to the onboarding or growth of 17 clients over 5 years including AICPA, AT&T, Best Western, Chevron, Cingular, Citibank, Clairol, Colgate, Gannett, GSK, IBM, Kraft, Land Rover, Microsoft, Novartis, Pfizer, and Roche.
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  • Ogilvy
    Partner - Account Supervisor
    Ogilvy 1996 - 1999
    New York, Ny, Us
    Recruited by OgilvyOne to lead integrated marketing programs across several divisions of IBM including Printing Systems, Microelectronics, Networking Hardware, AS/400, Consumer Direct, and Personal Computing (ThinkPad).Promoted to Partner and received “Pillar of the Earth” award for commitment to excellence while overseeing the redesign, maintenance, and strategic cultivation of the IBM Printing Systems Company Web site, online advertising, and the development of their worldwide direct marketing strategy.
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Philip Sandler, Cmo, Evp, Svp Skills

Integrated Marketing Digital Marketing Direct Marketing Interactive Marketing Lead Generation Advertising Sem Online Advertising Online Marketing E Commerce Web Analytics Seo Email Marketing Social Media Marketing Multi Channel Marketing Digital Strategy Marketing Strategy Media Planning Social Media Marketing Communications User Experience Direct Mail Market Research Mobile Marketing Team Building Competitive Analysis Digital Media Affiliate Marketing Brand Development Google Analytics Website Development Branding Negotiation Relationship Marketing Campaign Management Analytics Strategy Development Optimization Customer Relations Production Management Database Marketing Product Marketing Ppc Content Strategy Copywriting Search Coaching Google Adwords Loyalty Programs Client Services

Philip Sandler, Cmo, Evp, Svp Education Details

  • Cornell University
    Cornell University
    Marketing
  • New York University
    New York University
    Direct Marketing

Frequently Asked Questions about Philip Sandler, Cmo, Evp, Svp

What company does Philip Sandler, Cmo, Evp, Svp work for?

Philip Sandler, Cmo, Evp, Svp works for Postscript Marketing Llc

What is Philip Sandler, Cmo, Evp, Svp's role at the current company?

Philip Sandler, Cmo, Evp, Svp's current role is Fractional CMO, Integrated Growth and Performance Marketer | Financial Services | Home Services | Subscriptions | SaaS Models | Digital First | Brand Builder | Team Builder | Lead Generation | Sales Pipeline.

What is Philip Sandler, Cmo, Evp, Svp's email address?

Philip Sandler, Cmo, Evp, Svp's email address is ph****@****ner.com

What schools did Philip Sandler, Cmo, Evp, Svp attend?

Philip Sandler, Cmo, Evp, Svp attended Cornell University, New York University.

What are some of Philip Sandler, Cmo, Evp, Svp's interests?

Philip Sandler, Cmo, Evp, Svp has interest in Education.

What skills is Philip Sandler, Cmo, Evp, Svp known for?

Philip Sandler, Cmo, Evp, Svp has skills like Integrated Marketing, Digital Marketing, Direct Marketing, Interactive Marketing, Lead Generation, Advertising, Sem, Online Advertising, Online Marketing, E Commerce, Web Analytics, Seo.

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